Admiral: The Visitor Relationship Management Company’s Post

Should Publishers Be Concerned About Rising Ad Blocker Usage? Absolutely! If publishers aren’t implementing effective strategies to protect their ad revenue from ad blockers, they should be worried. Many are taking a passive approach, allowing ad blocker users to dictate their earnings. But with the insights from our latest blog, it’s time for publishers to take control of their ad revenue and adapt to this ad blocker revolution. Read Some Ad Blocker Stats: https://lnkd.in/eBbNKpFD

Sick of ads following you everywhere online like a puppy that just won't quit? We feel you. Ads can be annoying, but they also support the free content we love. What's an internet user to do? Enter ad blockers. These handy browser extensions filter out clutter so you can browse in peace. But they also reduce income for publishers who depend on ads. Is there a way to balance user experience with supporting sites you love? Absolutely! With the right settings, you can optimize your ad blocking. Block nuisance ads while allowing acceptable ones through. Take control of your browsing without sabotaging your favourite sites. Learn how to master the ad blocker balancing act with our ultimate guide. We spill the beans on popular ad blockers like uBlock Origin and AdBlock Plus. Get the insider tips you need to customize your ad blocking experience. Stop ads from driving you bonkers without driving publishers bankrupt. Head to our website now to read the full ad blocker guide and take back control of your browsing! More at: https://lnkd.in/gYNBudA9

Struggling with ad blockers on your site? Discover 6 effective strategies to overcome the ad blocker dilemma and boost your revenue. Our latest blog post explores how publishers can navigate these challenges and optimize their ad experience. Don't miss out—read now for direct revenue impact! https://hubs.la/Q02MbLG90 #OKO #Monetization #PublisherStrategies #AdBlockers #AdTech

Google's breaking barriers, expanding third-party ad integrations. Google is pushing boundaries by expanding third-party ad integrations beyond Amazon. Pinterest's collaboration with Google Ads targets increased international sales, marking Google as Pinterest's second third-party ad partner. Advertisers can leverage Google’s Ads Manager to showcase ads on Pinterest, broadening their reach and connecting with Pinterest's active consumer base, with the potential for improved conversions and ROI.

Adblockers cost publishers billions! Did you know the average desktop adblock rate is 10-40%, costing publishers up to $54 billion annually? This insightful article by AdMonsters explores ad filtering, a technology that tackles the challenge of balancing a positive user experience with online advertising revenue. ✅ Users enjoy a better browsing experience with fewer disruptions. ✅ Publishers maintain revenue with compliant, unobtrusive ads. Check out this article to learn how ad filtering strikes the perfect balance between user satisfaction and effective ad monetization, benefiting everyone involved: https://bit.ly/4aQv7qd P.S. Do you agree with our CRO Jan Wittek who says: 'Ads are a great way to keep the internet free but user-centricity has to be at the forefront when implementing.'? #AdFiltering #UserExperience #DigitalAdvertising

There’s been a lot of recent talk in AdTech about the future of the “open internet.” KORTX’s Brandon Pollard details the foundation of the AdTech ecosystem, providing a great primer before joining the debate. Check it out: https://lnkd.in/ePy-N9-3 After the primer, read Ari Paparo’s recent take on the open internet in his Marketecture Media post, “What is the open web, anyway?” Find that here: https://lnkd.in/e6MFV38M

When a product is free, you are the product. Or at least that's how it works with Reddit, who defines their first line of business as advertising. An interesting case study below on how sites profit from advertisers and vice versa.

Publishers and advertisers, what does anti-adblocking have in store for you? Anti-adblocking could help publishers make that extra ad revenue to cover soaring costs. Read more: #Publishers #DigitalAdvertising #ContentMonetization

🔍 Exciting News Alert! 🔍 Reddit, one of the world's most engaging platforms, is taking a massive leap forward in the world of advertising! 🚀 They are now integrating third-party verification for advertisers. 💼 This significant move aims to ensure transparency, credibility, and above all, trust in the advertising process. 🎯 It's a game-changer, providing advertisers with more confidence and security in their ad placements and performance. So, fellow marketers and business owners, how do we feel about this new development? Does this change your perspective on advertising on Reddit? Let's open up the discussion! Drop your thoughts below. 👇 #Reddit #Advertising #DigitalMarketing #ThirdPartyVerification #MarketingNews

Top Alternative Ad Networks to #Google_AdSense: Discover High-Paying Reputable Options