Heritage 1
Heritage 1
Heritage 1
PROJECT REPORT
ON
‘‘RATIO ANALYSIS AT HERITAGE FOODS LTD.’’
BY
By
MD AMJAD ALI SEHER
Of
Dr. M. A. Sikandar
Associate Prof.
GACHIBOWLI, HYDERABAD.
[2018-2020]
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DECLARATION
I hereby declare that the project work entitled “RATIO ANALYSIS” submitted to the MAULANA
AZAD ANTIONAL URDU UNIVERSITY, is a record of an original work done by me under the
guidance of Dr. M. A. Sikandar Department of Management Studies and this project work is
submitted in the partial fulfillment of the requirements for the award of the award of degree of Master of
Business Administration. The results embodied in this thesis have not been submitted to any other
University or Institution for the award of any degree or diploma.
DR. M. A. SIKANDAR
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MAULANA AZAD NATIONALURDU UNIVERSITY
CERTIFICATE
This is to certify that the Project entitled “RATIO ANALYSIS” is the Bonafide work carried out by
“MD AMJAD ALI SEHER” bearing Roll No. 18MMBA025HY of M.B.A. and the Project has not
been formed the basis for the award previously of any Degree, Diploma, Associate ship, Fellowship or
any other similar title under my Guidance.
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Conceptual Framework
Industry Profile
Company Profile
Findings
Conclusions
Suggestions
Bibliography
INTRODUCTION
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DEFINITION:
The indicate quotient of two mathematical expressions and as the relationship between two
or more things. It evaluates the financial position and performance of the firm.
As started in the beginning many diverse groups of people are interested in analyzing financial
information to indicate the operating and financial efficiency and growth of firm. These people use
ratios to determine those financial characteristics of firm in which they interested with the help of
ratios one can determine.
The extent to which the firm has used its long-term solvency by borrowing funds.
The efficiency with which the firm is utilizing its assets in generating the sales revenue.
The information contained in these statements is used by management, creditors, investors and
others to form judgment about the operating performance and financial position of firm. Uses of
financial statement can get further insight about financial strength and weakness of the firm if they
properly analyze information reported in these statements. Management should be particularly
interested in knowing financial strength of the firm to make their best use and to be able to spot out
financial weaknesses of the firm to take suitable corrective actions. The further plans firm should be
laid down in new of the firm’s financial strength and weaknesses. Thus, financial analysis is the
starting point for making plans before using any sophisticated forecasting and planning procedures.
Understanding the past prerequisite for anticipating the future.
CONCEPTUAL FRAMEWORK
LIQUIDITY RATIOS
Liquidity ratios measure the firm’s ability to meet current obligations.
Current Ratio
Quick Ratio
Cash Ratio
Interval Ratio
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Net Working Capital Ratio
LEVERAGE RATIOS
Leverage ratios show the proportions of debt and equity in financing the firm’s assets.
Debt Equity Ratio
Capital Equity Ratio
Proprietary Ratio
ACTIVITY RATIOS
Activity ratios reflect the firm’s efficiency in utilizing its assets.
Inventory Ratio
Fixed Assets Turnover Ratio
Total Assets Turnover Ratio
Current Assets Turnover Ratio
Collecting Period of Debtor Ratio
Working Capital Turnover Ratio
PROFITABILITY RATIOS
Net Profit Margin
Net Margin Based on NOPAT
Operating Expense Ratio
Return on Investment (ROI)
Return on Equity (ROE)
Earnings per Share (EPS)
Dividends per Share (DPS or DIV)
Dividend- Payout Ratio
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LIQUIDITY RATIOS:
Liquidity ratios measure the ability of the firm to meet the current obligations in the short run,
usually one year. Analysis of liquidity needs the preparation of cash budgets, Cash and fund flow
statements.
It is extremely essential for a firm to be able to meet the obligations as they become due.
Liquidity ratios measure the ability of the firm to meet its current obligations (liabilities). Infect,
analysis of liquidity needs the preparation of cash budgets and cash and funds flow statements, but
liquidity ratios, by establishing a relationship between cash and other current assets to current
obligations, provide a quick measure of liquidity. The most common ratios which indicate the
extent of liquidity are lack of it, are:
Current ratio
Quick ratio.
