Elemental

Great to see our work featured in the rollup of the best work in 2024! https://lnkd.in/grKtCmzB

🎄✨ Happy Holidays from Elemental! ✨🎄 As we wrap up an unforgettable year, we’re taking a moment to toast the creativity and collaboration that made 2024 so memorable. Enjoy our 12 Days of Advertising—a little holiday magic sprinkled with big ideas. And don’t worry… we’ll circle back in the new year! Wishing you all a joyful, laughter-filled holiday season. See you in 2025! 🥂 #HappyHolidays #12DaysOfAdvertising #AdAgency

It's the most wonderful time of the year! At Elemental, we love the holidays not just because of the holiday parties and lunches and time off but because we get to work on our holiday card (video)! This is a time for us as a team to have some fun dreaming up an idea and bringing it to life. We all know that this can be a busy time of year with new briefs and tight timelines. This helped guide our ideation for the 12 Days of Advertising! We hope you enjoy it as much as we enjoyed making it! https://lnkd.in/g2uU8y5V Shout out to Campaign Canada for the feature on their Holiday Round Up.

Our third installment of creative to celebrate the CFL x Baffin partnership, titled 'The Path We Walk'. Thank you to our partners Baffin and to the Canadian Football League for sharing our passion! https://lnkd.in/gQgn786v #elementalto #inourelement #creative #advertising #canadianadvertising #brandbuilding #sponsorship

Yesterday's Platform Media & Management Inc.'s Platform Social event brought together creators, brands, and platform experts to dive into impactful storytelling and future-proofing influence. As marketers, we don't often get the chance to have these open conversations with creators. Hearing directly from them about what they really want—collaborative briefs, open dialogue, and the chance to have their creative input shape campaigns—is key to keeping content relevant and authentic. It was a pleasure to connect with influencer marketing pros and platform experts from Pinterest, YouTube, and TikTok, and share insights on what’s next for the industry. Big thanks to Platform Media and Sara Koonar for organizing such a valuable event. #PlatformSocial #InfluencerMarketing #FutureOfInfluence #Storytelling #Collaboration

Thank you for the coverage Campaign Canada! https://lnkd.in/g8N3wBQp

The Elemental team is equally as excited to share the second installment of our new Meridian Credit Union brand campaign. Our first film focused on the retail side of the business while our latest is all about our love for small business owners across Ontario. There are over 400,000 small business owners across the province that dedicate themselves to putting their customers first and deserve a financial partner that does the same. We know that small business owners wouldn't treat their customers like a number so why would you let your bank treat you like one. https://lnkd.in/gqDzggUj

Sun, fun, and a whole lot of Blue Jays spirit! 🌞⚾ Nothing says team bonding like a perfect summer day at the ballpark with the best crew in town. Here's to shared laughs, unforgettable moments, and the magic of coming together outside the office. Cheers to many more! 🙌 #TeamElemental #SummerVibes #BlueJaysDay #OfficeOuting

Today marks a significant milestone for our client, Meridian Credit Union. After 10 months of collaborative effort with our incredible partner, we are proud to announce the official launch of their new brand campaign across all platforms. This campaign truly encapsulates Meridian’s identity and their commitment to serving their members with excellence. From the outset, Meridian expressed their desire for a bold and distinctive campaign, and we believe this work sets them apart in a way that is truly unique in the market. Congratulations to everyone who contributed to bringing this vision to life. In addition to the long-form content, the campaign includes out-of-home (OOH), multiple video cut-downs, digital, social media, and more. https://lnkd.in/ga7vkdPf

Proud to have been a part of this work. A joy and a privilege collaborating day in and day out with the Meridian team to make their difference known. Discover banking that looks beyond the numbers and into peoples stories and communities.