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Don't stress, there's still time! Feeling the festive rush but haven't started your Christmas marketing yet? Don't worry! There's still time to make an impact this holiday season. Whether you're in retail or B2B, it’s crucial to engage your audience and show appreciation to your customers before year-end. Here are some practical ideas to get you started: - Communicate clearly: Keep your opening hours and any changes transparent across all platforms. - Reward loyalty: Focus on customer retention by offering special loyalty benefits. That personal touch can make all the difference. - Engage with newsletters: Use festive newsletters to share news, events, and stories, building stronger relationships with your audience. - Be inclusive: Celebrate diversity and respect all traditions. Show your commitment to inclusivity through your messaging. - Perfect post-purchase: Ensure seamless delivery experiences with clear tracking and personal touches. - Go green: Prioritise sustainability in your packaging and operations to appeal to eco-conscious consumers. - Give back: Fundraise for a charitable cause or organise a community event to boost morale and show brand values. You don’t need a massive budget to make an impact. Just a bit of creativity and a genuine appreciation for your customers. Make sure you end 2024 on a high note - for more insight and tips, read the full blog. You can find the link to it in the comments.

Did you know 58% of holiday shoppers, including a massive 87% of Gen Z consumers, turn to social media for shopping inspiration? 🤳📲 ‘Tis the season to boost engagement and make lasting impressions! 🎁 💡 With consumer spending hitting $222 billion last year, it’s clear: this season is THE time to capture attention and convert curiosity into clicks! In our latest article, we uncover 5️⃣ game-changing strategies to make your holiday campaigns unforgettable! [🔗: https://loom.ly/I7HJ19g] Discover how to elevate your brand presence and inspire shoppers this season with: ✨ Themed catalogs ✨ Branded packaging ✨ Charity initiatives ✨ Giveaways ✨ Nostalgia Ready to unwrap the secrets to holiday marketing success? Put your trust in Goaldy to make this your brand's most successful season yet! 🤝 --- #socialmediamarketing #marketingexpert #B2B #goaldy #goaldysocialmedia

🎄 Small businesses, Christmas is the time to shine! 🎅 Check out our latest blog with 20 creative Christmas marketing ideas to help boost sales and build strong customer connections this holiday season. From festive promotions to community engagement, it’s all covered. https://bit.ly/3zIxe1S Start planning now for a jolly good holiday! #ChristmasMarketing #SmallBusinessGrowth #HolidayMarketingTips

Here’s the thing about eCommerce: people think it’s all about numbers and algorithms. But when I hit up an AccessWave event with Daria Rose a couple of weeks ago, something interesting stood out—the human side. When people got the chance to say something real about themselves, they didn’t talk shop. Nope. Most of them went straight to the non-profit causes they’re involved in. You could see how much it meant to them. It’s clearly something people love to talk about, and honestly? I find that fascinating. It reminded me of the verrrry early days of The Vanity Project, back before we evolved into TVP NYC. We had this hashtag: #WearReal. The whole idea was about being authentic—supporting real causes and showing who you really are. Not slapping some made-up name. We all know those brands that are pretend-surfer or pretend-something else. This STILL drives us at TVP. Real people, real purpose. And it makes me wonder: is that the secret sauce to building stronger partnerships in eCommerce? Shared values over spreadsheets? We’re diving deeper into this idea, so stay tuned. For now, check out our AccessWave recap. #WearReal #AuthenticConnections #RealTalk #HumanSideOfBusiness #ValuesMatter #PassionMeetsPurpose

Fundraisers: Have you heard? Omnichannel marketers that maintained their #DirectMail activity have achieved 43% year on year growth in purchases driven by the 'humble mailshot!' This, according to the latest research from Jicmail – a monthly tracker of 1,000 households across the UK.   As with our charity clients, growth in #DM in the commercial sector is being driven by decreasing returns in #DigitalMarketing. But with such positive results being attained by both camps, it demonstrates that consumers are willing to engage with physical marketing messages – despite living in a multi-channel world. 👉 Read the full article: https://lnkd.in/er-bkKFT   ******   Want to find out how your charity can get support with #DonorAcquisition via direct mail? At Arc Data, we're #CharityData specialists. We work with charities of all sizes – so whether you're running your very first DM campaign, re-starting activity in the channel, or if you need support maintaining an already-active DM programme, we can help!   Drop a line to Suzanne Lewis to arrange a chat. 📊📈   #CharityMarketing #CharityFundraising

