Nicole Hay’s Post

Today marks the end of the Girls in Marketing Digital Marketing Growth Programme, and wow, what an ego-boost it’s been. Coming from a public administration background, I’ve always felt a bit unsure about my marketing chops—especially with everyone chiming in with their opinions. But the results? They’ve spoken louder than my imposter syndrome ever could. This programme has confirmed two things for me: 💅 First off, I’m a natural badass at organic marketing. There, I said it. My strengths lie in content creation, following data, and most importantly, getting creative with whatever budget I’ve got. (How true is the saying ‘a jack of all trades is a master of none, but oftentimes is better than a master of one’.) 🤝 Secondly, I need to trust my gut more. Is it really the gut or is it the extensive time spent on doing, experimenting, upskilling, learning, and adapting? That being said, no one is perfect and I am really eager to allocate more time to fine-tuning certain elements in my marketing efforts at NABC. I’m excited to implement what I’ve learned over these four days, keep tabs on the results, adapt, and repeat. I’ll make sure to keep you in the loop on the lessons learned as I go ahead 😉. Now, it’s time to clean up the notes, process the information, and set some priorities (I am looking at you SEO and backlinks 👀 ). Once again, thank you Girls in Marketing, Semrush, and Hostinger. Not only for basically saying ‘you’re doing great, sweetie’ but also for highlighting areas where I can fine-tune my skills and providing actionable knowledge on how to do it! #DMGP2024 #GrowthMarketing #Upskilling #YouAreDoingGreatSweetie

In Conversation with Arpita - DSIM "All the mentors here are very knowledgeable and provide amazing guidance throughout the course." Arpita, a recent school pass out joined DSIM in the July of 2024. Since she has been learning digital marketing techniques such as SEO and Social Media Marketing. She says that the trainers have become a pillar in the learning process as they are very knowledgeable and helpful. She says now with immense knowledge about digital marketing she can use that in growing her business too. #DSIM #DigitalMarketing #CDMMProgram #DigitalSkills #MarketingEducation #CareerBoost #HandsOnLearning #DigitalSuccess #SkillDevelopment #DigitalMarketingTraining #DigitalMarketingCourse #StudentFeedback

🧠 Continuous learning is the bridge between who you are today and who you have the potential to become tomorrow. I'm thrilled to share that after attending the insightful sessions led by the incredible teams at Girls in Marketing, Semrush, and Hostinger, I’ve successfully completed the Digital Marketing Growth Programme!🚀 💡I definitely recommend this programme to all #DigitalMarketers or #DigitalMarketersinthemaking curious to learn more and eager to expand their knowledge.

🌟 Exciting News! 🌟 I am thrilled to share that I have successfully completed a master class in Digital Marketing from the Indian Institute of Digital Education (IIDE) and earned my certificate! Through this comprehensive course, I have gained valuable insights and practical knowledge on various aspects of digital marketing, including: 🔹 Understanding Digital Marketing: Why it is crucial for businesses and the key components to effectively promote to potential customers online. 🔹 SEO Basics:An overview of Search Engine Optimization and its importance for improving online visibility 🔹Social Media Marketing:Leveraging social media platforms to attract and engage your target audience organically. 🔹 Facebook Advertising:Creating effective Facebook ads with a step-by-step guide by Karan Shah, including ad objectives and targeting options. 🔹ROI Optimization:Strategies for budgeting and spending to maximize return on investment based on specific digital marketing goals. 🔹 Email & SMS Marketing:Utilizing emails and SMS to complement other digital marketing channels and enhance overall marketing efforts. A big thank you to IIDE for this incredible learning experience! I am excited to apply these new skills and knowledge to drive impactful digital marketing campaigns. 🚀 #digitalmarkerting #IIDE #masterclasses #learning

I've been accepted onto the Girls in Marketing #DMIP2024! ⭐ So happy to keep learning, gaining knowledge and progressing in the ever changing world of marketing. This is what I've got to look forward to: 🚀 Learn lots of new marketing skills from industry experts 💡 Cover marketing topics, from social media marketing to SEO 🙌 Develop valuable employability skills 💬 Meet a wonderful community of fellow marketers Thanks to Girls in Marketing and the sponsors Semrush, Adobe and RISER for putting this together and making this programme happen! #DMIP2024 #GirlsinMarketing #CareerProgression #Marketing

