Sara McCormick

“Gatekeeper has exceeded what we were hoping for.” Explore Clayton Utz's collaboration with Gatekeeper. From leveraging data analytics for actionable insights to standardising contract templates for consistency, every aspect of their strategy fosters a robust supplier ecosystem and gives the business more control. Find out more in our joint case study: #LegalInsights #SupplierTransformation #GatekeeperPartnership https://lnkd.in/e-sMPsfv

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I love watching the innovation coming from companies and governments in ANZ. Here are a few more examples to enjoy. Discover how businesses in Australia and New Zealand like Canva and Pet Circle boost productivity with Slack. Download this customer playbook to discover the secrets of eight ANZ organisations that have embedded productivity into their core.

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Excited to be in Sydney on Thursday for G2 Connect Sydney! We are going to cover anything and everything G2 and help you learn more about: Branding: How to scale your reviews, not just to rank on G2, but also building trust & validation with everyone evaluating you (on average about 84% of your pipeline will research you G2). Inbound: Learn how to use your G2 Badges & G2 Content to increase your lead conversion on your website. Outbound: Learn about how some vendors are sourcing 25-50% of their new business pipeline using Purchase Intent data. Sales: A sales team never said "give me less customer stories". Learn about how your sales team can use your reviews to increase trust and increase close rates. Come join us - registration is in the link below.

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Little did I know I was coming down with something, and so all the warm, reassuring things I meant to say at the start of my talk about if I, as an arts and communications grad, a former maths-despiser, and UX-type, could get my head around commercial concepts, then so can you… Well, that part just fell out of my head. What’s left are some (I think) pretty useful tools and concepts for product people who want to try to lift their financial awareness. Don’t let perfectionism get in your way! #productmanagement #value #viability

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Discover how businesses in Australia and New Zealand like Canva and Pet Circle boost productivity with Slack. Download this customer playbook to discover the secrets of eight ANZ organisations that have embedded productivity into their core.

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At Seismic, we're excited about the rise of enablement's influence - particularly in Australia. Our recent survey of more than 300 Australian business leaders proves the growth of this category: - 3 out of 4 (73%) of Australian respondents use enablement technology at work - 86% of Australian users say that the desire for strategic, effective enablement has increased over the last 3 to 5 years - While it's often called "sales enablement," this technology serves more than just sales teams. - Nearly all (95%) surveyed Australian companies using enablement tech have deployed it across multiple departments, with Marketing as the second-most common department to use enablement tech after Sales Interested in learning more? Download the full report from Seismic's website at the link https://bit.ly/4cSrnFI Learn more about #GenerationEnablement: https://bit.ly/3TPmdSp ​

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Happy Friday folks! A quick reminder that we have our webinar with the wonderful Racquel Collard this morning at 11 am Sydney time. It's not too late to register! You can register now: https://lnkd.in/g5wu3dXz ☀️ Get a B2B Lead Generation Machine Building marketing systems that help you to convert and grow Guest Speaker:  Racquel Collard | SMB Marketing This 1-hour free webinar is ideal for you if you want to scale your business efficiently, fill your sales pipeline with the right prospects, and make sure you get the most out of every customer they convert. Even the best B2B sales expert needs prospects and leads to convert to clients in their sales funnel. In this masterclass, Racquel will look at how you can build a marketing machine that will deliver pre-qualified, warm leads to you, ready for you to work your sales magic and convert those leads into customers and raving fans. If you do it right, you may even get some passive income out of it! What you'll get from this session: 🌟 The secret to successful marketing 🌟 The strategic foundation to maximise your results 🌟 The marketing plan to focus your marketing efforts 🌟 How to build your marketing machine to fill your pipeline #socialenterprise #ethicalbusiness #startupaus #b2bsales

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Discover how businesses in Australia and New Zealand like Canva, IRESS, Service NSW, Pet Circle, REA Group and many more boost productivity with Salesforce and Slack. Download this customer playbook to discover the secrets of eight ANZ organisations that have embedded productivity into their core.

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I hate being that person who waits to book an event and then finds out it's booked out. Let's do this together, the biggest Experience Management Conference is on 4th July at the Sydney ICC. The best news is it's free but there is a capacity limit so let's get you signed up now. Here is your link: https://lnkd.in/gk8a9cfx #experiencemanagement #AI #employeeexperience #HR #customerexperience #CX #EX #learninganddevelopment #leadership

