CEO @ Optimal Digital Marketing Inc | Guiding Marketing Leaders To Growth | 🚀 $131m+ Revenue Generated For Clients
It's incredible to hear stories of how people are getting tangible growth and revenue from AI chatbots like ChatGPT. This is more than just hype; it's a new channel. I think this advice is very sound. The things that generally help you with SEO will also generally help you with being included in large language models and replies from AI chatbots. However, it's important to keep in mind that many websites are blocking AI crawlers. Your strategy needs to be considerate of where these mentions are because many of the largest publications, for example, are completely blocking AI crawlers. This approach will help you for SEO but not for AI inclusion.
CMO @ Ahrefs / $100M+ ARR bootstrapped(!!!) SaaS / Questioning all marketing best practices.
How do you get ChatGPT to recommend your product? (thousands of new signups at Ahrefs self-attribute to ChatGPT) Well... Given that we didn't do anything DELIBERATE in order to consistenly show up in ChatGPT for relevant "prompts" - I think I know what did it for us. And it's very similar to how SEO works. If you want to rank #1 on Google, you (generally) need a lot of reputable websites to link to you. Well... If you want to show up in ChatGPT, there should be a lot of content on reputable websites, which connects your brand to whatever problems your brand is solving. That's about it, really. 😉
