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Doisy & Dam Acquired by Food Thoughts, Strengthening Ethical Confectionery Market UK-based vegan chocolate pioneer DOISY & DAM LIMITED has been acquired by ethical ingredients brand Food Thoughts, which specialises in Fairtrade cocoa and cacao products. The acquisition combines two ethically driven brands with complementary product lines, enabling a broadened ethical plant-based chocolate offering that spans snacking and home baking. This acquisition was motivated by the strategic alignment of the brands’ missions and customer bases. Food Thoughts managing director Mark Gould described Doisy & Dam as a “great tasting, ethical plant-based chocolate” with a loyal following. “Adding Doisy & Dam to our ethical cocoa powder brand provides us with an exciting plant-based chocolate proposition across snacking and home baking”, Gould said. Doisy & Dam’s B-Corp certification, its palm-oil-free ingredients, and its commitment to donating 1% of revenue to the Borneo Orangutan Society underscore its alignment with Food Thoughts’ ethical standards. This marks a new chapter for both brands and will likely boost Food Thoughts’ profile in the fast-growing plant-based and ethical confectionery markets. By leveraging Doisy & Dam’s loyal customer base and plant-based innovations, Food Thoughts can further diversify its product range, making ethical and vegan treats more accessible to UK consumers. As Doisy & Dam joins the ranks of Food Thoughts’ ethically sourced products, consumers can expect an array of options that align with their values, from vegan chocolate snacks to organic baking essentials. Founded in 2012 by Richard Wilkinson and Ed Smith, Doisy & Dam quickly gained popularity for its ethical, plant-based chocolates serving healthier, sustainable alternatives to mainstream favourites. Doisy & Dam’s product line includes D&Ds, Ballers, Good Eggs, and Clusters—plant-based, palm-oil-free treats made with ethically sourced cocoa. Food Thoughts, headquartered in Reading, Berkshire, offers a range of organic cocoa products, including cocoa powder, chocolate chips, and cacao nibs. Founded over 25 years ago as an Oxfam initiative, it helped pioneer the UK’s Fairtrade cocoa movement. The brand, now owned by Mark Gould through Fairtrade Ltd., is known for its commitment to quality, ethical sourcing, and an expanding selection of plant-based offerings, such as chocolate chips made with oats and rice milk. With this acquisition, Food Thoughts is well-positioned to become a key player in the ethical chocolate market, catering to consumers who prioritise health, sustainability, and responsible sourcing in their choices.

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