We're excited to announce the launch of our Certified Service Partner Program with Interpublic Group (IPG), Omnicom, and WPP, enabling participants to integrate and offer our market leading #AdTech solutions, Flashtalking by Mediaocean and Protected by Mediaocean, for #OmnichannelAdvertising. https://lnkd.in/gYMzvVXB
Mediaocean
Software Development
New York, NY 49,238 followers
Powering the future of the advertising ecosystem
About us
Mediaocean is powering the future of the advertising ecosystem with technology solutions that empower brands and agencies to deliver impactful omnichannel marketing experiences. With over $200 billion in annualized media spend managed through its software, Mediaocean uses AI and machine learning to control media investments and optimize business outcomes. The company’s advertising infrastructure and ad tech tools are used by more than 100,000 people to power campaigns from planning, buying, ad serving, and creative personalization to analysis, optimization, invoices, and payments.
- Website
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http://www.mediaocean.com
External link for Mediaocean
- Industry
- Software Development
- Company size
- 1,001-5,000 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 1967
- Specialties
- Advertising Software
Locations
Employees at Mediaocean
Updates
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What are advertisers most concerned and excited about for the coming year? 🤔 Find out in our upcoming webinar, where we'll provide an in-depth look at our 2025 Advertising Outlook Report and the upcoming trends set to impact the industry. 📈 #MediaoceanCurrent #MediaoceanReport #MarketResearch https://lnkd.in/g5kk2z7Y
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3️⃣ Part 3! Jovanni Sterling discusses the current music landscape, and opportunities for artists and creators on platforms like TikTok. 🎵 Stay tuned for part 4 next week. #MusicMarketing #MarketingInsights #TikTok #MusicTok #TikTopTips https://lnkd.in/gfqJ_pVp
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A big congrats to our Chicago sports league team for winning the bowling tournament! 🎳🏆 #Flashbowling #ProtectedPins
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✅ Are you ready for 2025? AI is transforming marketing and is quickly becoming a must-have for a successful advertising strategy. How will you implement AI into your 2025 plan? #MarketingTrends #AI #MediaoceanReport https://lnkd.in/gVJCt-S3
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Co-founder and CEO, Bill Wise, shared his outlook for 2025 with ADWEEK, shedding light on the industry's growing focus on strategic M&A. Our upcoming acquisition of Innovid is a prime example of this evolving trend. With sustained growth in investment across #CTV, #Social, and #DigitalDisplay, as detailed in our 2024 H2 Market Report, we're thrilled to close out the year on a strong note and look ahead to even greater opportunities in 2025. #AdTech #OmnichannelAdvertising #MediaoceanReport #Innovation https://lnkd.in/eBKin-eF
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Proud to announce we've been recognized as one of the best computer software companies to work at as a woman by InHerSight. 🏆 #FemaleEmpowerment #TeamMediaocean https://lnkd.in/g8ZnphUh
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2️⃣ Part 2 is here! Don't miss our chat with Jovanni Sterling, aka Graft, a British rapper and former Leeds United Football Club youth academy footballer, as he discusses how he leveraged social media to promote and expand his music career. ⚽ Part 3 out next week! #TeamMediaocean #LeedsUnited #MarketingInsights https://lnkd.in/gpptQgBj
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🎁 That's a wrap on 2024! Mediaocean Training saw great engagement this year. 👩💻 What was your favorite course? #TeamMediaocean #MediaoceanEducation #TechTrends #ELearning
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Check out Marketing Dive's article on our new CSP program with Interpublic Group (IPG), Omnicom, and WPP. 👉 Discover how this initiative is shaping the future of #OmnichannelAdvertising. Read the full article for Marketing Dive's POV. #AdTech #AgencyPartnerships #MarketingSolutions https://lnkd.in/gwi8VfmS
Mediaocean deepens ties to IPG, Omnicom and WPP as ad-tech ambitions grow
marketingdive.com