Beverley Clear

Looking to boost your business's lead generation efforts? The Marketing Centre's Lead Generation Pulse Check will help you gain valuable insights and actionable tips to enhance your lead generation strategies.. Start now > https://bit.ly/3JL9LhG #themarketingcentre #LeadGeneration

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📣 "I think all content isn't created equal; I think ads are becoming personalized experiences. The way that it's optimized can change and I'm excited about our Active Attention variable that helps advertisers and publishers get more attention from video content." Hear KERV CRO, Jay Wolff, talk about personalized advertising and our innovative Active Attention Index that's transforming how advertisers and publishers optimize video content in his interview with TVREV.

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Attention brand owners! 📣 In today’s digital world, it can be hard to ‘cut through the noise’ and connect with your target audience. Tailoring content and interactions to suit consumer preferences and needs is the key to capturing and retaining attention 🔑 In our latest blog, Lee Metters explains how to do just that, using 2D coding technology including QR codes powered by GS1. Check it out 👇 https://lnkd.in/d2D9MjJF #BrandIdentity #2DCodes #QRCodes #CustomerExperience #GS1

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Attention brand owners! 📣 In today’s digital world, it can be hard to ‘cut through the noise’ and connect with your target audience. Tailoring content and interactions to suit consumer preferences and needs is the key to capturing and retaining attention 🔑 In our latest blog, Lee Metters explains how to do just that, using 2D coding technology including QR codes powered by GS1. Check it out 👇 https://lnkd.in/dPVAhJYb #BrandIdentity #2DCodes #QRCodes #CustomerExperience #GS1

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How do you cut through the noise in today’s competitive marketing landscape? Access our on-demand webinar to discover how account-based marketing and sales (ABM&S) maximises ROI through a targeted, personalised approach to high-value accounts. Download the webinar here: https://lnkd.in/eccaX3NG We explore key tactics to help you get the most out of your marketing budget and drive lasting results: • Tailor campaigns that yield higher returns by reaching the accounts that matter most. • Optimise your resources with focused, high-impact strategies. • Learn how data-driven personalisation can improve campaign success. • Align sales and marketing to create more cohesive, effective strategies. • Build stronger, more valuable customer relationships with an ROI-focused approach. Don’t miss this opportunity to drive ROI and growth — download our webinar now: https://lnkd.in/eccaX3NG #MarketingROI #ABM #HighImpactMarketing #BusinessGrowth #PDSWebinar

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get in touch https://bit.ly/3MEajHD 🚀 **Transforming Sales Proposals: A Game Changer for Efficiency and Consistency!** 🚀   In the fast-paced world of sales, creating complex proposals can often feel like navigating a maze—data scattered across teams, outdated templates, and time-consuming processes. But what if we could streamline this journey?   Our recent automation initiative has revolutionised the creation of sales proposals, cutting turnaround time from days to hours** Here’s how we did it !!   🔗 **Centralised Data Management**: Using airtable.com as a comprehensive CRM, we gathered all proposal content in one place.   ⚙️ **Seamless Integration**: With make.com Webhooks, we connected our systems to automate data flow and eliminate silos.   🖥️ **Dynamic Document Creation**: Google Slides serves as our template hub, pulling in relevant data to create polished proposals instantly.   📈 **Impactful Results**: - **Error Reduction**: From nearly 100% needing rework to under 5%—quality has never been higher! - **Increased Win Rate**: A **15% boost** in closed deals due to faster, higher-quality proposals. - **Consistent Branding**: Brand misalignment reduced by over 95%, reinforcing our professional image.   This transformation delivered more than efficiencies ; it’s enabled sales teams to focus on what truly matters—winning more business and building lasting client relationships.   Let’s embrace automation and innovation to elevate our sales processes! 💼✨   #SalesAutomation #Efficiency #CRM #DataManagement #ProposalProcess #Innovation #SalesExcellence #Branding #WinRate #Make #Airtable #locodenocode

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🚀 Are You Still Marketing in the Dark? A recent report from The Marketing Centre reveals a startling insight: more than half of UK SMEs are navigating without a documented marketing plan. This oversight can significantly hinder your business growth. Here’s a quick look at what the report uncovered: 🔹 𝗢𝗻𝗹𝘆 𝟯𝟯% 𝗼𝗳 𝗦𝗠𝗘𝘀 𝗵𝗮𝘃𝗲 𝗮 𝗰𝗹𝗲𝗮𝗿 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗰𝘁𝗶𝗼𝗻 𝗽𝗹𝗮𝗻 𝗶𝗻 𝗽𝗹𝗮𝗰𝗲. 🔹 𝗢𝗻𝗹𝘆 𝟮𝟴% 𝗼𝗳 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝗮𝗿𝗲 𝗺𝗲𝗲𝘁𝗶𝗻𝗴 𝘁𝗵𝗲𝗶𝗿 𝗴𝗿𝗼𝘄𝘁𝗵 𝘁𝗮𝗿𝗴𝗲𝘁𝘀 𝘄𝗶𝘁𝗵 𝗹𝗲𝗮𝗱 𝗴𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝗼𝗻 𝗰𝗼𝗻𝘁𝗶𝗻𝘂𝗶𝗻𝗴 𝘁𝗼 𝗯𝗲 𝗮 𝘀𝗶𝗴𝗻𝗶𝗳𝗶𝗰𝗮𝗻𝘁 𝗰𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲. 🔹 𝗔 𝗹𝗮𝗰𝗸 𝗼𝗳 𝗰𝗼𝗼𝗿𝗱𝗶𝗻𝗮𝘁𝗲𝗱 𝗽𝗹𝗮𝗻𝗻𝗶𝗻𝗴 𝗰𝗼𝘂𝗹𝗱 𝗹𝗲𝗮𝘃𝗲 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝘀𝘁𝗿𝘂𝗴𝗴𝗹𝗶𝗻𝗴 𝘁𝗼 𝗮𝗱𝗮𝗽𝘁 𝗮𝗻𝗱 𝗴𝗿𝗼𝘄. Could investing in marketing expertise be your next strategic growth move? Check out the full report for more details: https://lnkd.in/dE8gWXyN #SMEs #MarketingGoals #BusinessStrategy #LeadGeneration #2024Marketing #SMEleadership #SMEhiring #MarketingJobs

