Alfredo Penalta

IOactualizaciones.tech : My multi-language AI blog: 🇸🇪🇳🇴🇫🇮🇩🇰🇺🇸🇪🇸 Here are the top 5 AI news stories of the week, summarized in just 60 seconds! Now also in video format 📹 https://lnkd.in/egrgvber 1-Safe Superintelligence has raised $1 billion from investors like Andreessen Horowitz, with the goal of making AI development safer for everyone. 2-The United States, United Kingdom, and the European Union are preparing to sign a historic AI treaty focused on establishing transparency and upholding human rights on a global scale. 3-In Japan, Nvidia is collaborating with Sakana AI on a new AI lab, backed by a $100 million investment, promising to revolutionize AI research in Asia. 5-Australia has introduced ten voluntary guidelines to regulate AI in high-risk sectors, aiming to create economic growth and new jobs. Finally, YouTube will launch AI tools to help creators detect and remove unauthorized deepfakes, protecting creators' image rights on the platform. These stories are shaping the future of artificial intelligence. Stay tuned for more updates!). IOactualizaciones.tech ( my new multilanguage blog: 🇸🇪🇳🇴🇫🇮🇩🇰🇺🇸🇪🇸

1

1 comentario

#Remixente is a physical installation that continuously generates and displays new versions of itself using a hacked MidJourney API. Now, Remixente is also available online, allowing any user to sign up for free and create new remixes of the installation. All the remixes generated on the Remixente web app are easy to download by simply tapping on them (or right click on desktop) and I approve all of them as part of this infinite artwork. All the generated remixes will become part of a new upcoming artwork. NOTE: After pushing the “Remix Ente” button wait a couple of minutes for the pictures generation, it’s Midjourney time in fast mode for generating and upscaling. #concpetart #aiart

9

New GA4 page 🚨 Brais Calvo Vázquez discovered that GA4 is bringing back a taste of the classic Universal Analytics experience with this new real-time report! The ability to see page-level traffic in real time, complete with Active Users and Views metrics, is a great addition for those who missed this functionality from Universal Analytics. While it doesn’t allow for comparisons or additional metrics, it provides an immediate snapshot of user activity, which can be incredibly valuable for monitoring site performance, spotting trends, or reacting to live events. #GA4

47

3 comentarios

#Marketing Hyper's interactive maps for stores. Read more: https://lnkd.in/dXefPy8j (hyperar.com) #AR #DigitalMarketing #AugmentedReality #MarketingDigital #Retail #Business #Innovation #Tecnologia #UX

1

These simple steps will help to improve the loading of your website! 📱Save this video and enjoy it! Do you want the same AI avatar? Write in the comments! ⤵️ -=- #seo #marketing #promotion #digital #ai #neuromarketing #seooptimization

1

https://lnkd.in/dSVQi6x5 First of all, I want to thank Mario Fischer. I really enjoy this type of article. Above all, there is effort in this article; above all, there is time in this article. Person is time. And Mario, dedicating this time to a comprehensive article is amazing. I’ve read the article three times, and I’m sure I’ll read it many more times. Google has not only taught me about SEO but also how algorithmic thinking should be structured. That’s why this article is important—it’s crafted according to an algorithmic structure. The only point where I criticize Mario is the "A new document waiting for Googlebot’s visit" section. After 2017, Google said "hello" to the word "semantic." Actually, it had already said hello earlier with "hummingbird," but it was a quiet greeting :) In 2017, Google said: "I don’t care about your long article. What I care about is how relevant that long article is to your site." Let me explain: I created a new site. I published content related to the keyword X. Googlebot said, "I’m busy, I can’t come." Then I published content under the Y title. Googlebot said, "Are you aware of what you’re doing?" I agreed with Googlebot. I wrote content with the keyword X+1. Googlebot said, "You’re really making an effort for me not to visit your site. How could X+1 have a 'semantic connection' with Y?" I paused. I thought, "Googlebot is absolutely right; I should publish content with X+Y." Googlebot said, "What about the +1? I’m not coming to your site." Look, what I’m talking about is related only to the X and Y titles. Just two titles. What do we do with new websites? We prepare content for the entire alphabet. Where is the semantic connection? Let me whisper a question in your ear: Where is the word "context," which is Google’s most, most important word?

5

SHOPPING MALL REINVENTED Is the shopping mall dead? I don't think so, but we urgently need new experiences like these! 74% of customers now prefer experiences over material goods. _Westfield London has redefined what a shopping mall can be with attractions like KidZania and pop-up events. _Mall of America in Minnesota takes it further with an indoor amusement park, SEA LIFE aquarium, and year-round events. _Nike’s House of Innovation in NYC offers customization, interactive sports, and exclusive events, making shopping an immersive, engaging activity. The future of malls lies in evolution and innovation. By focusing on interaction, personalisation, and entertainment, physical retail can thrive. It's time to give customers a show they won't forget. P.S. When was the last time you were surprised by a positive shopping experience? ——— This is how we de-risk innovations and investments in one week only:  https://lnkd.in/eq4TvNC4 #innovation #creativity #future #whatinspiresme #innoweek #venturestudio #companybuilder #vc All rights and credits are reserved to the respective owner(s).  Contact me to add you as a reference or content removal. ♻️ Repost to help your network to bring their ideas to market. And follow Dipl.-Ing. Lars Behrendt for more posts like this.

7

2 comentarios

WANT MORE E_COMMERCE CONVERSIONS? USE THIS TRICK! . . . Trying to boost sales? Human connections are key! A recent meta analysis of Ecommerce video ads reveals a powerful strategy: ads featuring a close-up of a person paired with emotional audio (like laughter, cheers, or even applause) saw 8% more conversions per dollar. Why does this work? → Close-ups create a personal connection, making viewers feel engaged. → Emotional audio captures attention and evokes feelings, driving action. Implement this in your next campaign and watch your conversions soar! According to Nielsen, creativity drives 56% of a campaign's sales ROI. Follow me for more creative tips and tools!

