Abhishek Boyanpalli

Abhishek Boyanpalli

London Area, United Kingdom
2K followers 500+ connections

About

I am a highly motivated individual with a background in statistics, computer sciences…

Activity

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Experience

  • EY Graphic

    EY

    London, England, United Kingdom

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    London, United Kingdom

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    London, United Kingdom

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    London, United Kingdom

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    London, United Kingdom

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    Watford, United Kingdom

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Education

  • Aston Business School Graphic

    Aston Business School

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    Activities and Societies: Part of the Astonites society and Aston hindu society.

    Represented my syndicate team in various presentations and debates during the course of my MBA

    Successfully completed my MBA with Merrit in my theoretical modules and a grade of Distinction for my project dissertation work.

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    Successfully completed my MBA in HR management with First Class honours .

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    Activities and Societies: Part of the cultural commitee,Participated in various projects on behalf of my university on statistical related issues like population estimates in a regions,statistical analysis of peoples choice related to public transport etc

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Licenses & Certifications

Courses

  • Masters in Business Administration

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Projects

  • Migration to Adobe Cloud (Adobe SaaS)

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    Successfully led and managed the overall Analytics , Master Data Taxonomy , Adobe ( Analytics , CJA and AEP implementation ) ,around migration of all EY digital assets from Adobe Experience Manager ( AEM) to Adobe Cloud

    The scope of the project was quite significant and it involved successful transition of the ey.com digital assets / platform to the cloud-based Adobe Unified Platform, migrating nearly 300,000 pages , more than 150+ digital domains across 183 local markets

    The…

    Successfully led and managed the overall Analytics , Master Data Taxonomy , Adobe ( Analytics , CJA and AEP implementation ) ,around migration of all EY digital assets from Adobe Experience Manager ( AEM) to Adobe Cloud

    The scope of the project was quite significant and it involved successful transition of the ey.com digital assets / platform to the cloud-based Adobe Unified Platform, migrating nearly 300,000 pages , more than 150+ digital domains across 183 local markets

    The project management was truely Agile in nature and it was EY's flagship project during 2023/2024 , which involved working with more than 600+ stakeholders across Enterprise Technology , Marketing , External Vendors at Adobe , WML and Hexware across 4 different continents

    The successful implementation of this project will compliment EY's new All In business strategy and position EY.com and related digital assets within our MarTech stack that drives demand generation and revenue opportunities

  • Unilever Gamification Project

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    Creating a Gamification framework ,which ranked Unilever's each brand website Vs each other on key KPIs like SEO , Accessibility, CX and Website traffic .This helped to provide a true performance overview of each of Unilever's brand websites and also help in recommending underperforming sites for decommissioning,which helped saved Unilever significant cost savings in website hosting and maintenance for such sites

  • Customer Experience Excellence - Unilever's first Accessibility flagship project

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    Creating a Accessibility led framework to rank each of Unilevers websites performance on key parameters like Accessibility scores ,Google Lighthouse scores and site performance , this help in building first Gamification dashboard which helped in building Unilevers digital maturity and search optimised approach across building and managing every Unilever website

  • Outcome-based RFP contract models

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    Led contractual discussions with vendor partners, designing outcome-based RFP contract models and drafting Unilever’s Enterprise technology contracts, resulting in significant cost savings

  • Personalisation and UX optimisation

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    Onboarded Adobe Target and conducted A/B tests on EY.com, leading to the enhancement of the main navigation and a significant improvement in Marketing Leads and MQLs conversion rate.

  • Customer Experience Excellence - Accessibility and Site Performance Optimisation

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    Managed the Unilever's CXX or Customer Experience Excellence project , which looked at providing the performance overview for Unilever's brand website on key CXX KPIs like site speed ,page load times and also other key metrics like Google Lighthouse scores which were key for rank a website highly on Google's search results , and also business focused KPIs like Accessibility standards and Cookie complaint policy being up-to-date

  • Adobe Cloud / Adobe Saas Migration

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    Played a key role in migrating over 1200+ Unilever websites worldwide to Adobe SaaS / Adobe Cloud, enabling the flagship Data Driven Marketing program

  • Lead Generation Model at EIU

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    Designed the Marketo lead nurture programme , to optimise lead generation processes using MarTech platforms and channels, resulting in significant business growth.

  • Adobe Analytics - SDR ( Solution Design Reference)

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    Created the Adobe Analytics SDR to define the Adobe Analytics tagging requirements across all Daily Mirror Online's global and regional websites , and played a key role in migration in adding Adobe Analytics tags, which helped optimised Daily Mirror's 1st party data reach and improve our advertising income across key Daily Mirror web pages

  • MBA Project Consultant

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    Worked on a benchmarking the productivity of the Employees and their systems usage for the Applications Management Team at Capgemini UK.The role involved designing different performance evaluation programmes specific to agents productivity and their handling of various trouble tickets and other system issue.The proeject also involved using the sig sigma techniques to reduce the loss of productivity hours for employees while using multiple IT systems to resolve a client issue,and also improving…

    Worked on a benchmarking the productivity of the Employees and their systems usage for the Applications Management Team at Capgemini UK.The role involved designing different performance evaluation programmes specific to agents productivity and their handling of various trouble tickets and other system issue.The proeject also involved using the sig sigma techniques to reduce the loss of productivity hours for employees while using multiple IT systems to resolve a client issue,and also improving the overall productivity of the Applications Management team as well

    See project

Languages

  • Hindi

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  • Kannada

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  • Telugu

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