ClickPatrol’s Post

Google Ads costs are rising... 😵 Google Ads has increased Cost Per Click (CPC) by 10% in 2024, with sectors like real estate and legal services seeing the biggest hikes. 📈 The average CPC now stands at $4.66. For marketers, this means it’s time to adapt by optimizing Quality Scores and refining keyword strategies to stay competitive. 🛠️ If you don't know how to do it or you would like to work with us 👉 wearepsh.com #GoogleAds #PPC #CostPerClick #DigitalMarketing

Who else has noticed the new Google PPC ad format lately? Google pilots a new format within the paid search family and is gradually rolling it out. According to many sources like Search Engine Land, many advertisers criticize the lack of information on the new PPC format. Read more here -> https://lnkd.in/ehNtXerc #googleads #ppc #googleadvertising

🚫 Before you panic at a drop in PPC performance Before you spend hours reviewing your Google Ads campaigns to see what's gone wrong, try reviewing these 3 things first: ✅ Check GA4. Have other sources dropped? ✅ Audit your conversion tracking. Is it set up correctly? ✅ Take a look at consent mode. Is it causing tracking issues? #ppc #googleads #performance #paulinesppcpick +++ Hi, I'm Pauline Jakober, Google Ads consultant. Follow me for more PPC tips.

Are you struggling with bid strategies in Google Ads? Even experienced PPC advertisers can find it tricky to navigate the different options available. Check out our guide for tips on when and how to use each strategy effectively: https://shorturl.at/apwDH What's your experience with bid strategies in Google Ads? #PPC #GoogleAds #BidStrategies

Indecent proposal: Who's the PPC expert of your dreams? 🤩 At OMR 2024, we duked it out and turned our internal competition EXTERNAL. Who's the PPC nerd that can turn your Performance Max campaigns from so-so to 'OHO!' – Christian Scharmüller or Mike Ryan? The game is ON! P.S.: If you wanna see one of our PPC finalists in action, make sure to follow the link below. 😘 🔗https://lnkd.in/dD4n4DGg #ppc #ppccampaigns #omr #google #googleads #performancemax

🚫 Before you panic at a drop in PPC performance Before you spend hours reviewing your Google Ads campaigns to see what's gone wrong, try reviewing these 3 things first: ✅ Check GA4. Have other sources dropped? ✅ Audit your conversion tracking. Is it set up correctly? ✅ Take a look at consent mode. Is it causing tracking issues? #ppc #googleads #performance #paulinesppcpick +++ Hi, I'm Pauline Jakober, Google Ads consultant. Follow me for more PPC tips.

LET'S LEARN GOOGLE ADS,,, Sometimes client will ask the question like- # What should be my daily budget? Here's the answer: You can't directly tell the exact budget but you can say like it- Well that’s a good question, but first let me know how many conversions you need a day? If you say you want 1 or 2 leads or sales a day then we can do a little math so that you get it right… Suppose 10 people visited your website and 1 people bought your product so to sale a single product you need 10 clicks a day If the avg CPC is 2$ then on that day you have to spend 2*10=20$ for a sale If you want 2 sales then it would be 20*=40$. But we would go with a low budget and according to the result we would further increase the daily budget. #googleads #clientcommunication #googleadwords

Google Ads will begin phasing out enhanced CPC in October with the goal of transitioning all remaining campaigns to manual CPC by March 2025: https://ow.ly/kAv050TltyB #GoogleAds #PPC #PaidSearch

💡 You can get rock bottom rates for each click if you just know what you're doing to get your costs down. While Google is trying to make the most money they can, you can convince them to charge you way less if you just know the tricks of the trade shown to you in this video! 📉💰 https://lnkd.in/geec_xcE Keywords: reduce cost per click Google Ads, lower Google Ads CPC, decrease cost per click AdWords, optimize cost per click Google Ads, lower CPC strategies, affordable Google Ads CPC, cut down Google Ads click costs, minimize cost per click online ads, ways to reduce cost per click PPC, cost effective Google Ads CPC cost, tips to lower cost per click advertising cost, reduce cpc cost, how to bring down cpc cost, how to drive down cpc costs #CostPerClick #GoogleAds #CPCOptimization #PPC #AdvertisingCosts #DigitalMarketing #AdWords #LowerCPC #CostReduction #MarketingStrategy #AdCampaigns #BudgetOptimization #AdPerformance #AdOptimization #PPCOptimization #AdBudget #AdSpend #MarketingTips #OnlineAdvertising #CampaignOptimization #CostEffective #ROI #DigitalStrategy #AdRank #AdPosition #AdTargeting #AdMetrics #AdPerformanceMetrics #DigitalAdvertising #AdManagement

BIG Google Ads Update: Enhanced CPC is gone 😲 I just got this message from Natasha Kaurra & Luuk Fiets... Starting October 2024, new search and display ads campaigns will no longer have Enhanced CPC as a bidding option. Existing campaigns will continue until March 2025, when they will be migrated to manual CPC bidding. Why this change? Google is transitioning to smarter bidding strategies like Maximise conversions and Maximise conversion value, which deliver improved results. If you track conversions, Google recommends switching to one of these strategies. If not, consider Maximise clicks or Manual cpc. Learn more about your bidding options and ensure your campaigns are ready for the future. -------- For more Google Ads tips check: https://lnkd.in/eK6Zz2Sq #PPC #SEA #Ads