Team Creatif USA

Team Creatif USA

Design Services

Charlotte, North Carolina 748 followers

We are strategic storytellers, brand narrators, and design experts.

About us

What we believe as an agency is simple, yet profound: Design Creates Mighty Stories. We curate, refine, and express brand stories by engaging strategic thinking, brand advocacy, and expert design across all touchpoints. We are best at bridging the space between creative brand expression and measured, calculated design choices. The stories we craft resonate with the audiences and entice action. Strategic Branding and Design is what we do: • Great designs begin with great ideas. Our strategic services focus on research, analysis, and everyday inspirations to power our creative thinking. • Whether your brand is just an idea or has been around for decades we’re here to make it mighty! Our branding services get at the core of what makes your brand tick and we create designs to power its impact. • Branding, logo, and package design represent advertising that is “on” 365 days for your brand. On the web, on the shelf, or in hand, consumers interact with your products through design, and Design Creates Mighty Stories. Statement on Intersectionality: We believe that society has some much-needed work to do in understanding and operating in ways that acknowledge intersectionality. Each person should be their authentic self. We empower our Team members to share their unique life experiences and perspective through their work, without fear of judgment. The best solutions are created when individuals feel unrestrained by societal prejudice regarding race, ethnicity, age, gender identity, sexual orientation, religion, physical or mental ability, or life experience.

Website
http://www.teamcreatifusa.com
Industry
Design Services
Company size
201-500 employees
Headquarters
Charlotte, North Carolina
Type
Privately Held
Founded
1986
Specialties
Strategy, Branding, Design, Storytelling, Creative Expression, Brand Creation, Rebrand, Website Design, Copy Writing, Consumer Research, Content Creation, Asset Creation, Naming, and Brand Audit

Locations

  • Primary

    436 East 36th Street

    Charlotte, North Carolina 28205, US

    Get directions

Employees at Team Creatif USA

Updates

  • View organization page for Team Creatif USA, graphic

    748 followers

    Branding, Strategy, & Design… expanding the universal language with passion and creativity! Congrats Mario Tetelepta, MCLC and Roger Mulchandani !

    View organization page for Team Créatif Group, graphic

    10,773 followers

    [#TEAMTALENT 🚀] We are thrilled to welcome in Paris, Mario Tetelepta, MCLC the new Business Director of Team Creatif Asia and Roger Mulchandani, Managing Director of Team Creatif Asia !   With a degree in Interior Design, and a Bachelor of Art from the Institut Kesenian Jakarta, Mario has many years' experiences in Marketing and Branding, built up through his professional experiences at C-Plus and MakkiMakki Strategic Transformation Consultant.   With a MSc from The London School of Economics and Political Science (LSE) and 20 years’ experience in financial services, consultancy firms and marketing companies, Roger has worked in different country, the USA, the UK and Singapore with within leading-edge companies across the globe.   🇮🇩 Created in 2014 under the leadership of Sylvia VITALE ROTTA, Patrice Saugeron and Benoit CHAIX DE LAVARENE with our creative & explorer director Jérôme Le Cabellec, Team Creatif Asia celebrate 10 years !   « What’s behind the Asian agency’s success? The agency keeps growing with a loyal team and long-lasting partnerships in Indonesia and abroad (Vietnam, Malaysia, Philippines...). We believe design is a universal language and our teams speak it with passion and creativity in every corner of the world. The diversity of our cultures enhances our perspectives and strengthens our ability to create concepts that connect with consumers around the world. We are thrilled to welcome Mario Tetelepta, MCLC and Roger Mulchandani, who are both experts in their own fields, with proven management skills and an appetite for entrepreneurship. » Benoit CHAIX DE LAVARENE, Managing Director at Team Créatif Group 💬   📸 Benoit CHAIX DE LAVARENE, Fabrice Incagnoli, Mario Tetelepta, MCLC, Damien Maitre Devallon, Roger Mulchandani, Isabelle Colders Bence, Olivier Dognon.   #DesigningBeautifulTomorrows #TeamCreatifGroup #International

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  • View organization page for Team Creatif USA, graphic

    748 followers

    Team Creatif… creating a name, a brand, a value!

