Liliya Apostolova

Is your sales team establishing a true "bond" with your prospects and customers? At Gartner's CSO & Sales Leader Conference 2024, we'll share how we have helped hundreds of companies do just that. Learn how our sales training and leadership coaching programs, rooted in neuroscience and behavioral psychology, are proven to drive higher performance. PS—Come say hi and take a picture with our own James Bond at Booth 419 during the show!

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Anne Pao advises some of the best B2B companies in the world. She understands what it takes to be successful and has a proven track record for guiding GTM teams to the promise land. Anne is hosting a workshop at Empower 2024 to teach GTM leaders how to set targets for their reps that motivate them, not scare them away. #sales #cros #vpsales #salestargets #revenue #gtm

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As your company scales, so does the complexity of maintaining high sales productivity. Simply knowing what RevOps is, isn't enough—you need to engineer it to meet the specific needs of your expanding enterprise. Here’s how to take your RevOps strategy to the next level and ensure your sales team not only meets but also exceeds its potential. Prioritize Data Granularity Over Volume You’ve invested in top-tier analytics tools and your data lakes are overflowing. But are you using that data effectively? In a large-scale SaaS operation, the volume of data can be overwhelming, leading to analysis paralysis. The key is not just having data but having the right data at the right level of granularity. Automate for Scalability, Not Just Efficiency Automation is a cornerstone of RevOps, but in a large SaaS enterprise, it’s crucial to design automation that scales with your growth. The temptation is to automate every possible task, but this can lead to diminishing returns. Instead, focus on automating processes that directly impact your sales team’s effectiveness. Engineer for Cross-Functional Intelligence Your RevOps team already excels at aligning sales, marketing, and customer success. But to truly engineer sales productivity, you need to go further by fostering cross-functional intelligence. This means creating systems that not only share data but also provide actionable insights across teams. Optimize Your Tech Stack for Growth, Not Just Current Needs As your SaaS company grows, so too does the complexity of your tech stack. It’s not enough to have best-in-class tools; they need to work seamlessly together to support your evolving needs. A tech stack that was perfect at $10M ARR might start to creak at $50M ARR. Foster a Culture of Continuous Optimization In a high-growth SaaS environment, resting on your laurels isn’t an option. RevOps should be a living, breathing function within your company—constantly evolving to meet new challenges and seize new opportunities. As you continue to scale your SaaS company, the stakes get higher, and the margin for error narrows. Engineering your RevOps strategy to enhance sales productivity isn’t just about maintaining the status quo—it’s about creating a resilient, adaptive system that propels your growth. Your company’s success story is still being written, and with a well-engineered RevOps strategy, the best chapters are yet to come. Comment 'SALES' below to schedule a free and confidential Sales Productivity Assessment from Operatewise.

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What's the one thing RevOps Team everywhere are missing? Andreas Drakos explains why creating a good feedback loop can get reps and RevOps working to their full potential. Check our the full recording of our webinar with Planhat on maximizing customer LTV in the comments 👇

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🚀 Exciting news for all B2B sales professionals! 🚀 Meet HelloDexter, your ultimate sales sidekick, transforming the way you approach sales with cutting-edge AI-driven solutions. Our platform is designed to streamline your sales process, helping you reach decision-makers at just the right time with the perfect message. Curious about how HelloDexter can take your sales strategies to the next level? Check out our new demo video and see the magic in action: Watch the Demo Video: https://lnkd.in/dcfe9-v3 We'd love to hear your thoughts on how HelloDexter could revolutionize your sales game. Watch, enjoy, and share your feedback! #SalesEnablement #HelloDexter #B2BSales

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Who should sales enablement report to? Sounds like a simple question, but this topic is fiercely debated amongst enablers. In a recent article, Katie Van Hoomissen, Manager of GTM Enablement at Contentful, discusses the pros and cons of each reporting structure. ✅ Learn how: 🎯 Reporting to the CRO can increase enablement’s impact on company goals. 🚧 Marketing leadership can limit enablement’s understanding of sales challenges.  ⚙️ Reporting to HR can create a more seamless onboarding process. And more… ➡️ Read the full article here: https://lnkd.in/eNE_P8t8 #SalesEnablement #Enablement #RevenueEnablement

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ABM isn’t just a method; it’s a mindset. True success requires investing equally in capabilities and cultural shifts. At Iron Horse, we’ve seen this cultural change lead to remarkable results. No more arguments about numbers. Invites to sales planning meetings. Reduced BDR churn. That’s the power of alignment. Find out how to get there on our blog: https://bit.ly/3RGVyXH

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Let's be honest, hitting quota month after month can be arduous. Anyone hungry for more meetings should try this method: Dive into your CRM - it's your goldmine. Extract a report of opportunities marked as closed-lost to competitors from 9 to 10 months ago. Reach out to each of those lost contacts - it's time for a check-in: 'How's it going with [Competitor]?' Acknowledge the competitor's strengths, then pivot: 'Many have transitioned to us for [Your Differentiator].  Send this targeted email. Using this approach, you're guaranteed to book meetings. Need more GTM advice? Join Ascend today - It's completely free through the end of 2024! www.ascendlabs.co

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RevOps vs Sales Ops: What’s the difference? It’s more important than you think. Understanding how they differ can help you figure out which approach will help you capture more revenue to power growth. Which is why we’ve mapped it all out for you in this new blog. Learn how these methodologies work, what sets them apart, and how to choose which approach works best for your team’s needs, here: https://bit.ly/3UHXIXA

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Spend less time on customer emails and more on your CS strategy. 😎 ZapScale’s new feature lets you set up multi-email sequences from your CS platform to nurture customers at every stage. Learn more in our blog 👉🏻 https://lnkd.in/dreM8s9K #CustomerSuccess #CustomerRelationship #CustomerValue

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LISTEN UP 📣 We’ve rounded up the top sales enablement podcasts that you should be listening to in 2024. To see the full list, read the article > https://lnkd.in/dRxEYfbn

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Preparing for a Series B fundraising round is a complex process that requires strategic planning, operational efficiency, and a deep understanding of your company’s metrics. By leveraging your RevOps team, you can ensure that your data is accurate, your processes are optimized, and your strategy is aligned with investor expectations. This not only strengthens your position during fundraising negotiations but also sets your company up for sustained success as you scale.

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🔥 𝗕𝘂𝗿𝗻𝗶𝗻𝗴 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗤𝘂𝗲𝘀𝘁𝗶𝗼𝗻: What’s the ONE thing RevOps should focus on right now? Craig Rosenberg hitting the nail on its head: “RevOps should help companies move beyond pipeline generation and focus on optimizing the overall business. They should fix issues such that metrics like win rates improve.” RevOps isn’t just about pipeline generation anymore. It’s about 𝗹𝗲𝘃𝗲𝗹𝗶𝗻𝗴 𝘂𝗽 the WHOLE business. We had a chat with Craig from Scale Venture Partners about the evolution of RevOps. He dropped some serious knowledge on how RevOps can handle the chaos of multiple revenue streams, why your metrics are either making or breaking you, and how data is the key to unlocking what your buyers really want. You 𝗻𝗲𝗲𝗱 strategic RevOps if you’re serious about growth. Watch the full episode. 👇 𝗪𝗵𝘆 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗥𝗲𝘃𝗢𝗽𝘀 𝗶𝘀 𝗖𝗿𝗶𝘁𝗶𝗰𝗮𝗹 𝗳𝗼𝗿 𝗠𝗼𝗱𝗲𝗿𝗻 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 🔗 https://lnkd.in/gWazzJA9

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