Darrell Alfonso

🚀 CEOs, here's a crucial reminder: your CMO holds untapped power to drive growth and alignment across your GTM team. CMOs don’t just market—they understand the market. From buyer behavior insights to deep market analytics, CMOs have a pulse on what your customers truly need, how competitors position themselves, and where untapped opportunities lie. Too often, CEOs defer to leaders in product, sales, or finance, but your CMO's view is pivotal. They’re not just driving brand awareness; they’re driving alignment across functions, enabling your team to hit growth goals and navigate market challenges with precision. Leverage your CMO's insights as a strategic asset. Invite them into key discussions, especially when evaluating market trends and crafting customer-centric strategies. It’s time to ensure marketing isn't an afterthought—it’s a growth catalyst. Tune into the full conversation with Corey Livingston on Growth Driver on your go-to podcast platform to dive deeper into how your CMO is a go-to resource in your growth journey. #EfficientGrowth #CMOinsights #GrowthMindset #B2Bmarketing #GTM #GrowthDriver John Common Intelligent Demand

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Sharing RevOps co-op community best practices on something we all know is critical - designing territories to ensure the success of your sales force and, by extension, your company. The number of different strategies available make selecting the right one both challenging and critical. The team at RevOps Co-op delve deep into this topic 👇 https://gag.gl/Nm2xoO #RevOps #Data #DataQuality

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Are your customers researching competitors? 🤔 Get ahead of churn with ZoomInfo's powerful intent data, fueled by insights from G2. Sydney Sloan, CMO at G2, explains how ZoomInfo’s integration with G2 alerts you when your customers start researching a competitor. These real-time signals allow your reps to act quickly and secure relationships before it's too late. Learn how ZoomInfo and G2 can help you stop churn in its tracks. ⬇️

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You've planned your budget by channel and started spending for 2H, now you're being asked to report on that ROI. Can you do it cleanly and is everyone aligned? Do you have an understanding of your current attribution model and have you invested resources if you don't? Often attribution is the last mile any Marketing team wants to tackle, but it's critical in building the data models that support the ROI reporting you need. Thankfully, we've got a POV and we think it might help YOU: https://lnkd.in/e-8XTizc

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Agentforce delivered! Hot out of Dreamforce - Deloitte Digital paving the way for a new horizon with Agentforce and Deloitte Digital’s trusted AI capabilities. Webinar linked below!

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Keeping the momentum going this week and headed to Gainsight's annual event #PULSE the conference dedicated to unleashing the power of your customers. All new this year is a dedicated track to Customer Education and I am excited to share learnings with about how HubSpot has leveraged HubSpot Academy over the last 12 years to scale Customer Success. Join me May 15th to learn all about "Human-Centered Education: HubSpot’s Winning Formula for Customer Success" #customereducation #pulse2024

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The future of sales is clear: Relationships and ecosystems are key. But how are GTM leaders actually executing these partner-led strategies to drive revenue in 2024? That’s where Pavilion‎ and Crossbeam‎’s latest Future of Revenue survey comes in.  We’re diving deep into the real-world tactics and strategies that are redefining the GTM landscape. By participating in this research, you won’t just be adding your voice to an important conversation, you’ll be among the first to access hard data on how successful leaders are leveraging ecosystems to stay ahead. Your input will help shape these valuable benchmarks — let’s navigate this shift together. Survey closes soon! https://lnkd.in/gBv_cShM

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Our State of Sales report reveals key insights into what drives sales reps to leave their roles. According to our State of Sales report, unrealistic sales targets and uncompetitive pay/benefits top the list. Additionally, a Pew Research Center study shows that inadequate pay is cited by 56% of employees as the main reason for leaving a job. It's clear that getting your sales compensation plan right is crucial for retaining top talent. Join us on October 3rd at Salesforce Tower for an in-depth discussion on driving better sales behavior and enhancing employee retention through effective compensation strategies. Sign up here: https://lnkd.in/gbk9bxeq.