Cash ratio
Interval Measure
Current Ratio
Current ratio is calculated by dividing current assets by current liabilities.
Current ratio = Current assets/ Current liabilities
Current assets include cash and other assets that can be converted into cash within a year, such as
marketable securities, debtors and inventories. Prepaid expenses are also included in the current assets as
they represent the payments that will not be made by the firm in the future. All obligations maturing
within a year are included in the current liabilities. Current liabilities include creditors, bills payable.
Quick Ratio
Quick ratio also called Acid Test Ratio, because it is the acid test of concern’s financial
soundness. It establishes a relationship between quick, or liquid assets and current liabilities. An
asset is a liquid if it can be converted into cash immediately or reasonably soon without a loss of
value.
Quick ratio = (Current assets –Inventory)/ Current liabilities
Cash ratio
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Since cash is the most liquid asset, it may be examined cash ratio and its equivalent to current
liabilities. Trade investment or marketable securities are equivalent of cash; therefore, they may
be included in the computation of cash ratio:
Cash ratios = Cash & Cash Equivalent/ Current liabilities
LEVERAGE RATIO:
The short-term creditors, like bankers and suppliers of raw materials, are more concerned with
the firm’s current debt-paying ability. On other hand, long-term creditors like debenture holders,
financial institutions etc. are more concerned with the firm’s long- term financial strength.
Leverage ratios may be calculated from the balance sheet items to determine the proportion of
debt in total financing. Many variations
There are two types of ratios commonly used to analyze financial leverage:
Structural Ratios
Coverage Ratios
Structural ratios are based on the proportion of debt and equity in the financial structure of the
firm.
Coverage ratios show the relationship between debt servicing commitments and sources for
meeting these.
Leverage ratios may be calculated from the balance sheet items to determine the proportion of
debt in total financing
Debt Ratio
Debt ratios may be used to analyses the long-term solvency of the firm the firm may be
interested in knowing the proportion of the interest-bearing debt (also called as funded debt) in the
capital structure. debt ratio by dividing total debt by capital employed or net assets. Capital
employed will include total debt and net worth
Inventory Turnover
Inventory turnover indicates the efficiency of the firm in producing and selling its product. It is
calculated by dividing the cost of goods sold by the average inventory.
The average inventory is the average of opening and closing balances of inventory.
PROFITABILITY RATIOS:
Apart from the creditors both short term and long term also interested in the financial
soundness of a firm are the owners and management or the company itself.
The profitability of a firm can be measured by its profitability ratios
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Earnings per Share (EPS)
The earnings per share (EPS) are calculated by dividing the profit after taxes by the total number
of ordinary shares outstanding.
Investment represents pool of funds supplied by shareholders and lenders, while PAT represent residue
income of shareholders; therefore, it is conceptually unsound to use PAT in the calculation of ROI
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CHAPTER- II
RESEARCH METHODOLOGY
The study enables us to have access to various facts of the organization. It helps in
understanding the needs for the importance and advantage of materials in the organization, the
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study also helps to exposure our minds to the integrated materials management the various
procedures, methods and technique adopted by the organization. The study provides knowledge
about how the theoretical aspects are put in the organization in terms of described below
To pay wages and salaries.
2. To study and analyze the financial position of the Company through ratio
analysis.
RESEARCH METHODOLOGY
The study is both descriptive and analytical in nature. The secondary data has been collected from
the books, journals and websites which deal with online share trading.
RESEARCH
Research is a process in which the researcher wishes to find out the end result for given problem
and thus the solution helps in future course of action the research has been defined a careful
investigation or enquiry especially through search for new facts in branch of knowledge.
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RESERCH DESIGN
The research design used in this project is analytical in nature the procedure using, which
researcher has to use facts or information already available and analyze these to make a critical
evolution of the performance
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DATA SOURCES
The scope of the study is limited to collecting financial data published in the annual reports of the
company every year. The analysis is done to suggest the possible solutions. The study is carried
out for 5 years (2015-20).
