MOHD JAVED +91-9520204720

Sr. SEO Executive [email protected]

https://www.trustedinfosys.com/

CAREER OBJECTIVE PROFILE SUMMARY

Skilled and dedicated professional, utilized
 Showcased nearly 5 years of experience as a Digital Marketing Executive, focusing on
experience to enhance organic search
SEO and digital marketing strategy for prominent organizations.
ranking and lead generation in SEO Analyst
 Proficient in leveraging advanced skills in keyword research, on-page and off-page
roles, contributing to the success of
SEO, technical SEO, competitors' research, and advanced link building tactics to drive
organizational goals.
organic search ranking and lead generation.
CORE COMPETENCIES  Enhanced organic search ranking from page 3 to top 5 for 10+ high-competition
keywords, leading to a substantial rise in affiliate opportunities and website traffic.
 Strategic digital marketing planning  Currently responsible for spearheading the delivery of SEO and digital marketing
 Organic search optimization strategies, running Google Ads, Facebook Ads, and Instagram Ads campaigns, and
 Affiliate opportunity identification collaborating with content editors to implement crucial on-page changes, driving
 Campaign optimization significant improvements in online visibility and lead generation.
 Data-driven decision-making
 Lead generation techniques WORK EXPERIENCE
 SEO project management
 Competitor analysis Orage Technologies Pvt. Ltd., Noida | Mar’23 – Present
 Digital marketing strategy formulation Sr. SEO Executive
 Online campaign budgeting Responsibilities:
 Strategy Development: Formulate comprehensive SEO strategies based on market
analysis, keyword research, and competitor analysis to improve search engine
TECHNICAL SKILLS rankings and visibility.
 Google Webmaster  Keyword Research and Analysis: Conduct thorough keyword research to identify
 Bing Webmaster high-value search terms to target. Analyze keyword trends and user intent to
 Keyword research optimize content and metadata.
 On-page and off-page SEO  SEO Audits: Perform detailed SEO audits of the company's websites to identify areas
 Technical SEO for improvement. This includes analyzing website architecture, content, backlink
 Reverse engineering profile, and adherence to SEO best practices.
 Advanced link building tactics  On-Page Optimization: Optimize website content and structure for search engines.
 Google Analytics This involves editing website content, HTML tags (titles, meta descriptions), and
 Canava internal linking structures to enhance search engine indexing and user experience.
 Photoshop  Off-Page Optimization: Develop and implement off-page SEO strategies such as link
building and influencer outreach to improve the website's domain authority and
 PPT and Video Making
backlink profile.
 Microsoft Office
 Content Strategy: Collaborate with content creators to develop a content strategy
 Excel and Google Sheets
that aligns with SEO goals. Guide the creation of SEO-friendly content that engages the
 Google Ads and Meta Ads
target audience and drives traffic.
 Ahref
 Technical SEO: Address technical SEO issues that could impact website performance,
 SEMrush
such as site speed optimization, mobile optimization, and fixing crawl errors.
 SpyFu
 Analytics and Reporting: Monitor and analyze website performance using tools like
 Moz Google Analytics and Search Console. Provide regular reports on SEO progress and
 Screaming Frog adjustments based on data-driven insights.
 Page Optimizer Pro  Stay Updated with SEO Trends: Keep abreast of the latest SEO trends, algorithm
 HTML updates, and best practices to adapt strategies accordingly and maintain competitive
 CSS advantage.
 Collaboration: Work closely with other departments, such as marketing, web
EDUCATION development, and design teams, to ensure SEO strategies are integrated and aligned
with the company's overall objectives.
 Bachelor Degree |2018
 User Experience (UX) Optimization: Evaluate and enhance the user experience on
Computer Science
the website, recognizing that positive UX is a significant factor in SEO rankings.
CCS University Meerut
 Local SEO: For businesses with a local presence, implement local SEO strategies to
 12th (PCM) | 2015
improve visibility in local search results, including managing local listings and local
Amrit Inter College, Mujafarnagar
keyword optimization.
 10th | 2013
 Voice Search Optimization: Optimize content and structure for voice search queries,
MM Inter College, Mujafarnagar
which are becoming increasingly popular with the rise of virtual assistants and smart
speakers.
 Competitor Analysis: Regularly analyze competitors' SEO strategies to identify new
SOFT SKILLS opportunities and threats in the digital landscape.
CrazyAsk Digital Media, Pvt. Ltd., Delhi | Aug’18 – Oct’22
 Collaboration Growth Path
 Communication o SEO Executive | Aug’ 2018– Oct’2022
 Planning and Strategizing
 Analytical SEO Executive
 Result-oriented Responsibilities:
 Problem Solving  Executed on-page SEO, off-page SEO, and technical SEO strategies, optimizing website
 Critical Thinking pages, blogs, and landing pages for improved search engine visibility.
 Prepared and delivered compelling PPT presentations, crafted proposal and
OTHER SOCIAL MEDIA LINKS agreement letters, and conducted email marketing and data scraping activities.
 Conducted extensive keyword research to identify low-hanging opportunities and
Facebook:@mohd-javed-tyagi tracked rankings for in-house projects, implementing off-page SEO strategies such as
Instagram:@md.javed.choudhary bookmarking, classifieds, and article submissions.
LinkedIn:https://www.linkedin.com/in/m  Crafted compelling PPT presentations and conducted email marketing activities,
ohd-javed-digital-marketer/ contributing to enhanced client engagement and lead generation.
 Executed off-page SEO operations, including bookmarking, classifieds, and article
posting, leading to improved search engine visibility and website traffic.

SEO Executive
Responsibilities:
 Drove an increase in website traffic through comprehensive SEO techniques,
including on-page optimization, off-page optimization, keyword research, directory
submission, link building, keyword optimization, SMO, and SEM.
INTERNSHIPS
Google Ads, Noida | Nov’22 – Mar’23
Responsibities:
 Managed and implemented campaigns for App installations, lending, and pace-
focused search and display ads within the Google Ads platform.

CrazyAsk Digital Media Pvt. Ltd.,Delhi| Jan’18 – Jul’18

Responsibilities:
 Contributed to link building, off-page optimization, keyword research, directory
submission, link building, keyword optimization, and social media optimization
activities.
PERSONAL DETAILS

 DOB – 14th July 1998

 Address – H.no. 84 Baheri Muzaffarnagar, UP
 Languages Known –English, Hindi and Urdu
 Nationality– Indian
 Marital Status– Single
 No. of Dependents–3
 Passport No.– T5498238
 Visa Status– Citizenship
 Driving License– UP1220170008700