We just finished reviewing the analytics for a client’s LinkedIn social media campaign. For the sixth month in a row, the posts—including video—have outperformed others by a wide margin. Even better, the average View Through Rate (VTR) this month was 72.91%—a dramatic margin over the industry average of 15-30%. Ask us about how we pack a compelling story, brand, and imagery into a short impactful social clip that viewers watch: https://lnkd.in/e75hN5v5 #ThePaigeGroup #ResultsBuiltOnInsights
About us
Welcome to The Paige Group. Our strength is in helping you engage your target audience with the right messaging, at the right time, and in the right way. That means marketing, public relations, and strategic communications paired with a suite of creative and digital services. Let's talk and see what we can do for you.
- Website
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http://www.paigegroup.com/
External link for Paige Marketing Communications Group, Inc.
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- Utica, NY
- Type
- Privately Held
- Founded
- 1968
- Specialties
- Global strategies, Marketing campaigns and creative, Public and media relations, Trade show strategy, creative, and support, Issues management and crisis communications, Stakeholder relations, and Brand development and evolution
Locations
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Primary
258 Genesee Street
Suite 204
Utica, NY 13502, US
Employees at Paige Marketing Communications Group, Inc.
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Allison Damiano-DeTraglia
Chief Operations Officer at Paige Marketing Communications Group, Inc.
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Claude Schuyler
VP/Senior Creative Director at Paige Marketing Communications Group
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Tracy Franchell
Art Director, Production Manager, and Senior Photographer
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Nick Crounse
Strategic Communications Director
Updates
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Social media influencers impact every organization in some way these days and it can be daunting to keep track of the vast amount of chatter. It’s even more daunting to determine how much social dialogue should be applied to decision-making. With our deep roots in research methods and data analysis, The Paige Group promotes a proactive, data-driven approach to social media analysis. Talk to us about “Message Testing” and “Geo-targeting” for more qualified social media insights. Get in touch with us today: https://paigegroup.com/ #ThePaigeGroup #ResultsBuiltOnInsights
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When Does Artificial Intelligence Become Anonymous Intelligence? When one defaults to using the pithy commentary that AI generates to the point where an organization’s “voice” becomes lost, generic, anonymous. The Paige Group embraces AI’s rich and vast information resources while preserving those strategic messages you worked so hard to build, and expressing the values that reflect the heart and roots of your company. #ThePaigeGroup: Informed, authentic communications. #ResultsBuiltOnInsights #AI
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Happy #Thanksgiving! We’re taking a moment to express our gratitude for our incredible team members and valued clients. Your support and collaboration inspire us every day. 🧡 Wishing you all a safe and joyful Thanksgiving filled with warmth and happiness. 🦃 ✨ #Thankful #ThePaigeGroup
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It’s Strategic Planning Season! Looking for ways to rejuvenate your appetite for strategic planning? Two ways to improve immediate outcomes are to test potential strategic goals against mission and vision, and to create a framework for one-year action plans—before anyone leaves the planning session. With 55+ years of planning and market positioning experience, The Paige Group has developed unique strategic planning models that result in action-oriented plans and help accelerate achievement of goals. We are happy to discuss how to build a strategic framework that works best for you: https://paigegroup.com/ #ThePaigeGroup #ResultsBuiltOnInsights
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Happy National Cat Day! 😸 At #ThePaigeGroup, we're quick to adapt and respond to changing industry dynamics, stakeholder interests, and complex environments—just like our feline friends with their lightning-fast reflexes! ✨ Swipe to meet some of the cats that keep us inspired to stay creative and agile! #ResultsBuiltOnInsights
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Happy International Coffee Day! ☕ Whether we’re in the office or working from home, at #ThePaigeGroup, we never miss our morning coffee! Everyday, The Paige Group team is fueled by coffee and connection! Cheers to daily results built on insights and brewed together. #InternationalCoffeeDay #TeamSpirit
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Dog lovers around the world are celebrating International Dog Day today! Originally celebrated in 2004 and now recognized around the world, International Dog Day is a time to honor dogs of all shapes, sizes, ages and breeds, as well as encourage and support dog adoption: https://lnkd.in/eb5XnFDH. These pooches have won over our hearts at #ThePaigeGroup. Share photos of your pooches with us in the thread below. We'd love to see and honor them! #InternationalDogDay
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Happy World Photography Day from all of us at #ThePaigeGroup! Together, let's celebrate the power of photography to capture moments, tell stories, and inspire change. Whether you're behind the lens or simply appreciate a stunning shot, let's honor the creativity and passion that goes into every photograph. We’re proud to share these photos taken by our professional photographer, Tracy Franchell. Let us help you engage with your key audiences in powerful new ways. Contact Paige Studios today for more information. To learn more, visit: https://lnkd.in/e75hN5v5 #ThePaigeGroup #ResultsBuiltOnInsights
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Our public relations capabilities include product promotion, media relations, corporate communications, and issue management. Our firm has extensive experience working with private, non-profit, and government organizations. We ensure your PR program is both on target and high impact. Visit https://paigegroup.com/ to learn more. #ThePaigeGroup #ResultsBuiltOnInsights