Jessica Tatlow

🚀 𝐖𝐡𝐲 𝐘𝐨𝐮𝐫 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐍𝐞𝐞𝐝𝐬 𝐚 𝐋𝐞𝐚𝐝 𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐨𝐧 𝐏𝐚𝐫𝐭𝐧𝐞𝐫 🔍 Lead generation is the backbone of business growth, but navigating it alone can be overwhelming. From leveraging digital marketing trends to the power of AI, partnering with a lead generation expert like Intent Amplify™ can take your efforts to the next level. 📈 In our latest blog, we explore the evolving landscape of lead generation, the key trends shaping B2B marketing, and how a dedicated partner can drive high-quality leads and boost your sales pipeline. 🔗 𝐑𝐞𝐚𝐝 𝐭𝐡𝐞 𝐟𝐮𝐥𝐥 𝐛𝐥𝐨𝐠 𝐡𝐞𝐫𝐞 https://lnkd.in/dGtsNnHW & discover how a strategic lead generation partner can unlock new growth opportunities for your business! 👉 𝐑𝐞𝐚𝐝𝐲 𝐭𝐨 𝐞𝐥𝐞𝐯𝐚𝐭𝐞 𝐲𝐨𝐮𝐫 𝐥𝐞𝐚𝐝 𝐠𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐨𝐧 𝐠𝐚𝐦𝐞?  𝐂𝐨𝐧𝐭𝐚𝐜𝐭 𝐮𝐬 𝐭𝐨𝐝𝐚𝐲 at [email protected] to learn how we can help. #LeadGeneration #B2BMarketing #DigitalMarketing #DemandGeneration #IntentAmplify #LeadGenerationPartner #SalesGrowth #BusinessStrategy

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Thank you to TalkCMO for covering insights from our latest report, The Marketing Spend Strategy. 📋 Findings reveal that 65% of B2B tech marketers saw budget increases in 2024, yet less than half faced more ambitious KPIs. AI and automation led the way, with 71% of marketers using AI reporting budget gains. Additionally, 54% expanded their teams despite industry downsizing. Learn how these trends are shaping 2025 growth. 📥 Read their article here: https://lnkd.in/gmTVPVMG #B2BMarketing #MarketingStrategy #AI

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A lot of newcomer- focused publications have traffic from abroad and targeting these individuals is a waste of time and money, but by partnering with the right publishers and platforms you can ensure you are engaging with the right people at the right time. #newcomers #Advertising #Immigrants #Digitaladvertising #Targeting

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New Guide out today! If targeted, hyper-personalized messaging is your goal, it all starts with accurate customer data flowing across all of your platforms. Learn how to effectively integrate your data & optimize digital marketing.

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Adding hundreds of prospects, but still missing quota? Your content isn't the problem. The issue is your email data. Between 25 to 50% of email data is wrong. This means you're wasting time on leads that will never hear from you while your funnel leaks prospects. For most SDRs, that means more hours spent manually finding the right email or prospecting more people. If you're using Outreach, there's a way to hit more prospects today—without any extra work. Just ask your manager to turn on boring the native email verifier and enrichment plugin for Outreach, and start reaching more prospects while staying out of spam. #sdr #bdr #xdr #adr #salesdevelopment #bySDRsforSDRs

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📣 Every Hootsuite customer now has access to best-in-class social listening 🥳 Listen in on millions of conversations at once to uncover actionable insights about your brand, customers, competitors, trends, & more—and deliver results that matter now: https://ow.ly/MkE050SWKcy

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Account-Based Marketing (ABM) is a precision-driven approach for driving focused growth, but where do you start? Our 8-step how-to guide breaks down the essentials, helping you implement a successful ABM strategy from scratch, with clarity and confidence. 🔑 1. Ensure all key players are on the same page of your business strategy 2. Identify, understand and utilising your Ideal Client Profile 3. Gain deep insights into your customer’s needs and behaviours 4. Top tips for messaging that is direct and has benefit-led copy 5. Create touchpoints that effectively engage your customers 6. Align sales and marketing teams towards common objectives 7. Track performance metrics for account-based marketing 8. Leverage data to drive actionable insights and results Get started today and transform your marketing approach! https://lnkd.in/dRsqz2xD #ABM #AccountBasedMarketing #MarketingStrategy #B2BMarketing #Growth #MeritDataTech

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ABM: See More ROI Than With Any Other Marketing Strategies," is your ultimate guide to implementing a successful ABM strategy and achieving greater ROI and growth for your business. In this ebook, you'll learn: - The key differences between ABM and other marketing strategies - How to identify and prioritize your target accounts - Best practices for conducting research and creating personalized content - How to develop a targeted ABM campaign that resonates with your target accounts - How to measure and optimize your ABM strategy for maximum impact Download our free ebook now and discover how ABM can help you achieve greater ROI and grow your business! #ABM #b2bmarketing #Demandgeneration

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Our latest survey offers a comprehensive look at the current state of selling, featuring insights from 800 front-line sellers. A standout finding: 3 out of 4 respondents believe they could save at least an hour by eliminating the task of creating personalized emails for prospects. While personalization is essential for connecting with prospects, it’s also incredibly time-consuming. Sellers understand its importance, but those hours quickly add up. We know time is money, and we’re dedicated to providing today’s sellers with the tools they need to personalize efficiently and effectively. Additionally, we asked sellers, “What specific tasks in your role do you think would benefit most from AI and automation?” The top three responses were: 1. Follow-up and engagement tracking 2. Reporting and performance analytics 3. Data entry and CRM updating Our survey uncovers valuable insights into the future of sales. Discover how AI can revolutionize your sales process: https://lnkd.in/gMr_3UNA

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How different age groups engage with your content. Craft a winning content plan that boosts engagement, enhances brand visibility, and aligns with your goals. But most important what you have to create for your target persons..It's clear that Videos should be your #1 priority for 2025.

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My latest DAC blog was published in Quebec's Grenier aux nouvelles! Businesses use multiple marketing channels to reach customers, but how do you know which channels drive more sales? Is your Instagram or emails having a greater impact on customers' purchasing decisions? To answer these questions, learn about attribution modeling which is the process of assigning credit to the touchpoints along the customer journey. Read the English version here: https://lnkd.in/eCFkMfE3 or just hit translate on the link below. https://lnkd.in/eFm4gEzG #MarketingTips #Attribution #MarketingStrategy

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Interested in learning how Salesforce helps CIBC blend data, automation, and insights to create “Category of 1” personalized engagements at scale? Watch this #CNX24 session.

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Free HubSpot Audit Checklist: DIY Your Way to Success😀 Unlock your HubSpot's full potential! Our free checklist empowers you to optimize Marketing, Sales, and Service hubs like a pro. Get step-by-step guidance and pro tips for actionable insights that elevate your HubSpot game today! https://bit.ly/3JC47P8

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Hi all - Sharebird invited me to do an AMA on Sales + Demand Gen alignment - a topic near and dear to me! You can ask questions and sign up to get my answers emailed to you via the link below.

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Check out this >slightly unconventional< customer interview! I’ve always loved Rand Fishkin and his brilliant content (marketing) around SparkToro, but did you know SparkToro is also a champion in email communications? (with a little help from us at Sinch Mailgun) ✅ Affordable ✅ Flexible ✅ Scalable ✅ Reliable

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