    View profile for Sylvia VITALE ROTTA, graphic

    President and Founder of Team Creatif Group - Chevalier de la Légion d'honneur - EPDA President

    👋🏼 Hello from Rwanda 🇷🇼 First, thank you to Amath Pathe SENE, Managing Director at AFS Forum, for the invitation to be one of the speakers at the Africa Food Systems Forum 2024 on the « Innovate, Accelerate, Scale: Delivering Food Systems Transformation in a Digital Era » theme. I had the privilege and the opportunity to raise public awareness about the importance in the marketing, sales, branding & packaging issues involved in the #Africa agricultural production. ➡️ The “Terr’Africa” journey began in 2022, when International Fund for Agricultural Development (IFAD) was looking for a #Branding & #Packaging partner agency to help small, independent farmers in West Africa. Small holder farmers in Africa need to bring value to their produce. Stop selling only in bulk unbranded products at very low prices to richer countries. Thanks to a budget allowed by the Ivory Coast Government & International Fund for Agricultural Development (IFAD), this project began. 🌍 With this program IFAD & Team Creatif, with the support of Amath Pathe SENE, we gave the products a name, a brand, a value. This helped consumer recognition in local street markets as well as in the modern trade shelves. With bright sunshine yellow packaging visibility and stand out. The “Terr’Ivoire” — “Terr’Africa” branding will be scaled out to other African regions. Why did we choose to join the International Fund for Agricultural Development (IFAD)’s war against hunger and poverty ? ⤵️ Because I was born in Tanzania, at the foot of the majestic Kilimanjaro Mountain. My personal attachment to this African land explains my passion for this project. The current living conditions of so many Africans is also a motivation for me. 🥭 We first did a test market for dried mango in Abidjan, before being extended nationally in 2025, contributing to the pride and, above all, better remuneration of mango producers in Korogho. It is at this occasion that I discovered the diverse activities of the International Fund for Agricultural Development (IFAD) that is present where poverty and hunger are the most intense. Confronted to this reality, I realized I needed to be implicated in Africa where our mission “Designing beautiful tomorrows” takes on a new meaning. Benoit CHAIX DE LAVARENE – Robert Rusoker - Geoffrey Kirenga - John Mnali - Mark Tsoxo - Seijiro Michael Oke-Tojinu - Josh Neiderman - Bernard Hien - sara mbago-bhunu - Teale Yalch - Dr. AGNES KALIBATA #KigaliConventionCentre #FoodSystems #AFSForum24 #TeamCreatifGroup #DesigningBeautifulTomorrows #BCorp

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  • View organization page for Team Creatif USA, graphic

    748 followers

    📣 We believe in the Power of Lifelong Brands! At Team Creatif, we have been driven for 38 years by the Passion for powerful Branding for brands that last. We create unique and innovative brands in line with their DNA and history. This is the case of Nooco (Next Snacking Industry ) which is setting up in the chocolate market in Africa following a market observation that is not very accessible to consumers.   We support megabrands such as Bonduelle in Global Design with a new retail, corporate and CSR identity for the B! Pact.  And also the Groupe PANZANI with a new retail and corporate identity and the OUR(S) | Gold Award for "Best Brand Identity".   We design brands by developing universes of proprietary, unique brands that can be applied to the different ranges, such as Montebelo Brasil fresh fruit juices.   Team Creatif… Building the Power of Lifelong Brands!   #TeamCreatifGroup #DesigningBeautifulTomorrows #BCorp

