𝐓𝐡𝐞 𝐁2𝐁 𝐒𝐚𝐥𝐞𝐬 𝐏𝐚𝐫𝐚𝐝𝐨𝐱: 𝐂𝐡𝐞𝐚𝐩𝐞𝐫 𝐎𝐮𝐭𝐫𝐞𝐚𝐜𝐡, 𝐂𝐨𝐬𝐭𝐥𝐢𝐞𝐫 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭 In today’s B2B landscape, sales outreach has become more affordable, yet its effectiveness is dwindling. While tools like email campaigns, LinkedIn messages, and even SMS remain cost-efficient, their impact is steadily declining. It's getting harder to capture even 30 seconds of a prospect’s attention, as most unsolicited messages go unopened, no matter how well-crafted or personalized. On the flip side, investments in advertising, PR, and events are skyrocketing, yet the return on these efforts isn't keeping pace. We're spending millions just to get recognized, all in the hopes of “buying” that precious moment of attention. So, how can we truly engage our leads without breaking the bank? The answer lies in something timeless - relationships. When you build genuine social relationships with your leads, their attention comes naturally, without the need for heavy-handed tactics. But nurturing hundreds or even thousands of leads seemed impossible - until now. With the power of AI, this challenge is finally within reach. At Extrovert, we've developed a platform that enables you to cultivate and maintain professional relationships with your leads at scale, all in just 15-30 minutes a day. Curious to learn more? Drop a “+” in the comments, and I’ll send you the details. Plus, if you share this post, you’ll receive a complimentary one-month trial of Extrovert (a $99 value). #extrovert #ABM #socialrelatioshipsatscale #RevOps
Love the insight on the B2B sales paradox Dmitry Bergelson! It’s a reminder that in a world of increasing noise, genuine relationships are the real game-changers. Excited to see how Extrovert is making scalable relationship-building a reality. 🚀
Yeah, I feel attention is the currency of the future in b2b sales. Can not sell anything without it. Commodity or new product, either way, you need the prospect's attention to get your value prop there. And it's harder and harder to get. My take is that if you're not selling painkillers for top 3 pain points right now (most companies aren't), you should absolutely not assume you get attention by default.
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Tech PR: Tier 1 Media, Influencers, Product Hunt, ASO
3moThanks for letting me test your tool. Right now it suggested your LinkedIn post, and I'm writing a comment under it now. I might have missed it myself. I like it a lot already. And I also think PR works best in conjunction with marketing, that is, when different tools are used, and then they get results. What do you think?