Teri Sun

Teri Sun

San Diego County, California, United States
1K followers 500+ connections

Articles by Teri

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Publications

  • [Radio Show Podcast] Modern Customer Journey: Having It Their Way – Part 2

    The Customer Edge - Coffee Break with Game-Changers

    The buzz: Their Way If you’re seeing a transformation in your relationship with customers, you are not alone. Digital transformation is empowering today’s consumers with information, insights, and the power to control their experiences with products, services and companies. No longer following the traditional linear customer journey, they can redesign the path whenever they research products and solutions, make a purchase decision, and seek post-sale support. Are you giving them a great…

    The buzz: Their Way If you’re seeing a transformation in your relationship with customers, you are not alone. Digital transformation is empowering today’s consumers with information, insights, and the power to control their experiences with products, services and companies. No longer following the traditional linear customer journey, they can redesign the path whenever they research products and solutions, make a purchase decision, and seek post-sale support. Are you giving them a great experience on every channel, every time? The experts speak.

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  • [Radio Show Podcast] The Modern Customer Journey: Forget the Marketing Funnel

    The Customer Edge - Coffee Break with Game-Changers

    We are witnessing a great transformation in the relationship between companies and customers. The modern customer journey no longer follows a traditional linear path. It can start, stop, go backwards, forwards, or in loops, crossing multiple channels and touch points. Even more challenging for marketers, the journey is unique to each customer and each time they set out to buy something. Do the math to see why you must be prepared to address infinite possibilities with real-time, relevant…

    We are witnessing a great transformation in the relationship between companies and customers. The modern customer journey no longer follows a traditional linear path. It can start, stop, go backwards, forwards, or in loops, crossing multiple channels and touch points. Even more challenging for marketers, the journey is unique to each customer and each time they set out to buy something. Do the math to see why you must be prepared to address infinite possibilities with real-time, relevant, contextual experiences. Are you ready? The experts speak.

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  • English

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