Chantelle Oriani’s Post

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Founder at Oriani - PR & Marketing Agency

With lots of recent talk about AI automation, I asked our Head of Content India Dowley if she thought creative roles like copywriters might become obsolete. Could tools drafting polished copy replace imaginative human efforts? We talked about how while AI aids efficiency on repetitive tasks – drafting marketing emails and crafting social posts – exceptional writing requires that human spark. Emotion, wit and concept leaps. For the time being, the most enduring skills – abstraction, reasoning, creativity – remain uniquely human. Our job is thoughtfully combining AI’s capabilities with our own. I’m certain that as AI is used more widely, we'll need more editors to refine output. I’m actually noticing writers highlight AI skills on CVs and I encourage my team to employ it judiciously, choosing appropriate tasks and times. It makes them more productive and I think it’s shortsighted to view this as “lazy” or “cheating”. I'm curious how other business leaders are incorporating AI – what implementation strategies have you seen working well or faltering? And how are you communicating effective and ethical usage practices to your teams? #AI #machinelearning #futureofwork

Barry Rodrigues

Growing Early Stage B2B Startups faster by scaling their marketing ● Marketing Strategy ● Demand Generation ● Content Creator ● AI Enthusiast ● Fractional CMO ● Productivity Advocate ● Keynote Speaker

9mo

Combining AI capabilities with human creativity is the key to success in the evolving landscape.

Marco van den Akker

Growth Hacker @ Plusgrowth | Sales Strategy Optimization

9mo

Hats off to your thoughtful approach to AI integration! 🧠✨

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