Go Big Afrika’s Post

Expand Your Brand's Reach with Broadcast Media & Podcast Outreach at MLWPR! We specialize in connecting brands with broadcast media groups and podcasts to amplify your presence across diverse platforms. At MLWPR, we leverage strategic outreach to ensure your brand's message reaches wider audiences through engaging interviews and collaborations. Let's connect with top media groups and podcasts to elevate your brand's visibility and storytelling. Ready to expand your reach and make waves in the media world? Let's collaborate! #MLWPR #PublicRelations #DiversityandInclusion #MinorityOwned #WomenOwned #BrandVisibility #InfluencerPartnerships #CelebrityPartnerships #BrandEngagement #SocialMediaInfluence #EventIdeation #BrandActivation #AudienceConnection

When we hosted Rand Fishkin on our LinkedIn Live show last week, we weren't expecting this to be SparkToro's biggest growth leaver 👇 “using other people's audiences to grow our own.”   The best thing is Rand went on to recommend four ways to do this:   1) Be a guest on podcasts, webinars and speaking engagements 2) Sponsor relevant newsletters in your niche 3) Create content focused on your ‘amplification audience’ 4) Focus on the social channels that you’re good at to maximise engagement   Check out all the takeaways from the conversation here 👇 

Question: Is PR a valid marketing tool for your MSP? This week’s special podcast guest, Mickie Kennedy ✅, shares insights on how MSPs can effectively generate free publicity through strategic press releases, offering tips on how to capture the attention of journalists and boost credibility and visibility in the media. Jump to 09:52 in this week’s MSP Marketing podcast to learn more:  https://lnkd.in/dMDkRxwe Or watch on YouTube: https://lnkd.in/d5HNfbFA #mspmarketing

Semi-controversial take: I don't need more sports industry news curation newsletters and podcasts. The ones that exist are great. They are well-known and serve a valuable purpose. Something new I would subscribe to: content authored and contributed by other sports business executives or active practitioners providing insight on relevant topics and specific areas of expertise within the industry. #sportsbusiness #sportsmarketing #sportsbiz

Meet the founder of Headstart Strategy, the wizard of digital marketing who’s been at it for 15 years. Yes, longer than most social media trends last! ✨ And now, guess what? 🏆 GP was invited to the @realestatepodcastshow – The NUMBER ONE ranked real estate podcast show in Canada! Sharing insights and dropping marketing gold – they couldn’t resist having him on. #HeadstartStrategy #DigitalMarketingPro #PodcastFeature #CanadaRealEstate #marketinggenius #canadadigitalmarketingagency

If you need help elevating your online presence, then you definitely want to check out this week's episode of The Goal Digger Girl Podcast 🎙️ Tune in to learn all about: ⚡ ️Crafting a social media game plan. ⚡ How to amplify our unique voice and vision. ⚡ ️How to define your brand identity. ⚡ ️How to curate content that resonates with your audience! And a whole lot more! Link to the full episode is down below! 

Do you have access to these four free website analytics tools? If you don't, you should. You'll learn so much about your website and your audience. Listen to the whole podcast - Digital Marketing From The Coalface - on any podcast app for more information about what you can learn.

Are you leveraging your podcast guests' audiences? Building a collaborative relationship with your podcast guests helps to increase your reach and impact. It can help you build trust, authority, and credibility with a new subset of listeners and viewers. However, it's important to remember that leveraging your guests' audiences is a two-way street. Not only should you focus on promoting your podcast to their audience, but you should also provide value and support for them in return. Come up with easily repeatable actions, templates, and post types to help facilitate fast and easy cross-promotion. Follow for more insights and tips for growing your audience.

🎙️ What I talk about when I talk about podcast ads. ▶ Authenticity beats production value. 🎯 Listeners crave real conversations, not polished pitches. ▶ Niche audiences are gold. ✨ A smaller, engaged audience can outvalue mainstream reach. ▶ Integration matters. 🧩 Seamlessly woven ads feel like a recommendation from a friend. ▶ Timing is everything. ⏰ The right message at the right moment captures attention. ▶ Measurement is evolving. 📈 Beyond downloads, listener engagement and action are the true metrics. Podcast ads aren't just another channel. They're an opportunity to connect deeply and authentically with audiences ready to listen. 🎧 Have you experienced a podcast ad that felt more like a recommendation than a pitch? Share your story. 💬

How can data help you make better marketing and PR decisions? Better target media & audiences with pitches that will work? Kerri Allen, M.P.S. of Applecart joins me on Let's Talk PR & More to discuss how data is changing PR and how we can use data to be more successful. Listen Monday July 22 at 5pm on 88.7FM WRHU or livestream; download podcast from your favorite podcast site or Goldman Communications Group's website. #LetsTalkPRandMore #publicrelations #marketing #mediarelations #data