Nils Smith

#ThankGodItsMonday At the recent LinkUnite Meetup at Affiliate Summit East, Ninfa Cabello mentioned that when they first started attending conferences for Madrivo, hiring booth babes to attract advertisers and affiliates was a common practice—that struck a chord with me. Back in 2010-11, we established a few ground rules, and my female leadership faced significant criticism in the Indian affiliate industry for it. I still remember all the bad reputation I received at the time. These rules still apply today, and I hope the criticism has lessened since then 🤞 - We don’t hire booth babes. - We don’t serve alcohol on office premises. - We don’t sponsor alcohol during conference hours or on conference premises. - We don’t sponsor our logo on steps or conference floors. - We don’t wait at agency offices for hours without appointments just to be seen or heard. - We don’t engage in kickbacks to media planners. We believe our work will do all the talking, and fortunately for us, it has 🧿 It's not that any of the above practices are inherently wrong; they just don’t align with the values that Tarang Bhargava and I founded the company with. ❓Do you think being value-driven is better than being profit-driven❓ PS: Here's a picture of me playing “the booth babe” for vCommission at Affiliate World Conferences Bangkok 2023.

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Podcasts are a powerful catalyst for boosting your visibility! 🎙️🔍 Leverage this engaging medium to enhance your brand presence and connect with a wider audience. Elevate your message and let your voice shine as you make meaningful connections through the art of podcasting! 🚀✨ 🌐 https://lnkd.in/gxnUSihM 📧 [email protected] #SimplyPodcasting #PodcastService #PodcastingForBusinesses #ConferencePodcasting #PodcastProduction #PodcastEditing #PodcastRecording #PodcastManagement #PodcastMarketing #BusinessPodcasts #PodcastContentCreation #PodcastersOfInstagram #PodcastTips #PodcastCommunity #PodcastSuccess

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Brand discovery via social media overtakes search engines and TV ads https://lnkd.in/grn5rSEb #advertising #branding #brandingexpert #brandstrategy #consumers #customerexperience #marketing #socialmedia #digitalmarketing #thel3agency #blackbusinessesmatter

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8 New Findings About The Podcast Audience From Cumulus Media’s 2024 Audioscape: 1. Podcast audiences have scale: Among 25-54s, one-third listen daily, 44% listen weekly, and 59% listen monthly 2. If you listen to podcasts, they are your number one audio platform 3. The median age of the podcast audience has held at 34 despite massive audience growth 4. The podcast audience profile is employed, upscale, and educated, according to Nielsen Scarborough 5. Most podcast listening occurs at home throughout the day 6. Podcasts have opportunities for growth in markets 51+ where listening is underrepresented 7. Podcast’s share of time spent on the smart speaker is up 4X since 2018 8. Advertiser Perceptions: Marketer/agency podcast advertising spending consideration and intention are at record highs Via the link below, access the executive summary, deck, and explainer video.

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Boost Your Community: Market Like a Pro! Our latest strategies show how to encourage current members to promote your community. Discover impactful marketing techniques, value-driven messaging, and partnership opportunities with influencers to attract new members and foster growth. #CommunityBuilding #MarketingStrategy #SocialMediaGrowth #Engagement #InfluencerPartnership #ValueDriven #Networking #AttractMembers #EventCollaboration #DigitalOutreach

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Want your content to stand out? At [Content Sheba Ghor], we specialize in video and audio editing that elevates your brand. Watch to see how we can help you create impactful content! #VideoProduction #ContentCreation #AudioEditing #SocialMedia #DigitalMarketing

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I think this could be useful to for video platforms. Here are some key: 1. Lower-resolution versions can be processed faster, and made available to view shortly after upload. 2. Encoding one resolution at a time helps reduce encoding and storage costs, especially for videos haven't become popular yet. 3. Future-proof your HLS files so they can be enhanced when new technologies emerge. Check it out if you get a chance.

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Facebook's Fake Account Problem: A Big Issue for Advertisers: https://lttr.ai/AVn1e #Crowdfunding #Equitycrowdfunding #Marketing #SocialMedia #Community #AdvancedComputerPrograms #CreateStricterRules #MakeSmartChoices #EmailNewslettersLets #BuildStrongerRelationships

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As election season heats up, AI-driven ads are changing the game! From hyper-targeted messaging to real-time optimization, AI is helping campaigns reach voters more effectively than ever. Some of the best aspects of this include precision targeting, real-time adjustments, and dynamic content creation. Harnessing AI technology ensures campaigns are impactful, efficient, and resonate deeply with voters. The future of political advertising is here! #AI #Advertising #Election

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Enhancing Nonprofit Visibility: The Power of Video and Partnerships "Marketing and video are crucial for a nonprofit," Chris explains. Effective videos attract donors, grantors, and volunteers. Besides grants, partnering with for-profit businesses can provide valuable content. Chris shares how a fundraiser created content for both the nonprofit and the business. "Share the wealth and give back to a nonprofit," Chris emphasizes. #NonprofitMarketing #VideoImpact #ChrisInsights #NonprofitPartnerships #GrantFunding #FundraisingEvents #CollaborativeEfforts #MarketingStrategies #SupportNonprofits

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