Thrilled to have completed the Girls in Marketing Digital Marketing program! 🎉 #DMGP2024 This transformative journey, made possible by our amazing sponsors Semrush and Hostinger, has equipped me with cutting-edge skills in digital marketing. Their support provided access to high-quality content and resources, significantly enhancing our learning experience. Key takeaways from this comprehensive program: • Advanced Audience Analysis: Techniques for better understanding and segmenting audiences for targeted marketing • Data-Driven Email Marketing: Utilizing data to optimize email strategies • Content Audits: Methods to unlock content potential through thorough audits and reporting • SEO Mastery: Practical insights into keyword research, on-page, off-page, and technical SEO • Strategic Storytelling: Leveraging narratives to enhance marketing impact • Budget Management: Strategies for maximizing and understanding marketing budgets • Stakeholder Dynamics: Building confidence when navigating professional relationships A huge thank you to Girls in Marketing for this fantastic opportunity to upskill and grow professionally. In our fast-paced digital world, continuous learning is key, and I'm committed to always seeking opportunities to expand my knowledge and skills. Excited to apply these insights in my future projects! 💪🚀

Exciting News: Accepted into the Girls in Marketing Digital Marketing Growth Programme! 🚀 Thrilled to have the opportunity to learn about marketing strategies, specialisms, and complete unique tasks to solidify my knowledge. I can’t wait to dive in and enhance my skills alongside industry leaders like Semrush and Hostinger. Why I'm Excited: 📚 Learning about cutting-edge marketing strategies 🎯 Sharpening my skillset with unique tasks 🌐 Building a network with like-minded professionals Here’s to growth, learning, and excelling in the digital marketing world! 🌻 ✨ #DigitalMarketing #GirlsInMarketing #ProfessionalDevelopment #MarketingGrowthProgramme

I'm so excited to share that I've been accepted onto the Digital Marketing Growth Programme with Girls in Marketing 🍾 This programme is designed to help digital marketers upskill and enhance their professional development and will cover a variety of digital marketing topics. I'm so excited to get stuck in and: 💡 Learn about new marketing topics and specialisms 💻 Discover new software and tools to help me in my role 🚀 Develop my technical and soft skills in different areas of marketing 🤝 Connect with other like-minded marketers Because I am self-employed, it's down to me to keep up to date with marketing trends and train and upskill myself. I am always looking for new ways to learn and develop my skills, so I cannot wait to get started ✨ #DMGP2024 #GirlsInMarketing #DigitalMarketing #Marketing

So excited to have completed the Digital Marketing Growth Program by Girls in Marketing and I’m here to share some key takeaways! 👏🏼 Throughout these couple of weeks, I have gained valuable insights into SEO, Content Reporting, Upskilling, and Stakeholder Dynamics. However, my favorite session was Maximising Your Marketing Budget by Lisa Pearson. Here are my top learnings from the workshop: 💸It’s all about your audience: A strong ROI is achieved when you align your marketing budget with your customers' needs. ✨Be reactive: Continuously monitor campaigns and be ready to adapt quickly for optimal results. 🥊Pick the right battle: Creativity will sometimes take the backseat to support business priorities. 📊Data is key: There is no marketing without data—analytics help drive decisions. 👩💻Collaborative planning: Involve non-marketers in the planning process; they often represent the target audience. 🚀Execution matters: Ideas need strong execution to become successful campaigns—focus on delivery as much as ideation. I’m really happy to continue upskilling and pushing for a comprehensive approach in every project I work on. Improving skills like SEO and reporting is crucial for my career growth, and I’m incredibly grateful to Girls in Marketing for this opportunity ☺️ #DigitalMarketing #DMGP2024 #DigitalMarketingProgram #SEO #MarketingStrategy #GirlsInMarketing

I’m happy to share that I’ve obtained a new certification - Digital Marketing Growth Programme 2024 from Girls in Marketing in partnership with Semrush and Hostinger Throughout the 2 week course, I was able to learn so many insightful tips and tricks from some of the best in the industry. Now to put it all into practice! #DMGP2024 #GirlsInMarketing #Certification #DigitalMarketing