    View organization page for Team Créatif Group, graphic

    10,773 followers

    [#WEAREPROUD 📣] We believe in the Power of Lifelong Brand ! Chez Team Creatif, nous sommes animés depuis 38 ans par la Passion d’un Branding puissant pour les marques qui durent. Nous créons des marques uniques et innovantes en lien avec leur ADN et leur histoire. C’est le cas de Nooco (Next Snacking Industry) qui s’installe sur le marché du chocolat en Afrique suite à une observation du marché peu accessible pour les consommateurs.   Nous accompagnons des megabrands comme Bonduelle en Design global avec une nouvelle identité retail, corporate et RSE pour le programme B!Pact.  Mais aussi le Groupe PANZANI avec une nouvelle identité retail, corporate et le prix OUR(S) | Le média de la communication d’OR pour la « Meilleure identité de marque ».   Nous designons des marques en développant des univers de marques propriétaires, uniques et déclinables sur les différentes gammes, comme les jus de fruits frais Montebelo Brasil.   Nous parlons design avec l’inspirant parcours de Sylvia VITALE ROTTA, une visionnaire du design, pour le podcast Sansfiltreajouté de Salomé Charrigton.   Nous défendons une meilleure alimentation avec notre étude « Les Français et le mieux consommer, le nouvel équilibre » en collaboration avec OpinionWay.   🔗 Pour voir nos dernières actualités n’hésitez pas à faire un tour sur notre site : https://lnkd.in/dNdXfPE   #TeamCreatifGroup #DesigningBeautifulTomorrows #BCorp

  • View organization page for Team Creatif USA, graphic

    748 followers

    Wonderful products!

    View profile for Enrique Musi Musi, graphic

    Trade Marketing Manager - European Brands

    We're thrilled to announce that Fiorucci, a Sigma company, will be showcasing our latest innovations and solutions at The NAMA Show 2024 – the only event dedicated to the convenience services industry! Save the Date: May 7-9, 2024 Location: Booth Number #1761, Kay Bailey Hutchison Convention Center in Dallas, TX. We look forward to meeting you and exchanging ideas that will shape the future of the convenience services industry. Make sure to stop by our booth at #1761 and be part of the innovation!

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  • View organization page for Team Creatif USA, graphic

    748 followers

    #WEAREPROUD - Team Créatif supports the launch of Montebelo Brasil, the new sunny brand of fresh fruit juices   🇧🇷 Inspired by visiting the lush orange groves in the heart of Brazil, Team Creatif created the brand platform around the abundance of Brazilian nature, and brings it to life in an identity that embodies the plantation with its hill, river and orange groves. The agency has developed a proprietary, spontaneous, joyful brand universe that makes the Brazilian energy vibrate.   👨🏽 🌾 The design highlights the brand's commitments and transparency: the orange plantations Rainforest Alliance, the production chain controlled from A to Z with fruit picked by hand when ripe, pressed within 48 hours then transported by boat and bottled in France. A QR code allows the consumer to access all the information on the product (traceability, varieties, pressing dates), a guarantee of traceability that has never been seen before on the shelf!    🍊Beyond its iconic range of orange juice and lemonade, Team Créatif has accompanied Montebelo Brasil in the creation of a colorful range created with the French-Brazilian chef Tabata Mey, with exotic tastes, original ingredients inspired by Brazil, coconut water, lime, pineapple, maracuja or mate.   🛒 The range offers 8 unique references with original creations, available at Monoprix and Carrefour, and to come in 3,000 points of sale to carry the ambition and become the new reference for fresh fruit juices on the French market. Caroline Nobilé, Aurelien Grisval, Georges-Edouard Duriez Sylvia VITALE ROTTA, Benoit CHAIX DE LAVARENE, Hélène Gendrillon, Esther Confais, Eloïse Bonnard, Valentine Poupeau, Cedric Desmonts-Dumousseau, Junyu Lu #DesigningBeautifulTomorrows #TeamCreatifGroup #MontebeloBrasil #Beverage #Juice

