Hey Mobile Publishers! We have some exciting news! We partnered with CAS.AI to bring you an exclusive ad monetization benchmark report! In this report, you’ll find insights on: 👉 Ad Revenue Share by Platform 👉 Ad Revenue Share by Country for iOS and Android 👉 Ad Revenue Share by Ad Network for iOS and Android 👉 Average eCPM per Ad Format (Banners, Interstitial Ads, Rewarded Ads) Here’s a sneak-peak into some of the exciting insights we uncover: 📈iOS has 41% of the ad revenue share 🇺🇸In the USA, ad revenue on iOS is higher than in the rest of the world combined, accounting for 55%. 📊Applovin and Google AdMob combined hold 52% of the ad revenue share on Android Get the report here https://hubs.ly/Q02z3BKR0 #mobilepublishers #admonetization #benchmark #insights #mobiledevelopers
Tenjin
Software Development
San Francisco, California 4,354 followers
Bringing transparency and insight into your mobile marketing.
About us
Tenjin is a comprehensive growth infrastructure for mobile app marketers. Our platform consolidates and normalizes user-level marketing data from more than 300 industry-leading ad networks and acquisition sources. By unifying spend, revenue, and performance data into a single centralized environment, Tenjin saves marketers time and resources while providing a rigorously maintained foundation for building unprecedentedly powerful business intelligence solutions. Based in San Francisco, Tenjin is a Y Combinator company trusted by Fortune 1000 companies and indie developers alike, including Voodoo, RetailMeNot, Gungho, NCSOFT, Huuuge and more. For more information, visit www.tenjin.com.
- Website
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https://www.tenjin.io
External link for Tenjin
- Industry
- Software Development
- Company size
- 11-50 employees
- Headquarters
- San Francisco, California
- Type
- Privately Held
- Founded
- 2014
- Specialties
- mobile marketing and datawarehouse
Products
Tenjin Platform
Mobile Analytics Software
Tenjin brings transparency and insight into your mobile marketing. In addition to supporting hundreds of ad networks and being an MMP, Tenjin provides powerful tools and training for any marketer to analyze the source, in-app purchases, advertising revenue, cost, and the ROI of their users. Tenjin is best known for providing the necessary tools and training for top ad revenue based publishers, like hyper-casual games. Sign up with Tenjin is Free. Tenjin’s top priority for 2021 is to supply and empower mobile publishers with iOS 14-proof advertising analytics. Tenjin is a Y Combinator company headquartered in downtown San Francisco with offices in Berlin, Shanghai, and Tokyo.
Locations
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Primary
476 Jackson St
3rd Floor
San Francisco, California 94111, US
Employees at Tenjin
Updates
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We’ve updated our integration with RevenueCat! 🎉 This update brings more precise subscription revenue data to our platform. Kudos to Daniel Pannasch, Carlos Edo, Antonio Rico Diez from the RevenueCat team for making this happen.
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We're #hiring a new Account Executive in Berlin. Apply today or share this post with your network.
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Exciting news: We’ve teamed up with Z2A Digital! 🎉 A heartfelt thank you to Emmanuel Okocha and Jacob Karas from the Z2A Digital team for their dedication and collaboration in making this happen. 🚀 Want to learn more about our 300+ partnerships? Check it out here: https://lnkd.in/e4UMMzhC
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We’re excited to announce our partnership with Gamelight! 🎉 A huge shoutout to Sergii Boiko, Florian Elmies, and Ömer Yakabagi from the amazing Gamelight team for making this collaboration possible. 💡 Discover more about our 300+ partners here: https://lnkd.in/e4UMMzhC
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Announcing our newest partnership with Mistplay! 🚀 We're excited to team up with Mistplay to bring even more value to Tenjin users! A huge shout out to Ryan Kuck, Ashkan Madine, Gabriel Lewis, and Yuan (Nicole) Xu from the wonderful team at Mistplay for making this happen! What’s in it for Tenjin users? 💡 Enhanced Attribution & Insights: With this partnership, you can now directly attribute installs and send callbacks to Mistplay, unlocking deeper insights and measurement capabilities. Btw, we're partnered with 300+ networks. Learn more about our integrations and partnerships here: https://lnkd.in/e4UMMzhC
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Tenjin 🤝 Audiomob We’re thrilled to announce our newest partnership with Audiomob! 🎉 🤔 What does this mean for Tenjin users? 🔍📈 You can now attribute installs and send callbacks directly to Audiomob, unlocking powerful insights and measuring capabilities. ❓But who is Audiomob? 🎧🎮 They’re transforming mobile gaming with audio ads, helping advertisers reach consumers in a whole new way and enabling game developers to monetize seamlessly. #AdTech #MobileGaming #Monetization #Integration #AdNetwork
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Don’t leave ad revenue on the table with AdMob! 💸 Check out our latest video featuring Ad Monetization expert and host of two & a half gamers, Felix Braberg, alongside our own 🇺🇦 Roman Garbar Here’s a quick rundown: 🔹 Why AdMob? Is ad mediation right for everyone? 🔹 Ad Network Strategy: How many networks should you integrate? 🔹 AdMob +???: Choosing networks for max revenue 🔹 Benchmarks: IMP/DAU & Ad Viewer Rate or Engagement Rate 🔹 Evaluating Performance: A simple framework to measure value 🔹 AdMob Setup & Analysis: Avoiding common pitfalls 🔹 Real Time Bidding vs. Waterfall: Latest on Real-Time Bidding 🔹 App Open Ads: What they are & if they’re worth it 🔹 Firebase Integration: Can linking boost performance? Comment "AdMob 101" to get the video or check it out on Tenjin’s YouTube channel! #AdTech #AdMob #MobileMarketing
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🇺🇦 Roman Garbar 🚶➡️Hit Games Conference Berlin sat down with Google’s Mariusz Gąsiewski to discuss some of the latest data points on gaming revenue. Believe it or not, the potential for ad revenue looks pretty bright. Watch the full video to learn why. You will also learn about: 📊 Benchmark: Ad revenue share per game genre 🔎 Differences in competition between IAP and IAA games ⭐ The main UA trend of this year 📈 Predictions for 2025 Watch now 👉 https://lnkd.in/ea6AAVzF
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Tenjin reposted this
Got 6 Minutes? Learn How to Set Up, Test, and Optimize Rewarded Ads ✅ Rewarded ads have proven to be more effective than regular ads, driving higher engagement and retention rates. 👉 The reason why is simple: users are more willing to interact when there's something in it for them – leading to increased in-app purchases and loyalty. And when you link ads with rewards from players' favorite apps - the value exchange and motivation can’t be beat. You can do that with Playtime. If you're looking to boost engagement, increase retention, and achieve better ROAS, this guide has everything you need. Read the full article here: ⬇️ https://lnkd.in/eauG26T6 Tenjin x adjoe