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Prospecting just got a whole lot easier. ✨ ZoomInfo Copilot connects you to the right buyers at the right time, so you don't have to spend hours searching for your next lead. Request a demo to see Copilot in action: bit.ly/3Vj9RCS #ZoomInfoCopilot

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📊 It’s not just about having data; it’s about having the *right* data. That’s what Hive found by adopting Gong Engage and Gong Conversation Intelligence. This powerful duo surfaced insights and next steps for John Furneaux and Hive’s sales team. They can now breeze through deals, navigate discovery calls with ease, and uncover more opportunities. The result? A 44% increase in meetings booked and 30% rise in sales opportunities. And that’s not even the full extent of Hive’s wins! Read about the rest here: https://lnkd.in/gh-7X7jG 

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Our latest survey offers a comprehensive look at the current state of selling, featuring insights from 800 front-line sellers. A standout finding: 3 out of 4 respondents believe they could save at least an hour by eliminating the task of creating personalized emails for prospects. While personalization is essential for connecting with prospects, it’s also incredibly time-consuming. Sellers understand its importance, but those hours quickly add up. We know time is money, and we’re dedicated to providing today’s sellers with the tools they need to personalize efficiently and effectively. Additionally, we asked sellers, “What specific tasks in your role do you think would benefit most from AI and automation?” The top three responses were: 1. Follow-up and engagement tracking 2. Reporting and performance analytics 3. Data entry and CRM updating Our survey uncovers valuable insights into the future of sales. Discover how AI can revolutionize your sales process: https://lnkd.in/gMr_3UNA

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Think pricing proposals take forever? Not anymore. Chris Zantek reveals how he usesZoomInfoCopilot to create accurate, AI-powered proposals in minutes. 📝 Copilot handles the heavy lifting by pulling in relevant account details and product information — so you can stay focused on closing deals. Ready to streamline your workflows and boost efficiency? Request a demo: bit.ly/3YDtrLR #ZoomInfoCopilot

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ZoomInfo announced it was named a Leader in the 2024 Gartner® Magic Quadrant™ for Account-Based Marketing (ABM) Platforms. These platforms help demand generation and ABM teams target and convert leads into buyers through insight-driven orchestration and personalized engagement. https://lnkd.in/d82Ax2F2 #TechNews #StayInformed #StayAhead #dailydose #followus #staytuned #stayconnected #technews #technology #trending #trendingnow #trendingnews #explore #explorepage #techdogs

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What is Chili Piper focused on in 2024? Listening to their customers and creating a new strategic narrative based on the market. Brandon Redlinger, VP of Marketing at Chili Piper, joined Manoj Ramnani on B2B Pipeline Pioneers to share: 1) 2023 learnings 2) Chili Piper's 2024 experiments 3) Where he's placing his bets to achieve an optimal pipeline Brandon's episode is out now and you can watch it using the link below! https://hubs.ly/Q02z4nQN0 #saas #customer #saasmarketing

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If you’re struggling to address churn and establish your cross-sell and upsell strategy, it’s worth assessing how your Customer Success team is aligned with sales. Getting those two functions on a shared cadence is a game changer for renewal revenue. This is a great read. https://hubs.li/Q02CSblv0

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Great news coming out of Dreamforce this week! This partnership highlights Demandbase's dedication to revolutionizing the sales landscape and enhancing alignment between marketing and sales for superior results. With this integration, you’ll gain access to real-time intent data directly within Salesforce, enabling your teams to engage high-value accounts at precisely the right moment, drive more impactful conversations, and close deals faster. Discover how this powerful integration can elevate your sales strategy and transform your approach: https://bit.ly/3B5G0Y2 #Sales #B2B #B2BSales 

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Join Shenel B. and myself this morning to discuss how to leverage ROI with Sales AI Agents!

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Uncover the secrets to efficient localization spending and budget management in the latest blog post by Phrase #localization

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Attention San Francisco! Join me and other RevOps pros at RevOps After Dark to discuss some of the hottest topics in revenue right now: -- AI & Tech. -- Strategic alignment. -- Collaboration. -- Market trends. -- The future of RevOps. Don't miss out on this opportunity to join the conversation & network with like-minded professionals. Check out the link for more information and feel free to share! #RevOps #SanFrancisco #Networking

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