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🚀 140% boost in email revenue in just 3 months! When TSB Living Ltd needed a breakthrough in their email marketing, they turned to Zyber for help. Switching from MailChimp to Klaviyo, we unlocked new levels of segmentation, personalisation, and A/B testing that transformed their results. 📈 The impact: 140% increase in email-attributed revenue 67% lift in abandoned cart recovery 23% growth in email signups Our partnership with TSB Living is proof that the right strategy can elevate any brand's performance. Curious about how we did it? Check out the full case study. 🔗 https://lnkd.in/gewNEnsw #EmailMarketing #Klaviyo #Ecommerce #DigitalMarketing

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𝗠𝗮𝘀𝘁𝗲𝗿 𝗬𝗼𝘂𝗿 𝗣𝗿𝗲𝗳𝗲𝗿𝗲𝗻𝗰𝗲 𝗖𝗲𝗻𝘁𝗿𝗲: 𝗧𝗶𝗽𝘀 𝗳𝗼𝗿 𝗥𝗲𝗮𝗹 𝗜𝗺𝗽𝗮𝗰𝘁 Join Clevertouch’s Senior Marketing Consultant, Stuart Hall-Cooper, and Marketing Director, Richard Shafe, on 𝗧𝘂𝗲𝘀𝗱𝗮𝘆 𝟭𝟳𝘁𝗵 𝗦𝗲𝗽𝘁𝗲𝗺𝗯𝗲𝗿 𝟮𝟬𝟮𝟰 at 16:00 BST for an exclusive webinar on B2B preference centre best practices. We’ll share how to optimise your preference centre, enhance user engagement and ensure compliance with data privacy regulations. Discover how to create a preference centre that not only meets your regulatory needs, but also resonates with your audience and drives impactful results. 𝗬𝗼𝘂 𝘄𝗶𝗹𝗹 𝗹𝗲𝗮𝗿𝗻: ⭕ Expert insights into designing a preference centre that engages and satisfies users ⭕ Effective strategies for maintaining compliance and building trust ⭕ Innovative tips for integrating and utilising preference data to your advantage 𝗗𝗼𝗻’𝘁 𝗺𝗶𝘀𝘀 𝗼𝘂𝘁! Register using the link below to secure your spot: https://lnkd.in/eM8vrbXY

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Unlock the full potential of your digital marketing campaigns with these 5 essential Google Analytics metrics! 📊✨ Discover how to drive better results and make data-driven decisions. Get in touch with us: www.keysmarketing.co.uk 📱 🎯 #DigitalMarketing #GoogleAnalytics #MarketingStrategy #MarketingSuccess #B2BMarketing #MarketingAnalytics

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Ready to dominate Q1? Fresh budgets and strategic goals mean your prospects are primed to act. But the clock is ticking—are you ready to capture their attention and convert? Success starts with your marketing database. A well-maintained, targeted database is your key to maximising engagement and driving conversions. We’ve created a simple, step-by-step checklist to get your database Q1-ready. https://lnkd.in/e_t2WjBs #marketing #sales #data

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📈 Transform Your Marketing Campaigns with Real-Time Data Streaming! Curious about how data-driven strategies can revolutionise your marketing efforts? Dive into the latest insights on how UK businesses leverage data streaming to enhance efficiency and drive success. Discover the benefits: 1. Faster decision-making 2. Increased efficiency 3. Enhanced campaign accuracy 4. Improved business agility 5. Higher project speed 6. Better resource allocation Learn how real-time data can propel your marketing to the next level. Read the full article now https://lnkd.in/eWKXZG5D #Marketing #DataStreaming #RealTimeData #BusinessGrowth #Efficiency #LDMarketingConsultant‍

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Our webinar for all you eCommerce folk starts in 10 minutes. Loads of tips on making more money with the tech stack you probably already have. https://lnkd.in/e3GWvUCH

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In my opinion, the key for businesses is authentic and engaging content targeted at the right audience. 💡 A company with content that is not engaging or helpful, that produces content for content's sake, gets brand awareness, but not much else. 🤔 A company with authentic engaging and helpful content will get brand awareness AND earn the reputation of being a thought leader and a business that can be trusted and relied on. 🌟 Do this consistently (at the right time) to the right audience and you will be rewarded. ⏰ A company that produces no content will be forgotten. If you have the best product in the world and nobody knows about, how it works, who it helps or why people should trust you, it won't sell. Even the best product needs the right storytelling to sell. 📖 #contentmarketing #marketing #advertising #digitaladvertising

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Are you a UK SME owner struggling to make sense of marketing metrics? You're not alone. Many business leaders excel at core data but find marketing metrics elusive. In our latest blog, Fractional Marketing Director Lindsay Ball shares insights on how to map your customer journey effectively, empowering you to choose metrics that genuinely matter. From identifying drop-off points to enhancing lead conversion, discover real-world examples of businesses transforming their marketing approach. https://hubs.la/Q02VY_500 #MarketingMetrics #CustomerJourney #SMEGrowth

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B2B sales incentives can be hugely beneficial to your business, here’s what client development director Ian Mast-Hughes believes you can expect by implementing them. #B2Bincentives #IncentivePlan #IncentiveExpert #Consultant #IncentivesAgency

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