Chris Mitchell’s Post

View profile for Chris Mitchell, graphic

Co-Founder and Partner, Bramble Partners | Managing Partner, Bramble Intelligence

Interesting to “decode” the marketing: 1/ price 2/ delicious 3/ convenient (fast at home) 4/ diverse. Nothing on nature (how it is grown, environment) or nutrition. Part of the challenge - consumers can’t hold 6 messages simultaneously. Reinforces that nature and nutrition need legislation over expecting to (quickly) change consumer key purchase criteria.

  • No alternative text description for this image

To view or add a comment, sign in

Explore topics