Advent #7 - Are you experiencing a dip in sales coming out of BFCM but don’t want to slash prices just yet? You may not be a gifting brand so finding it hard to push the Christmas message. Here’s my tip on what you can do to fill the gap. Christmas is a great time to give some love to your customers. They may be waiting for sale or may be prioritising their spend on other people. Segment your database and send a personalised text email. 🎅 Pick segments you want to reward - I would start off with new customers this year, loyal customers who have ordered this year 🎅 Wish them and their loved ones a Merry Christmas. 🎅 Thank them for their support this year (the buyers). 🎅 List a few of your highlights (e.g. this year we launched xx, we donated xx). 🎅 Sign it from the Founder(s) (if still involved). 🎅 Add a voucher - a £ amount off an achievable spend or a free gift with purchase. Make it unique and give it a short expiry. 🎅 Send another 'last chance reminder' text email. 🎅 Add a commercial CTA without it feeling commercial. Links to the founders. best products of the season often work. 🎅 For those are yet to purchase reiterate USP's and returns policy. I appreciate this is discounting and you don't want to slash prices yet however this should have a better margin than sale and may encourage that extra purchase before the sale starts. Found this useful? This is tip number 7 of my Advent Marketing Tips. I am giving a new tip every day of Advent. Follow me so you don't miss any of them. What do you think? Do you think this is a good tactic? Has it worked for you? I'd love to read your thoughts in the comments. #MarketingStrategy #MarketingTips #MarketingAdvent

In-person shopping is making a comeback! 📈 With 92% of shoppers planning to visit stores this holiday season (up from 87% last year), it’s clear that the in-store experience still holds serious value. Malls and shopping centers will be buzzing with activity, but this also means brands have to step up their marketing game to stand out in the crowd. CommCore Marketing knows how to create campaigns that connect with customers right where they are—ready to make that in-store experience unforgettable. Let’s give shoppers a reason to stop, explore, and engage with your brand this holiday! 📞 314.308.0799 🌐 https://bit.ly/3fZd8WH #FactFriday #HolidayShopping #HolidayMarketing #BrandAwareness #MarketingSolutions #MarketingStrategy #MarketingServices #Marketing #BusinessGrowth #BusinessStrategy

The Power of Holiday Marketing: Understanding Consumer Behavior The holiday season is not just a time for celebration; it’s also a crucial period for businesses to connect with consumers in meaningful ways. As I explore in my book 'Saving America,' understanding consumer behavior is key to driving economic growth —and during the holidays, this insight becomes even more critical. Consumers are not only purchasing products; they’re buying into emotions, traditions, and values. Effective holiday marketing taps into these desires, creating a sense of connection and community. It’s not just about selling—it’s about building relationships and loyalty that last beyond the season. Here are 3 tips for successful holiday marketing: - Tell a Story: Consumers resonate with stories that reflect their values and aspirations. Make your brand part of their holiday memories. - Focus on Convenience: With busy schedules, consumers value brands that make shopping simple and enjoyable. - Give Back: Show your commitment to the community. Campaigns tied to charitable efforts can create goodwill and differentiate your brand. Let’s make this holiday season not just a time of giving but also a time of growing — both for businesses and the communities they serve. #HolidayMarketing #ConsumerBehavior #SavingAmerica #Leadership #Entrepreneurship https://buff.ly/3BccUGN

Brand builders, listen up… TAKE CARE OF YOUR COMMUNITY! Another brand launch just went up in flames. Big promises, fancy campaigns, and then: ↳ Hidden costs they didn’t mention ↳ Poor customer support ↳ Ignoring feedback from loyal buyers And now? ↳ Angry customers everywhere ↳ Refunds and bad reviews piling up ↳ Trust completely destroyed I get it—you want to grow, scale, and make an impact. But if you’re treating your customers like numbers, they’ll leave. Your community is everything. Respect them. Listen to them. Show up for them. Do better. #community #communitybuilder #marketing #socialmedia #customerexperience

Looking to engage Gen Z and Millennial shoppers? Our Ed Wogan shared insights with some tips on what your loyalty program needs to attract the next generation of shoppers: - Make offers easy to earn and spend. Tech-savvy consumers want a seamless experience; whether they’re shopping in-store or online. - Provide charitable options. For younger shoppers who want to make a difference but lack disposable funds, offering the option to turn loyalty rewards into charitable donations can give them a meaningful way to contribute and engage with your brand. Read more: https://lnkd.in/eyJBm-Tb #cardlinkedoffers #rewards #earn