Ray Woodbeck

Made it to Dallas and looking forward to everything SubSummit has to offer. Need targeted and responsive consumer audiences to fuel acquisition and growth? Path2Response LLC has the solutions, let's connect!! #datadriven #DTC #marketing #directmail

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🏆 Capitalize on the Diamondbacks’ Playoff Push with Cox Media! 🏆 With the Diamondbacks surging towards the playoffs, now is the perfect moment to elevate your brand’s visibility! As excitement peaks and viewership skyrockets, advertising with Cox Media is your ticket to riding this wave of enthusiasm. Don’t miss out—contact me today to transform this thrilling playoff season into a game-changing opportunity for your business! #CoxMedia #Diamondbacks #PlayoffSeason #AdvertiseWithUs #BusinessSuccess #Marketing #OpportunityAwaits

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Turn your content into a powerful growth engine. Watch how Merkle uses Sitecore’s cutting-edge tools to craft personalized, engaging content that resonates with audiences and drives real results. https://bit.ly/3ZHAdS8

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Somewhat last minute but is anyone going to the Association of National Advertisers "Measure What Matters" session on Wednesday in Dallas? I am excited to hear what some of the leading marketing analytics people will be pointing to as a way forward, especially in a world of advertising that is getting harder to measure with walled gardens, cookieless environments, and retail media. Brands and agencies cannot rely on every platform providing their own numbers as the source truth and expect to get a view of Reach Rate and Frequency control. #ANA #measurement #Dallas #Reachandfrequency

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Kicking off our dual summits! The CDM Media CIO & CISO Dallas Summit and the CHRO & CLO Dallas Summit! These dynamic events bring together visionary leaders to chart the course for success in 2024 and beyond. At the CIO & CISO Summit, we'll dive into groundbreaking tech advancements, from AI innovations to enhancing cyber resilience, equipping executives with the tools and strategies needed to navigate the evolving digital landscape. Simultaneously, the CHRO & CLO Summit will focus on transformative HR strategies, workforce development, and the critical role of learning in driving organizational growth. It's a unique opportunity to connect, learn, and lead the way into a future brimming with possibilities! As we embark on this journey, we look forward to exploring the synergies between technology and human capital management. Today’s sessions promise insightful discussions and actionable roadmaps that will empower us to tackle the challenges and leverage the opportunities ahead. From optimizing AI integration to fortifying cybersecurity frameworks, and from fostering a resilient workforce to nurturing continuous learning cultures, these summits are packed with valuable content tailored for executive leaders. Let's embrace the future together, fostering innovation and resilience across all facets of our organizations! Thanks to our sponsors: CIO & CISO Centersquare Resolve Tech Solutions Searchlight Cyber - The Dark Web Experts SoftwareOne CHRO & CLO Chegg Inc. Cornerstone OnDemand Guild Preply PrimePay Rippling Ten Thousand Coffees #CIOCISODallasSummit #CIO #CISO #CHRO #technologyleaders

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Resonate can help you find your actionable audiences. Check out Caitlyn Banowsky of LERMA speak to how Resonate data helped them win big for thier client! #resonate #rAI #data #research #agencies

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In today's digital landscape, building an online presence isn't enough. To truly thrive, you need to engage your audience and actively monitor those interactions. #engagementmanagement #reputationmanagement

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Digital marketing is in our DNA at Cox Media San Antonio. We offer a full suite of services—SEO, SEM, social media, display ads, content creation, and analytics—designed to drive real results. What sets us apart? Our deep understanding of the local market, personalized strategies tailored to your brand, and a relentless focus on delivering measurable ROI. We don’t just follow trends; we innovate, ensuring your brand leads the way. #DigitalMarketing #MarketingInnovation #LocalMarketing #SEO #SEM #SocialMediaStrategy #ContentCreation #Analytics #ROI #CoxMedia #MarketingExcellence #BrandSuccess #MarketingStrategy

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Highlights from the recent GDS Digital Innovation Summit North America from our attendees and partners. Curious about what partnering on a GDS Summit looks like? Reach out today and I can help you get started on your journey. See the full video: https://ow.ly/2iWm30sCbMy #GDSSummits #DigitalInnovation #Innovation

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Empowering Communities Through School Marketing 🏫💡 In today’s competitive landscape, banks and credit unions have a unique opportunity to connect with their communities in meaningful ways. School marketing not only builds brand awareness but also showcases your commitment to local families and education. 📚 Why School Marketing? Direct access to families and decision-makers Long-lasting visibility throughout the school year A powerful way to align your brand with community values 💪 The Power of Local Engagement By sponsoring essential school supplies—like take-home folders and carpool tags—your financial institution helps schools thrive while giving back to the community. These small gestures create a lasting impact, fostering trust and goodwill with local families. #CommunityEngagement #SchoolMarketing #GivingBack #CreditUnions #BankingIndustry #LocalImpact #BrandAwareness

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The auto industry is evolving with electric vehicles. Did you know the viewing habits of EV shoppers vary based on car preference? Dive into Nielsen's 2025 On-Target Report and elevate your strategy beyond demographics! Download now and message me to learn more how to apply these advanced audiences insights to your strategy! https://bit.ly/3NQlbms

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The discussion with Lori Brokaw Stout on redefining partner relationships is noteworthy. Her focus on quality over quantity in partnerships and ensuring mutual benefit challenges traditional metrics-driven approaches. This strategy of aligning partner values with company culture could significantly enhance B2B ecosystem effectiveness. #CMO #ChiefMarketingOfficer #podcast #B2B #C-Suite #B2BContent #B2BMarketing #B2BSales #PartnershipStrategy #ChannelMarketing #B2BEcosystem #ValueAlignment

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Are you a small business that is challenged by how best to advertise within your budget for 2025? "Maximizing your ad budget” isn’t about spending every last penny. It’s about making a plan to maximize your return on investment. #smb #advertising #marketing #ROI

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Reaching your target customer starts with understanding them. Watch our latest webinar to learn more about using the right data to connect with the right audience, using the right message: https://lnkd.in/gzq6iAFA #AudienceData #digitalcampaigns #datamining #advertising #marketing #customeracquisition #LifeatCox

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Make your media network a front-runner!🏃 LiveRamp's eBook is like a playbook for winning the race. Discover 20 ways to outpace the competition with smarter targeting, better measurement, and next-level innovation.

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Consumers today have a strong expectation for personalized communications from brands, recognizing the substantial impact personalization has on both revenue growth and consumer loyalty. Tailoring advertisements to incorporate specific cultural references has been shown to resonate significantly with multicultural audiences, highlighting the importance of establishing connections with diverse communities. While AI serves as a critical tool in enhancing personalization efforts beyond language barriers, it is essential to acknowledge that AI cannot fully replace the human elements of creativity and emotional depth in marketing strategies.

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