Ecommerce marketers are positioning themselves to capitalise on 2024 as the year they capture a larger slice of consumer spending. Marketing leaders have opted for a ‘bullish’ attitude for the remainder of 2024, vowing to increase their digital budgets; according to research conducted by Search agency, NoBrainer. #marketingspend #digital
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Marketing leaders have opted for a ‘bullish’ attitude for the remainder of 2024, vowing to increase their digital budgets; this is according to recent research conducted by Search agency, NoBrainer. #marketingleaders #digitalleaders
UK Marketing leaders set to increase digital spending in 2024
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Explore the future of cookieless 🍪 advertising with ease! Presenting the Demandbase Cookieless Toolkit! Discover a curated treasure trove of resources, featuring blogs, webinars, podcasts, and beyond that will equip you for the impending cookieless landscape. Embark on your journey into the essentials by exploring our toolkit today:
Cookieless World Toolkit
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This week Google delayed the full deprecation of Third Party Cookies to 2025. Our founder David Gaskill spoke with Shawn Lim to share his thoughts. If uncertainty around data and these changes are impacting your digital marketing and you would like to have a chat, message today for more information. Thanks Campaign US for the conversation! #adtech #media #advertising #cookies #privacysandbox
Google delays cookie deprecation again: Adtech leaders respond
campaignlive.com
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Learn by doing, create an experiment & fail fast. Digital marketing is at risk from so many bad guys - as a media buyer you have to stay vigilant & curious.
Dr. Augustine Fou: digital analytics and attribution, ad fraud and more | E32
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Impact of #Election2024 Outcomes on Retail Advertising As the political landscape shifts, so do consumer priorities, spending habits, and digital ad strategies. Go thru this podcast that dives into how election outcomes are directly influencing retail marketing and the digital landscape. 📊 #RetailMarketing #ElectionImpact #DigitalAdvertising #ConsumerTrends #MarketingInsights #AdTech #DigitalStrategy #AdSpend #MarketingTrends #ConsumerBehavior #trump #seo #ppc #Advert #Election2024 #DigitalAds #MarketingPredictions https://lnkd.in/dMzxbHXq
eMarketer Podcast: The Daily: How the election outcome will influence retail and advertising
emarketer.com
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Are You Tracking the Right Numbers? 📊 "Slice & Dice Ecom" brings you: KPIs You Should Be Focusing On This week, we’re focusing on the metrics that truly drive eCommerce success. Tune in to learn: - Essential KPIs every eCommerce Google Ads campaign needs - The ROAS lowdown: Why it matters and how to calculate it - Conversion tracking pitfalls and how to avoid them - Cracking the Quality Score code for better performance - Syncing Google Analytics and Google Ads for higher ROAS - Attribution models demystified - Common KPI tracking mistakes and how to fix them Don't let vanity metrics fool you. Get the insights you need to measure what really counts. Listen now and start making data-driven decisions that boost your bottom line! #SliceAndDiceEcom https://lnkd.in/eqW3WFmY
KPIs You Should Be Focusing On | Slice & Dice Ecom Podcast
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Discover the future of shopping with live commerce! Watch this video to see how real-time interaction is transforming online retail. My take on my podcast @DeepDivesWithSeemi . Don’t forget to subscribe to my YouTube channel @DeepDivesWithSeemi #LiveCommerce #EcommerceInnovation #RetailTrends"
Live commerce - The New Big Thing In Marketing ?🛍️#LiveCommerce #ECommerce #RetailInnovation"
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🚀 Thanks The Scaling Edge and Michael for having me on the show! 💪 "Emphasize shared goals and core values over identical interests - the journey may vary, but the destination matters most." #values #businesspartner #businessgoals I talk about: - The Importance of ROI in Digital Marketing (00:05:00) - Entrepreneurial Journey and Experiences (00:10:20) - Hiring, Team Building, Core Values (00:15:45) - Communication and Leadership Strategies (00:20:30) - Ted's New YouTube Channel and Marketing News Canada (00:25:50) - Future Plans and Upcoming Conversations (00:30:15) I'm spilling the secrets to staying ahead of the curve. Buckle up and let's blast off into the world of digital marketing success! 🚀📈 #marketing #teambuilding #marketingsecrets #marketinghacks #entrepreneurship #entrepreneurlife #b2bmarketing
🌐✨ Join me and Ted Lau on a thrilling ride down memory lane as I recount over 20 years of entrepreneurial adventure on my latest podcast episode! Discover how the digital marketing landscape has been utterly transformed by giants like Facebook and YouTube, shifting the focus from vanity metrics to real, bankable ROI for our clients. It's been a rollercoaster of evolution, and I'm spilling the secrets to staying ahead of the curve. Buckle up and let's blast off into the world of digital marketing success! 🚀📈 #marketing #teambuilding #marketingsecrets https://lnkd.in/eUCqCGF4
Marketing HACKS that can boost up your game as a digital marketer
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Are You Tracking the Right Numbers? 📊 "Slice & Dice Ecom" brings you: KPIs You Should Be Focusing On This week, we’re focusing on the metrics that truly drive eCommerce success. Tune in to learn: - Essential KPIs every eCommerce Google Ads campaign needs - The ROAS lowdown: Why it matters and how to calculate it - Conversion tracking pitfalls and how to avoid them - Cracking the Quality Score code for better performance - Syncing Google Analytics and Google Ads for higher ROAS - Attribution models demystified - Common KPI tracking mistakes and how to fix them Don't let vanity metrics fool you. Get the insights you need to measure what really counts. Listen now and start making data-driven decisions that boost your bottom line! #sliceanddiceecom https://lnkd.in/e6KSpJ9Y
KPIs You Should Be Focusing On | Slice & Dice Ecom Podcast
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I had a great time sharing my journey and key strategies for successful product launches, podcast monetization, and digital marketing on The United States of Small Business show! Tune in to learn from my expertise and discover how to elevate your business’s online presence and growth. Don’t miss this episode filled with valuable insights and actionable advice!
Mastering Digital Marketing: Insights from Naresh Vissa of Krish Media & Marketing
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