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Once in a while, it's good to stop and take a look at what you're doing from the outside in. Over the past fortnight, I've had the opportunity to chat with a number of great leaders who offered very different, yet relevant, perspectives on how to scale growth. 🤓 5 Things I learnt: 1️⃣ Brutal feedback is best served straight. If you want feedback, take it on the nose. Rounding off the edges disadvantages the recipient. I enjoyed the honesty. I have so many specific actions I can now take - ego be damned. 2️⃣ As the media continues to spin the narrative that there are more differences that fracture us, what drives growth in one market is more likely to work in other countries just as well. 3️⃣ Events and Linkedin are what buyers increasingly rely on to learn about solutions and influence decisions. 4️⃣ Niche down - get as specific on your target audience, problems and use cases as possible. We all can get lost in being as broad in our messaging to capture every eventuality. It serves to confuse, not clarify. 5️⃣ Successful leaders are generous with their time and insights. Giving back is a characteristic common to great execs. Thanks to Amanda Malko Udi Ledergor 🏳‍🌈 Stephanie Sall Bailey Cate Luzio Melanie Altarescu for your generosity! It's been beyond real. Time to get crackin'! 🔥

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Nick O'Neill is the greatest sales person in the southern hemisphere! The way he has helped Hype & Dexter | 5x APAC HubSpot Partner of the Year | Part of the Avidly Group grow over the years has been absolutely incredible. If you want to learn a thing or two from one of the experts in HubSpot and sales, tune in to the new RevSpot episode! Listen Here --> https://lnkd.in/e2nWjVGE #revops #crm #sales #ai #marketing #service #hubspot

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Some very insightful takeaways from a recent Sales Leaders Summit hosted by Seismic in APAC. 💡

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Pumped for this release. It might not be flashiest feature ever but we're here to help Australian founders & CFOs with the the reality of needing to meet their ESS reporting obligations. I even wrote a little blog about it ! 🔗 in the comments

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🌟 Calling Sydney SaaS Leaders: Exclusive Breakfast Roundtable🌟 As we know, the SaaS world is moving fast—economic pressures are rising, and customers want more. Might be time to revisit your Product-Market Fit and tweak that GTM strategy! Join us for a laid-back breakfast and a sharp discussion with your peers: We'll chat about: 1️⃣ Knowing when your PMF needs a refresh 2️⃣ Adapting your message to changing market conditions 3️⃣ Redefining your Ideal Customer Profile 4️⃣ Fine-tuning your GTM strategy and measuring results 📅 7th of November, 8:30am-10:30am 📍 Sydney CBD Who’s invited: Founders & GTM leaders at high-growth SaaS companies (up to 100 employees) Seats are limited—so, if you fancy breakfast, good chat, and swapping stories with fellow SaaS folks, drop me a message or comment below 🔥 #SaaS #sales #GTM #strategy 🐦 James Bergl

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Is ecommerce close to extinction? For a long time, the 'e' in front of everything - e-mail, e-retail, e-learning - was an important distinction, ensuring that people understood that your business or service offering was electronic - online. As we see a massive wave of digitisation of services and businesses transitioning to a digital first strategy, it feels like it's getting close to time to drop the 'e'. One of the last bastions of this has been B2B services - and it's becoming clearer that the larger organisations like Amazon, eBay and in particular, Alibaba, are making huge pushes into these areas. This is where Commerce Vision takes a big advantage. Focused on B2B eCommerce first, they have taken the view that digitisation in the B2B space is no only inevitable, but is the next frontier in the digital battle ground and has focused on learning from B2C software to make their B2B experience exceptional for it's customers - and consumer like. I'm looking forward to this chat, and hope you can join in. Maybe we can push to drop the letter 'e'. #freelearning #nextwave #ecommerce

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📈 Zendesk's #CXTrends 2025 report found that CX trendsetters in APAC benefit from 56% higher customer acquisition rates, 45% higher retention rates, and a 63% increase in cross-selling revenue. 👉 Read more in IT Brief New Zealand.

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How can making BOLD career moves (before you feel ready) propel your professional growth? This week's episode of the Career Confidence podcast is not to be missed! I sat down with Lauren Lance, the GM for Enterprise Delivery at Suncorp, and WOW, what an inspiring conversation this was. If you want to learn what it takes to overcome self-doubt, become a great leader, and step up when you feel 50% ready, this episode is not to be missed! I look forward to hearing your key takeaways. #career #leadership

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I am so proud to be part of this incredible team at HubSpot! I want to take a moment to highlight some outstanding work from Xilian Sansoucy, Katherine Britt and team - with a big shout out to our product leader Emily Magnuson. I am so excited to see how we are taking our HubSpot Starter product to the next level! Here are some more details: What if taking your business to the next level had fewer “what-if’s” and more “why not’s”? At HubSpot, we believe that innovation isn't just for the Fortune 500. That's why we built HubSpot's Starter Customer Platform - where founders and innovators can grow their businesses with immediate results, all from one place. See what’s new and experience it for yourself today: https://lnkd.in/gHGDwMCk  #HubSpot #HubSpotStarter #StartupGrowth #AIforBusiness #StartupSuccess #BusinessBuilders

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