Who Knew General Electric Made All These Cool GIFs?

Jim Edwards

2012-12-26T14:18:00Z

plane GE gif — A GE H80-powered 510G aircraft flies low over a field in Georgia. GE

General Electric is currently running a campaign (by BBDO) titled "brilliant machines," which celebrates the robots it helps make.

But did you know that GE is quietly mastering the world of memes and photoblogs, too?

It has a handsome Tumblr account on which it promotes a huge cache of Instagram beauty shots of its products. If you like engines, trains and planes — this is the blog for you.

Best of all, GE has a lot of GIFs you can share, many of them in the eerie "cinemagraph" style we told you about back in September.

Here's a gallery of GE GIFS, many of them shot by Adam Senatori. Give them a few moments to load.

This is a shot from the "Juice Train" that runs North out of Florida.

tunnel ge gif

Here, a northbound Juice Train passes a train returning to Florida.

GE train gif

Thrush pilot Terry Humphrey flying his GE H80-powered 510G aircraft in Georgia.

plane GE gif

Photographer Adam Senatori won a GE Instagram competition, so the company asked him to make a bunch more photos of its factories.

GE gif

These are scenes from the factory floor of GE Aviation in Wales.

GE gif

A cinemagraph is simply a particular style of GIF.

GE gif

Most GIFs are made up of a few dozen still images played repeatedly on top of each other like a flipbook, so that the whole scene moves.

GE gif

But in a cinemagraph, the "moving" part of the image is restricted to a small area or object.

GE gif

The result is that you see a photograph in which one element moves, spookily, on its own.

GE gif

Careful with that wrench, man!

GE gif

Want more cinemagraphs?

These Spooky Cinemagraphs Will Radically Change Online Advertising →

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Who Knew General Electric Made All These Cool GIFs?

This is a shot from the "Juice Train" that runs North out of Florida.

Here, a northbound Juice Train passes a train returning to Florida.

Thrush pilot Terry Humphrey flying his GE H80-powered 510G aircraft in Georgia.

Photographer Adam Senatori won a GE Instagram competition, so the company asked him to make a bunch more photos of its factories.

These are scenes from the factory floor of GE Aviation in Wales.

A cinemagraph is simply a particular style of GIF.

Most GIFs are made up of a few dozen still images played repeatedly on top of each other like a flipbook, so that the whole scene moves.

But in a cinemagraph, the "moving" part of the image is restricted to a small area or object.

The result is that you see a photograph in which one element moves, spookily, on its own.

Careful with that wrench, man!

Want more cinemagraphs?

These Spooky Cinemagraphs Will Radically Change Online Advertising →

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