    View organization page for Team Créatif Group, graphic

    10,773 followers

    #WEAREPROUD - Team Créatif accompagne le lancement de Montebelo Brasil, la nouvelle marque ensoleillée des jus de fruits frais   🇧🇷 Inspiré par la visite des orangeraies luxuriantes au cœur du Brésil, Team Créatif, a créé la plateforme de marque autour de l’abondance de la nature brésilienne, et la fait vivre dans une identité qui incarne la plantation avec sa colline, sa rivière et ses plantations d’orangers. L’agence a développé un univers de marque propriétaire, spontané, joyeux qui fait vibrer l’énergie brésilienne.   👨🏽🌾 Le design valorise les engagements et la transparence de la marque : les plantations d’oranges Rainforest Alliance, la chaine de production maîtrisée de A à Z avec des fruits cueillis à la main à maturité, pressés dans les 48h puis acheminés en bateau et mis en bouteille recyblable en France. Un QR code permet au consommateur d’accéder à toutes les informations sur le produit (traçabilité, variétés, dates de pressage), un gage de traçabilité inédit dans le rayon !    🍊Au-delà de sa gamme iconique de jus d’orange et citronnade, Team Créatif a accompagné Montebelo Brasil dans la création d’une gamme colorée créée avec la cheffe franco-brésilienne Tabata Mey, aux goûts exotiques, aux ingrédients originaux inspirés du Brésil, à l’eau de coco, citron vert, ananas, maracuja ou encore maté.   🛒 La gamme propose 8 références uniques avec des créations originales, disponibles chez Monoprix et Carrefour, et à venir dans 3 000 points de vente pour porter l’ambition et devenir la nouvelle référence des jus de fruits frais sur le marché Français. Caroline Nobilé, Aurelien Grisval, Georges-Edouard Duriez Sylvia VITALE ROTTA, Benoit CHAIX DE LAVARENE, Hélène Gendrillon, Esther Confais, Eloïse Bonnard, Valentine Poupeau, Cedric Desmonts-Dumousseau, Junyu Lu #DesigningBeautifulTomorrows #TeamCreatifGroup #MontebeloBrasil #Beverage #Juice

  • View organization page for Team Creatif USA, graphic

    748 followers

    #TEAMRSE – TEAM CREATIF COMMITS TO THE DREAMING TO HEAL ENDOWMENT FUND As a #BCorp company, we believe that companies have the power to be a Force for Good. This year, Team Creatif is committed to working alongside the Dream to Heal Endowment Fund to support hospitalized children through art. 🏥 The Dreaming To Heal Endowment Fund was created to stimulate the imagination of hospitalized children. Through art and writing, the association accompanies all positive emotions likely to help the healing of children, under the control of the competent services of the hospital on a daily basis. 🎨 A very nice associative project that Team Creatif supported by creating the entire visual identity: logotype, graphic universe and tone of voice. An identity that is both playful and serious, designed to appeal to patrons, children and all the project's stakeholders, such as donors, hospital staff and parents. 🙏🏼 Thank you to Emmanuelle Brame - de La Coussaye and Alessandra Pizzi for their trust. To find out more, visit the Dreaming to Heal website: https://lnkd.in/edCxH_Q3 #DesigningBeautifulTomorrows #RSE #Engagements #FondsDeDotation #ReverPourGuerir B Lab France B Lab Europe

    View organization page for Team Créatif Group, graphic

    10,773 followers

    #TEAMRSE – TEAM CREATIF S’ENGAGE AUPRÈS DU FONDS DE DOTATION RÊVER POUR GUÉRIR En tant qu’entreprise #BCorp, nous sommes convaincus que les entreprises ont le pouvoir d’être une Force for Good. Cette année, Team Creatif s’engage aux côtés du Fonds de dotation Rêver pour Guérir afin d’accompagner les enfants hospitalisés à travers l’art. 🏥 Le fonds de dotation Rêver Pour Guérir a été créé pour stimuler l’imaginaire des enfants hospitalisés. Par l'art et l’écriture, l’association accompagne toutes les émotions positives susceptibles d’aider la guérison des enfants, sous le contrôle des services compétents de l’hôpital au quotidien. 🎨 Un très beau projet associatif que Team Creatif a accompagné en créant l'ensemble de l'identité visuelle : logotype, univers graphique et ton de voix. Une identité à la fois ludique et sérieuse, conçue pour séduire aussi bien les mécènes, les enfants et l'ensemble des parties prenantes du projet, comme les donateurs, le personnel hospitalier et les parents. 🙏🏼 Merci à Emmanuelle Brame - de La Coussaye et Alessandra Pizzi pour leur confiance. Pour en savoir plus, rendez-vous sur le site de Rêver pour Guérir : https://lnkd.in/edCxH_Q3 #DesigningBeautifulTomorrows #RSE #Engagements #FondsDeDotation #ReverPourGuerir B Lab France B Lab Europe

