MindMoB

We're strong advocates for strategy-led #B2B marketing, but we're also just as focused on impactful implementation 🤝 The best #strategy in the world means nothing if you don't execute it properly! You need clear: 💡 Roles and responsibilities – to prevent bottlenecks and downtime. 💡 Resource allocation – to keep work from spiralling out of control. 💡 Deliverables with timelines – to ensure your goals get met on time. With MindMoB, practical #marketing doesn’t stop at step one. We manage your plan AND roll-out from start to finish. Talk to us to get your marketing back on track: MindMoB.com.au

Too much #B2Bmarketing is like wallpaper for time-poor audiences – it fades into the background! 😴 How can you avoid being 'more of the same'? ➡️ Find out what pain points you solve for your clients. ➡️ Understand what makes you unique in a crowded market. ➡️ Craft a set of #values that your whole team can live by. ➡️ Stand for something and have a real #purpose – be more than a business. ➡️ Adopt #ecofriendly practices or #community initiatives to show you care. Craft a message and brand that reflect who you are. Only then will you attract the right clients that meet your service sweet spot. Talk to the experts at MindMoB.com.au

It's hard to believe 2025 is almost here! With the year coming to an end, now's the time to set yourself a '5-5-5 Challenge' to strengthen your #B2B client base going into 2025: ➡️ Focus on going that extra mile for 5 of your most important clients. ➡️ Commit time to build better relationships with 5 prospective clients. ➡️ Leverage your network to seek out 5 quality client referrals. MindMoB.com.au

Most industries in #B2B are overtraded. Many companies still expect that if they send out ANY marketing, it'll be seen and actioned 📢 It won't! Don't just spray and pray content and advertising – everyone is not your perfect client. According to a study by Momentum ITMSA, account-based #marketing delivers a higher #ROI than other marketing #strategies. Take the time to understand the clients you want, and then direct your marketing towards those distinct segments. It'll help you: ✔️ Reduce time wasted on the wrong leads ✔️ Maximise your relevance and cut-through ✔️ Stand out from more generalist competitors Talk to us to find out more at MindMoB.com.au

To drive your business forward, you need to look beyond the surface! The two 'I's of #B2B marketing make all the difference: 🔍 INSIGHTS ➡️ Gather valuable data directly from your clients to understand their pain points, needs and behaviors. ➡️ Get deep into your market landscape. Track trends, competitors and shifts in demand to stay ahead. ➡️ Use these insights to make informed decisions that align with your business goals. 💡 IMPACT ➡️ Transform insights into action. Create strategies that speak to your audience’s needs. ➡️ Deliver value at every touchpoint. Marketing must never just talk; it should listen and respond. ➡️ Measure your results consistently and refine your approach for maximum growth. Get your #marketing vision checked at MindMoB.com.au.

Does your website #URL use .io? The wildly popular top-level domain for #tech businesses and startups could soon cease to exist, and it's all because of geopolitical changes that stretch back hundreds of years! 🤔 What could be the repercussions for your online presence and brand? 🌐 Do you have an alternative domain if .io is retired?  We found this article on the situation incredibly interesting: https://lnkd.in/gYhV9kRa

Does your B2B digital #marketing strategy consist of a few posts on social media every month? 'Sugar hit' tactics that work in B2C don't cut through in the #B2B space! 📋 B2B involves multiple buyers and longer approval processes – not emotion-driven decisions. 🔁 B2B means longer sales cycles and nurturing relationships over time – not immediate transactions. 🎯 B2B is more specialised, requiring targeted messaging – not appealing to broad audiences. Success doesn't happen overnight! MindMoB can help develop sustained insights, content and messaging that will actually cut through in the long term. MindMoB.com.au

A happy client is the most valuable #marketing resource you have 🤩 📢 Are they advocating for you through testimonials in their own words? 🔎 Have you done a case study on them to highlight your success story? 🤝 Do they highlight their partnership with you in their marketing? 77% of #B2B buyers rely on social proof (UnboundB2B) Don't just say you've worked with industry leaders... Prove it! MindMoB.com.au

Although nerve wracking, it was great for MindMoB to have the opportunity to present our journey at Queensland Leaders yesterday. It was a good reminder about how far we have come in such a short time. Looking forward to our ongoing growth and engagement with Queensland Leaders.

We're beyond excited to work with Hypha on their company-wide transformation 🤩 They're doing revolutionary work in mission-critical #communications, and we want to make sure they can achieve their goal: Save lives with remarkable technology. Liesl Krumrey's new fluid and organic #branding is just the start! The MindMoB team will soon be rolling out a new website, #strategy and content – all based on extensive work-shopping and client and user research. "Thank you so much to the MindMoB team. We love our rebrand! I'm so excited to have you helping our journey and this just lifts our profile." - Neil Jamieson, CEO of Hypha MindMoB.com.au