Justin Brunner’s Post

Uncover the secrets of Argentine wine with private tastings at boutique bodegas. From Malbec to Torrontés, let your palate explore. Thirsty for more? We have the keys to Argentina's most exclusive cellars. Comment with your favorite wine emoji for our insider's wine guide! #traveldesigner #travelblogger #travelblog #travelagentlife #travelagent #traveladvisor #tourism #placestovisit #luxurytravel

😎 Wine tourism is a business, too. How much income does it have after adding profits and subtracting expenses? In Wine Travel Observer, the study of the wine tourism offer in Catalonia, we have asked more than a hundred wineries that can be visited. What do you think about? #enoturisme #enoturismo #winetourism #winetravel #winetravelobserver ✏ https://lnkd.in/et8bAZbW

Dear Tour Operator! 🍷 You who send hundreds of thousands of guests to Italy throughout the year, excited to discover our squares, art, and food, have you ever stopped to ask: Which wineries are most suitable for my clients to visit with tasting? 🤔 Along with evaluating price, you ask yourself this question when choosing the hotels where your clients will stay: Why isn't this research also deepened towards wine producers? Mind you, we are not criticizing the goodness of the product or the reputation of an individual company, but I don't understand how it is possible to be so superficial in dealing with a subject that is "on everyone's lips" but then end up choosing mediocre spaces, sometimes even without any winery and only a few barrels to refresh the memory. On the other hand, they present so many references that even an Horeca buyer needs clarification. It's time to reconsider the notion that 'customers don't know anyway,' particularly for high-end clients. 📈 Many of them have extensive travel experience and a keen understanding of wine. Even if wine isn't the primary focus of their trip, they can appreciate and evaluate the products, the range, the presentation, and the company as a whole. By acknowledging and catering to their knowledge and preferences, you can provide a more tailored and satisfying experience. 🍾 While it is true that we need to move away from commodity wine, this also applies to the tourist. We try to understand who our guests are because the more we respect them, the more they will trust us for a magnificent new "experience."  Cheers! 🥂 ENIT S.p.A. Unione Italiana Vini #tourism #visititaly #foodandwine #madeinitaly #drinkitalian #exploreitalybytheglass #italianwineries #pdowines #euwines #italianhospitality #thewinewalk #winediscovery #wineexploration #welcome #enotria

Wine lovers, prepare for a journey around the globe! Here are eight (8) stunning wine destinations you need on your bucket list. #winelover #wineregions #travel #wine #winetravel #travelbucketlist #winebucketlist #bucketlist

Inclusion isn’t just a value—it’s a necessity for the future of wine tourism. The upcoming Inclusive Wine Tourism Webinar will explore how making wine tourism more accessible and representative benefits everyone, from visitors to wineries. When? December 10, 2024 Time: 5:00 PM CET (UTC +1) Register here: >> https://lnkd.in/eyRrfq8U Why It Matters: Broader Accessibility: Wine tourism should cater to visitors of all abilities and backgrounds, breaking down barriers to entry. Cultural Representation: Reflecting the diversity of global wine enthusiasts enriches experiences and fosters community. Enhanced Value: Creating inclusive spaces leads to deeper connections and shared appreciation for wine heritage. Hear from These Experts: Bento Amaral (Humanwinety, Porto) – Moderator Véronique BOURRIGAUD (Château Champion, Bordeaux) Analía Videla (Wine Institute Director, Mendoza) Ainara de Dios (Bodegas Valdemar, Rioja) Together, we’ll explore how wineries and tourism professionals can lead the way in making the wine industry more inclusive. Let’s make wine tourism truly for everyone. #GreatWineCapitals #WineTourism #InclusiveWineTourism #WineForAll #Webinar

Terrific to have our CEO, Olivia Barrie representing the Mornington Peninsula at the Wine Communicators of Australia Inc 2024 Wine Growth Summit in Adelaide on Wednesday, alongside regional leaders - Barossa Australia's Ben Patten and McLaren Vale Grape, Wine & Tourism Association's CEO, Erin Leggat with wine tourism legend, Robin Shaw leading the topic. A few Destination Marketing take aways: - Know your customer, don't try to please everyone and remain true to the region's brand and value proposition. - Visitors choose just 2-3 wineries to visit in a day (used to be 5!), one being a lunch destination. You want to be on their list. Develop relevant, engaging and memorable experiences linked to a well presented brand. - Collaborate with like minded businesses for a powerful, saleable offer which encourages over night stays. - Regional tourism websites are a visitor's first port of call, make sure your presence and offer are current, prominent and high quality. #regionaltourism #wineindustryleaders #collaboration #strongertogether

#statistics 🇵🇹 Portugal has been recognized as the best destination for wine lovers! According to a new study by Bounce, Portugal ranked first among the top countries for wine tourism. The country scored 8.66 out of 10 thanks to its 598 wineries, high wine quality ratings, and tasting costs. The average price of a bottle of wine in Portugal is 32% lower than the average in other countries on the list. Portugal also stands out for the number of wine tours — 5.5 tours are offered per 100,000 people. Wine regions such as Douro and Alentejo remain popular destinations for tourists looking to explore the diversity of local wine varieties. https://lnkd.in/dExTe9wv

The global surge in #wine tourism has led to a fascinating paradox: activities considered wine tourism in one country might be forbidden in another!? This makes comparing wine tourism across borders and wine regions a complex challenge. While social media overflows with posts about wine and tourism, I believe there's a pressing need for clarification. From spa treatments overlooking vineyards to gourmet restaurants among the vines, the boundaries are increasingly blurred. How do we define authentic wine tourism experiences in this evolving industry? Explore these questions and more in a recent chapter I co-authored with colleagues Assoc. Prof. Katia Laura Sidali and Claudia Bazzani from University of Verona, in collaboration with the Great Wine Capitals. 'Towards a Clarification of the Definition of Wine Tourism', appears in the latest edition of 'Strategic Management in the Wine Tourism Industry', edited by Javier Martínez Falcó BARTOLOME MARCO LAJARA Eduardo Sánchez García at Palgrave Macmillan. #WineTourism #Viticulture #TravelIndustry #Tourism"

Did you know that 5 of the 14 wine regions in Portugal are in the Center of Portugal? 📍 Wine & Travel Week 2024 WOW Porto Essência do Vinho Visit Portugal Center of Portugal

🌿🍇 Exploring Greece's Wine Renaissance: Growth in Wine Tours 🍷🇬🇷 Greece’s wine tourism is experiencing a surge, fueled by the rise of experiential travel and the global appreciation for authentic, local experiences. Today, wine tours are not just about tasting; they offer a deep dive into Greece's heritage, culture, and natural beauty. From the volcanic terroirs of Santorini to the lush vineyards of Peloponnese, Greek wineries are innovating and expanding to meet demand. Visitors are now savoring multi-sensory experiences that include vineyard walks, wine pairings with local gastronomy, and insights into ancient winemaking traditions. 🌞 Why the Boom? Unique Wine Regions: Greece’s diverse microclimates and indigenous grape varieties, like Assyrtiko and Xinomavro, are drawing global wine lovers. Sustainable Tourism: Greek wine estates are embracing eco-friendly practices, resonating with travelers' growing environmental consciousness. Year-Round Appeal: Wine tourism offers experiences beyond summer, allowing visitors to discover Greece through all seasons. As more travelers seek immersive and authentic journeys, Greek wine tours are perfectly positioned to offer a taste of tradition combined with modern Greek hospitality. Cheers to the next chapter of Greek wine! 🍾 #Greece #WineTourism #TravelTrends #GreekWine #ExperientialTravel #SustainableTourism