Drinks Retailing’s Post

🍷 Big shoutout to Archer Roose Wines, one of our SoGal Ventures portfolio companies, for their groundbreaking collab with Cornell University! They released a research with the Food Science Department on sulfite formation in canned wines and is getting serious attention in the media! 🥂 🔬 This is more than just a win for Archer Roose—it’s a huge moment for the whole canned wine industry. As Co-Founder & CEO Marian Leitner-Waldman puts it, “This study isn’t just about showing how Archer Roose ensures premium quality, it’s about pushing the entire industry forward. We’re breaking old perceptions and driving innovation.” This is how change happens—raising standards, sharing knowledge, and inspiring a whole category to evolve. 🍇🎉 Check out the research here: https://shorturl.re/7frkq #innovation #cannedwine  #foodscience #womeninbusiness #industrydisruption

Vinexpo Paris was a great experience with interesting conferences and valuable insight of the State of the wine industry. Three days of great inspiration and tastings, that really boosted my vision of today’s Wine marketing and How to sell wine. Wine consumption and sales have changed and will for sure change even more. The global crisis, change in consumer pattern, increased costs, climate change, post pandemics and the need for a deeper understanding of going sustainable among many other very interesting topics, was the thread during these days. I particularly enjoyed Robert Joseph's eyeopener of the NoLo category as well as Vivino’s Heini Zachariassen revolutionizing story that took us down the path of Vivino's Direct to Consumer success.   Systembolaget had a great presentation of Sustainability together with buyers from the UK among others. The topic is super interesting and important indeed and we all agree upon the importance of a necessary change that starts with the producer. I would have loved though to see a few producers of diferente sizes in that panel to get their take of the possibility to fully embrace all the steps to meet buyers’ vision of a sustainable future in wine distribution. Having the knowledge and experience of both the Producers’ side, and the Buyers’ side, there is a gap that need to be closed. Information, communication and cooperation of all players is key. #winemarketing #wineparis #stateofthewineindustry

**Evolving the Wine Industry: Challenges and Opportunities** Did you know that the wine industry is undergoing one of its most transformative phases? It's a fascinating period of challenges and opportunities. The recent narrative from the wine community points to a significant decline in the mass consumption of low-end wines, a segment that traditionally drives the industry. While high-end wines are outperforming, there's a generational shift as younger consumers opt for better-quality alcohol choices, or different beverages altogether. 🌟 So, what contributes to this transition? Here are some compelling insights: - **Changing Preferences:** Many young consumers turn to premium options or alternate beverages like seltzers, impacting the lower-tier wine market. - **Oversupply Issues:** There's an oversupply of expensive wines, which is putting pressure on producers to innovate their distribution strategies. - **Adaptation Needs:** With global warming affecting grape cultivation, wineries need to adapt to sustain and grow. Commenters suggest that price adjustments for premium wines and deeper engagement strategies for younger audiences might alleviate current pains. Could storytelling and brand narratives be the key to drawing back wine enthusiasts? We're at a crossroad: there's concern, but also optimism for the high-end segment. 🔸 Time to revisit ancient skills with modern ignition! What strategies do you think could bolster the wine industry’s resilience? Let's share our thoughts! 🍇✨ #WineIndustry #GenerationalShift #SustainableWine #InnovationInWine

Our very own Brian Rosen shares his perspective in Wine Enthusiast, offering insights on shifting wine consumption trends as fewer Gen Z consumers reach for a glass. 🍷 As Brian notes, "I think it’s important to acknowledge shifts are always happening in the wine marketplace. I believe the current market adjustments are temporary and will eventually stabilize at a sustainable level. While the headlines may seem alarming, this is part of the natural evolution of the industry, and the wine sector has proven resilient through many cycles of change, so I’m not too concerned.” Read the full article here: https://lnkd.in/eRjMzJfh

"We won't have a society if we destroy the environment." Margaret Mead Sustainability is a growing concern in every industry, including the wine industry. That's why over 30 wineries have already adopted innovative packaging that reduces cardon footprint while maintaining the appearance of a traditional bottle. Check out this bag-in-box packaging with a bottle shape from Frugalpac that's making waves in the industry. Let's continue to prioritize sustainability in all aspects of our businesses. #wineindustry #winebusiness #wineinnovation