7

Revolutionize your ad creative with Meta's enhanced generative AI features! 🚀 Create dynamic image variations, adjust creative assets seamlessly across platforms, and boost ad performance with Meta's advanced AI tools. 📈 - Generate full images and text with new backgrounds and overlays - Enhance creative options with popular font types and aspect ratios - Drive real-world impact with improved performance and ROI Join businesses like Casetify, who saw a 13% increase in return on ad spend using Meta's GenAI Background Generation feature. 📊 Get started now and elevate your advertising strategy! #Meta #GenerativeAI #AdvertisingInnovation #DigitalMarketing #AIforBusiness #AdCreative #ImageAds #MarketingStrategy"

5

You need to be 𝐕𝐄𝐑𝐘 𝐩𝐚𝐭𝐢𝐞𝐧𝐭 with GOOGLE ADS 👇 Today I want to share more real data (as usual!🧪) about a case I had with a client in Google Ads. This client wanted to scale their UA efforts because we have drastically improved the metrics over the last months (I already posted about them in the past, so I will put the link to that post on the comment section to give you more context). Since we were already running the deepest campaigns on Google Ads (meaning tROAS and tCPA for purchases), we discussed the possibility of creating a proxy event that could gather the behavior of our whales on day 1 🐳🐳🐳 I know this kind of things sounds really well on paper but not in practice but in this specific case, it really made sense because the whales had a very specific behavior during day 1 so we could easily filter them with an event. We created the event and started a small campaign on May 20th and as you can see in the pictures, we had an HORRIBLE performance 𝐝𝐮𝐫𝐢𝐧𝐠 𝐭𝐡𝐞 𝐟𝐢𝐫𝐬𝐭 𝟑 𝐰𝐞𝐞𝐤𝐬!! 🤯 Then, on June 4th we changed the conditions of the event and made them even more strict to be completely sure that we were not targeting non-paying users (in the meantime we were always optimizing creatives and so on as well) As you can see, since that moment, the campaign got stable and our metrics have been constantly improving as well. Nowadays, this campaign is bringing us first payers for a better CAC than tROAS and tCPA campaigns based on purchases. It took 3 weeks to achieve this trend and I know this performance can't be supported by all companies during 3 weeks but the reality is that Google ALWAYS requires more time to optimize and learn than other channels so you need to be patient and always give a bit more of time for all your experiments within this channel. Hope you liked this one! Share your thoughts on the comment section as usual 😀🤝 Have a nice week!

71

14 comentarios

Drive Ad Engagement During Black Friday and Cyber Monday with Amazon Get ready to maximize one of the biggest advertising opportunities of the year! Black Friday and Cyber Monday are the perfect times to showcase your brand, highlight your products, and connect with shoppers worldwide. Follow this essential advertising checklist to make the most of the holiday season: 1. Optimize Your Ads for Maximum Engagement Use High-Quality Visuals: Select clear, large-size product images that instantly convey what you're promoting. Keep it Simple: Focus on single-product creatives with clean, uncluttered compositions. Create Clear Messaging: Write concise, easy-to-read copy to effectively communicate your offers. Stand Out Visually: Use vibrant colors, sharp imagery, and high-contrast designs to make your ads eye-catching. Highlight Your Brand: Feature a recognizable logo to build trust and familiarity with your audience. Leverage Responsive Creative: Promote top deals using responsive e-commerce ads that adjust to engage customers effectively. 2. Prepare Your Store for Success Adhere to Promotional Guidelines: Ensure any Black Friday or Cyber Monday promotional messaging in your store complies with ad policies. Only use promotional messaging with the Featured Deals store widget. Use an Optimized Store Layout: Organize your store for the holiday season with this structure: Top Section: Featured Deals widget to highlight key offers. Middle Section: A text banner with compelling promotional messaging. Bottom Section: A product grid showcasing your top products and deals. With these strategies, you'll be well-positioned to capture shoppers' attention, drive engagement, and boost sales this Black Friday and Cyber Monday. Start preparing today to make this holiday season a success! #blackfriday #cybermonday #Amazon #Amazonfba

3

1 comentario

The internet is becoming more and more immersive 3D. Big tech is investing billions of dollars in the technology and in order to utilize it, you need 3D models of your products. Apple's Vision Pro is one example, Meta’s Quest another and Amazon a third. In some markets Google allows you to use the 3D & AR experiences directly in Google shopping… The internet is becoming 3D dimensional and we will help brands take advantage of this immersive technology by producing the world's most photorealistic 3D models at scale. #3D

67

1 comentario

As AI continues to expand without limit... Swallowing sectors of the economy and transforming every industry in the process... We are left wondering about our role in this new order. What is our differentiator? Creativity? Art? Engineering? Music? Not by themselves. I believe everything will include three major pillars: - Caring - Relationships - Love With the glue between them made of Trust. These pillars will expand the definition of human intelligence across time and space. The voices of tomorrow are just waking up.

15

11 comentarios

Most eCommerce brands rely on photoshoots for product visuals, but what if you could create immersive 3D experiences without leaving your office? Here’s how Dimensions by Cloudinary makes it possible: 📷 Photorealistic Visuals: Transform your 3D models into high-quality images and videos. 💡Ease of Use: Our platform is designed for both developers and creative teams 📈Scalability: Turn your 3D models into immersive experiences, 3D viewers/configurators, and more across your product catalog at scale. No need for advanced 3D skills or external studios. (Repost to share this insight with your network ♻️) https://lnkd.in/dJMg_QSu

11

1 comentario