Instant

Instant

Software Development

Powering the most innovative brands, driving their revenue and retention on autopilot.

About us

Instant is a technology company on a mission to power the world's most innovative brands, driving their revenue and retention on autopilot.

Industry
Software Development
Company size
51-200 employees
Headquarters
Sydney, Australia
Type
Privately Held
Founded
2021

Locations

Employees at Instant

Updates

  • Gear up for BFCM with strategies that turn traffic into revenue! 🚀 From capturing anonymous visitors to re-engaging abandoned carts, Instant Audiences empowers you with the tools to re-market like a pro. Maximise your reach, personalise offers, and drive conversions with real-time insights. Don’t let any opportunity slip through your fingers this season—make every visit count! Learn More: https://lnkd.in/gWaDb6Nm

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  • Instant reposted this

    View profile for Mason Yates, graphic

    Principal at Blackbird & Wild Hearts Host

    This 19 year old founder turned rejection into a $100M+ business in just two years—here’s how he did it: In 2022, Liam Millward was told his startup idea wasn’t his “life’s work” and got rejected by the best accelerator. But he didn’t just take the rejection and move on. He framed the rejection letter, put it on his desk, and used it as fuel ⛽️. After another near death experience, Instant raised $20M, went from $0 to $1M in ARR in 6 months, and is now signing $2M in revenue—every single month only 12 months on. 🚀 How? Here’s what made Instant unstoppable: 1/ Speed is their DNA. They called their company "Instant" for a reason. Every decision, from product pivots to sales, is designed to maximize speed. Liam’s mantra? "Do everything, and do it fast." - 1-week to book their first customer meeting. - 4 days to onboard new clients. - They even customize products overnight if it helps win a deal. 2/ Revenue obsession over product perfection. Liam learned early: a great product isn’t enough. “We were too focused on building a product people liked. What we needed was a product that drove revenue.” Every feature, every decision is now measured by one question: Does this make money for our customers? The North Star incentive for Instants e-commerce customers. 3/ They ruthlessly focused on one product. For months, the Instant team split focus between two products. It was chaos: sales teams didn’t know what to sell, engineers were stretched too thin, and customers were confused. Liam made the hard call: drop one product completely and go all-in on “Audiences.” The result? - Customers tripled. - Revenue skyrocketed. - Focus made their team became unstoppable. 4/ Relentless customer focus. When a customer wanted a feature to improve email retargeting, Instant delivered—and saw massive results. That “checkbox feature” turned into a core product that’s now on track to do $8M ARR this year. 5/ High-performance culture without managers. Instant runs a flat, IC-driven sales team. No managers. No slow approvals. Just a team of hungry, competitive salespeople closing $1M in deals every 90 days. Their secret? - Daily check-ins. - Clear goals. - Real-time dashboards showing exactly who’s winning. Liam's mindset? Failure isn’t an option. “We don’t fail as a company. There’s always a path forward. You just need to find it.” Wild Heart Wednesdays.

  • July Luggage used Instant and achieved an incredible 48x ROI by reaching more visitors than ever before. They doubled email reach, boosted revenue by 17% and maximised every interaction, turning browsers into buyers. This BFCM, join our exclusive webinar co-hosted with Growth Gurus, where we’ll dive into 3 actionable strategies for optimising holiday traffic. Don’t miss out—spots are limited, so register now to secure your place! https://lnkd.in/gs6DvW6c

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Funding

Instant 1 total round

Last Round

Pre seed

US$ 2.2M

See more info on crunchbase