Just a reminder everyone, please rsvp to attend the October 15 webinar on 'the role of wine associations in growing the wine consumption'. This will be our episode 2 where we will discuss what our industry bodies are doing to grow the end consumer awareness and consumption. Date: October 15, 2024 Time: 9 am PST (San Francisco Time) I will be moderating the panel and my speakers will include: Julio Alonso Ducci from Wines of Chile North America, Jim Clarke from Wines Of South Africa (USA), Karissa Kruse from Sonoma County Winegrowers, Samuel Filler from New York Wine & Grape Foundation and Dr. Liz Thach, MW from the WINE MARKET COUNCIL. Join in for the case studies and insights from these experts on: Wine and Consumer: How we can talk to the new consumer Wine and Culture: How we can use current culture to grow wine consumption Wine and Trade: How trade can push wine in new way Wine and big companies: How leading companies around the world can help Wine and transparency: How can we story tell the sustainability and transparency Wine and health: What can we do here RSVP here to attend the webinar and get the recorded video: https://lnkd.in/dyjJyJtD

More tactical than strategic, there are a lot of good, practical marketing and sales ideas contained in this discussion; worth a listen.

🌍 Navigating the Shifting Global Wine Market in 2023 🍷 The global wine industry encountered numerous challenges in 2023, from a decline in vineyard surface areas to historic lows in production and shifts in consumption patterns. With rising costs, extreme weather conditions, and evolving consumer preferences, the market is undergoing significant changes that are impacting producers and consumers alike. Understanding these trends is essential for anyone in the wine industry, whether you’re involved in production, distribution, or marketing. While the landscape is challenging, it also presents opportunities for those who can adapt and innovate. Staying informed and flexible will be crucial in navigating this evolving market. https://lnkd.in/eydshPft #WineIndustry #GlobalTrends #WineMarket #BeADragon #InnovationInWine #WineBusiness

This week's portfolio spotlight is on Nomadica, a sommelier-curated offering of sustainably farmed wines available in cans and boxes. Founder and CEO Kristin Olszewski, a sommelier with a degree in Sustainable Agriculture, set out to redefine the boundaries of the wine industry by making exceptional wine accessible, convenient, and environmentally sustainable. Want to learn more? 📕 Read: VinePair named Nomadica a "Rising Drinks Brand of the Year." https://bit.ly/3TqltEf 🍷 Try: The brand's newest offerings, 3L boxed wines, are now available at Good Eggs, select Whole Foods Markets and independent retailers. 🖤 Why we're excited about the space: The canned and boxed wine categories are growing in popularity as consumers become more sophisticated and discerning about the convenience and sustainability of the brands they support. According to Future Markets Insights, the sales of canned wine in the United States are anticipated to rise at a 10.5% CAGR through 2034, and boxed wine is expected to grow at 5.1% CAGR through 2032. We'll toast to that! #adultbeverage #beverageindustry #vcfunding

Wine's Wild Ride: Buckle Up for a Transformation! Get ready to uncork the drama! The wine industry is in the midst of a thrilling transformation, and we're not just talking about the perfect pairing of Chardonnay and buttery popcorn. The lowdown: the mass market for cheap wines is, well, tanking. Meanwhile, high-end wines are sipping champagne (the good stuff, of course). And, let's be real, younger folks are trading in their cheap vino for better-quality drinks or, gasp, seltzer water! 🤯 So, what's behind this seismic shift? Here are the CliffsNotes: Taste Buds on the Move: Younger consumers are trading up for premium wines or exploring alternative beverages, leaving the budget-friendly crowd in the dust. Oversupply and Overspending: There's a glut of pricey wines, which is putting the squeeze on producers to get creative with their distribution strategies. Climate Change: The Ultimate Wine Challenge: Global warming is affecting grape cultivation, forcing wineries to adapt and find new ways to sustain and grow. The question on everyone's lips: how can the industry navigate these challenges and capitalize on the opportunities? Some wine enthusiasts suggest that price adjustments and deeper engagement strategies might be the key to winning back wine lovers. We're at a crossroads: uncertainty, but also a chance for the high-end segment to shine! 🔸 Time to dust off those ancient winemaking skills and add a dash of modern magic to the mix! What strategies do you think could help the wine industry weather the storm and come out stronger on the other side? Share your thoughts, and let's raise a glass to innovation! 🍷✨ #WineIndustry #GenerationalShift #SustainableWine #InnovationInWine