  • View organization page for Team Creatif USA, graphic

    748 followers

    #WEAREPROUD - B for "the Beginning of Everything" A partner agency of the French leader in plant-based products for more than 20 years, Team Creatif continues its collaboration with Bonduelle by unveiling a new identity. 🌱 It reveals the agricultural roots of the Bonduelle family for 8 generations now. It capitalises on the iconic "B" which welcomes plants, the core business of the Bonduelle group. ☀️ Team Creatif and Bonduelle are the bearers of a brighter future thanks to a strong concept "the Beginning of everything", deployed on the group's ecosystem: packaging identity, corporate identity for the group, retail food service identity for professionals, not to mention the group's CSR program, the B! Pact. To B continued ... #DesigningBeautifulTomorrows #BCorp #Bonduelle #LaNatureNotreFutur #Retail #Corporate #RSE

    View organization page for Team Créatif Group, graphic

    10,773 followers

    #WEAREPROUD - B comme « the Beginning of everything » Agence partenaire du leader français du végétal depuis plus de 20 ans, Team Creatif poursuit sa collaboration avec Bonduelle en dévoilant une nouvelle identité. 🌱 Celle-ci révèle l’ancrage agricole de la famille Bonduelle depuis maintenant 8 générations. Elle capitalise sur l’iconique « B » accueillant en son sein le végétal, le coeur de métier du groupe Bonduelle. ☀️ Team Creatif et Bonduelle sont porteurs d’un avenir plus radieux grâce à un concept fort « the Beginning of everything », déployé sur l’écosystème du groupe : identité packaging, identité corporate pour le groupe, identité retail food service pour les professionnels, sans oublier le programme RSE du groupe, le B!Pact. To B continued … #DesigningBeautifulTomorrows #BCorp #Bonduelle #LaNatureNotreFutur #Retail #Corporate #RSE

  • View organization page for Team Creatif USA, graphic

    748 followers

    🌱 Bonduelle sows the seeds of a brighter future with Team Creatif.   With 20 years of partnership, the French leader in plant-based plants trusts the agency to reveal its true nature. The new global identity draws on the brand's roots while cultivating its future.   This new identity capitalizes on its iconic B behind a strong concept: "the Beginning of everything". The Beginning of Everything has 2 meanings: 🌎 It all starts from the earth. Representing Bonduelle's business. 👨🏻 🌾 It is from the Bonduelle family that the group and the brand were born. Representing the heritage of the family that is a pioneer in the plant-based market.   As for the new brand icon, it will feed the entire global Bonduelle ecosystem: - Corporate identity - Retail identity - Foodservice retail identity - Group CSR commitment   And more... To B continued...

    View organization page for Team Créatif Group, graphic

    10,773 followers

    🌱 Bonduelle sème les graines d’un avenir plus radieux avec Team Créatif.   Fort de 20 ans de partenariat, le leader français du végétal fait confiance à l’agence pour révéler sa vraie nature. La nouvelle identité globale vient puiser dans les racines de la marque tout en cultivant son futur.   Cette nouvelle identité capitalise sur son B iconique derrière un concept fort : “the Beginning of everything“. The Beginning of everything est fort de 2 sens: 🌎 C’est de la terre que tout commence. Représentant le métier de Bonduelle. 👨🏻🌾 C’est de la famille Bonduelle que sont nés le groupe et la marque. Représentant l’héritage de la famille qui est pionnière sur le marché du végétal.   La nouvelle icône de marque, quant à elle, vient nourrir l’ensemble de l’écosystème Bonduelle global : - Identité corporate - Identité retail - Identité retail food service - Engagement RSE groupe   Et plus encore… To B continued… cyrille AUGUSTE, Laurent Siot, Karine TAECKENS, Lianne Hanenberg, Ilonka Audenaerde, Celine Barral, Tatiana Lamy🍀, Jean-Noël Darniche, Fabrice Renaudeau, Anne-Sophie Huvet, Charlotte Vignoles, Emmanuelle Cousy, Sophie IACONO, Oliver Perez, Sylvia VITALE ROTTA, Benoit CHAIX DE LAVARENE, Laurie Gouin, Damien Maitre Devallon, Céline Nizinski, Victor Oger, Adeline Pattin, Christophe Mainguy, Benoit Gaurant #DesigningBeautifulTomorrows #TeamCreatifGroup #Bonduelle #LaNatureNotreFutur #Corporate #Retail #RSE #NewIdentity #HealthyFood #CorporateIdentity #Sustainability #DesignAgency

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