A study of the Ratio Analysis involves an examination of long term as well as short term
sources that a company taps in order to meet its requirements of finance. The scope of the study is
confined to the sources that Heritage Foods India Limited tapped over the years under study i.e.
2015-20.
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CHAPTER-III
PROFILE OF THE ORGANISATION
INDUSTRY PROFILE
Introduction
The Indian retail industry has emerged as one of the most dynamic and fast-paced industries due
to the entry of several new players. It accounts for over 10 per cent of the country’s Gross
Domestic Product (GDP) and around 8 per cent of the employment. India is the world’s fifth-
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largest global destination in the retail space.
Market Size
India’s retail market is expected to nearly double to US$ 1 trillion by 2020 from US$ 600 billion
in 2019, driven by income growth, urbanization and attitudinal shifts. While the overall retail
market is expected to grow at 12 per cent per annum, modern trade would expand twice as fast at
20 per cent per annum and traditional trade at 10 per cent#.
India’s Business to Business (B2B) e-commerce market is expected to reach US$ 700 billion by
2020. Online retail is expected to be at par with the physical stores in the next five years.
India is expected to become the world’s fastest growing e-commerce market, driven by robust
investment in the sector and rapid increase in the number of internet users. Various agencies have
high expectations about growth of Indian e-commerce markets. Indian e- commerce sales are
expected to reach US$ 120 billion! by 2020 from US$ 30 billion in FY2019. Further, India's e-
commerce market is expected to reach US$ 220 billion in terms of gross merchandise value
(GMV) and 530 million shoppers by 2025, led by faster speeds on reliable telecom networks,
faster adoption of online services and better variety as well as convenience.
India’s direct selling industry is expected to reach a size of Rs 23,654 crore (US$ 3.54 billion) by
FY2019-20, as per a joint report by India Direct Selling Association (IDSA) and PHD.
Indian exports of locally made retail and lifestyle products grew at a compound annual growth
rate (CAGR) of 10 per cent from 2019 to 2020.
Investment Scenario
The Indian retail trading has received Foreign Direct Investment (FDI) equity inflows totaling
US$ 935.74 million during April 2000–December 2016, according to the Department of Industrial
Policies and Promotion (DIPP).
Amazon India has opened six new fulfillment centers across Chennai, Coimbatore, Delhi,
Jaipur and Mumbai, which will open up 5.5 million square feet of storage space for sellers
on the marketplace who use the ‘Fulfilled by Amazon’ service.
Aditya Birla Fashion and Retail Limited (ABFRL) has announced that it will acquire
exclusive online and offline rights of Forever 21, an American fast fashion brand, in the
Indian market.
Mumbai-based baby care and kids’ products e-tailor, Hopscotch.in, has raised US$ 13
million in a Series C round of funding from Facebook co-founder Mr. Eduardo Saverin,
which will help the firm in growth and expansion of its technology platform.
Textile major Arvind Limited has announced a partnership with Sephora, owned by
LVMH Moet Hennessy Louis Vuitton.
Abu Dhabi-based Lulu Group plans to invest Rs 2,500 crore (US$ 370.6 million) in a fruit
and vegetable processing unit, an integrated meat processing unit, and a modern shopping
mall in Hyderabad, Telangana.
Aditya Birla Retail, a part of the US$ 40 billion Aditya Birla Group and the fourth-largest
supermarket retailer in the country, acquired Total hypermarkets owned by Jubilant Retail.
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Government Initiatives
The Government of India has taken various initiatives to improve the retail industry in India.
Government of India has allowed 100 per cent Foreign Direct Investment (FDI) in online
retail of goods and services through the automatic route.
The Government of Andhra Pradesh signed pacts worth Rs 1,500 crore (US$222.36 million) in a
wide range of sectors including retail and steel and gas with Walmart India.
The Ministry of Urban Development has come out with a Smart National Common
Mobility Card (NCMC) model to enable seamless travel by metros and other transport
systems across the country, as well as retail purchases.
IKEA’s retail outlets have a standard design and each location entails an investment of
around Rs 500–600 crore (US$ 74–89 million).
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COMPANY PROFILE
The Heritage Foods Limited was founded by Mr. Nara Chandrababu Naidu in the year
1992, which is one of the fastest growing Public Listed Companies in India, with two
business divisions - Dairy and Renewable Energy. The annual turnover of Heritage Foods
crossed INR 2681 crores in the financial year 2018-19.
Currently, Heritage's milk and milk products have a market presence in Andhra Pradesh,
Telangana, Karnataka, Kerala, Tamil Nadu, Maharastra, Odisha, NCR Delhi, Haryana,
Rajasthan, Uttarakhand & Uttar Pradesh.
In the year 1994, HFL went public and was oversubscribed 54 times. HFL shares are
listed on BSE (Stock Code: 519552) and NSE (Stock Code: HERITGFOOD)
Mission
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To anticipate, understand and respond to our Customers' needs by creating high-
quality products and making them available through innovative and convenient
channels
Vision
Delighting every home with Fresh & Healthy products and empowering the Farmer
Heritage Slogan:
Milk Producers
Effecting change in the standard of living for dairy farmers in terms of:
Customers:
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Employees
Returns
Society
Potential Employment Generation
o More than 3,100 employees are working with Heritage
o More than 12,020 procurement representatives have found self-
employment in rural areas
o More than 6900 sales representatives are associated with the company
More than 942 franchisees operating Heritage Parlours
Sustainable development with 10.30 MW of renewable energy for running dairy
plants
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Process approach to assess the efficiency and effectiveness of each process.
Systems approach to understand the sequence and interaction of process.
Continual improvement processes for improved business results.
ACCOUNTABILITY
The Board of Directors (BOD) shall oversee the Company's adherence to ethical
and legal standards. All employees and members of the BOD shall undertake to
stop or prevent actions that could harm customers.
BRANCHES OF HFIL:
HFIL has many wings. They are
1. Dairy
2. Retail
Dairy:
It is the major wing among all. The dairy products manufactured by HFIL are
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Milk, curd, butter, ghee, flavoured milk, paneer, doodhpeda, ice cream.
Retail:
In the retail sector HFIL has outlets namely “Fresh@”. In those stores the products
sold are vegetables, milk& milk products, grocery, pulses, fruits etc.
CHAPTE-IV
DATA ANALYSIS
&
INTERPRETATION
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Current Ratio
350 318.85
304.11 307.24
300
251.89 252.64
241.33
250 233.87 227.95234.44
200 182.75
150
100
50
0.828 0.822 0.733 0.757 0.972
0
2020-19 2019-2018 2018-2017 2017-2016 2016-2015
Current Ratio:
It is the ratio of the current assets current liabilities this ratio is used to know the
company’s ability to meet its current obligations. The standard norm for the
current ratio is 2:1
The company’s liquidity position is not satisfactory the current ratio decrease
slightly up to 2015-2020. The company a financial risk because it might not
be able to easily pay down its short-term obligations.
Quick Ratio:
Quick ratio is relation between quick assets and current liabilities. The term quick
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Cash Ratio
Quick Ratio
350 307.24 318.85
318.85
304.11 307.24
304.11
300
300 241.33 234.44
250 241.33
250 234.44
200
150
200
100 55.03 65.4 61.03
150 120.61 45.97 45.23
115.52
50
0.181 0.213 83.35 0.191 0.190 83.04 0.193
100
0 66.26
2020-2019 2019-2018 2018-2017 2017-2016 2016-2015
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0.380 0.393 0.261 0.275 0.354
0
2020-2019 2019-2018 2018-2017 2017-2016 2016-2015
assets, which can be converted into cash with a short notice. Quick Assets=CA-
Inventories. Ideal QR=1:1
Cash ratio:
Indicates a conservative view of liquidity such as when a company has
pledged its receivables and its inventory, or the analyst suspects severe
liquidity problems with inventory and receivables.
Cash ratio =Cash & Cash equivalent/Current Liabilities
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Net Working Capital Ratio
350 318.85
318.85
304.11
304.11 307.24
307.24
300
251.89 252.64 241.33
241.33
233.87 234.44
227.95 234.44
250
182.75
200
150
100
50
0
2020-2019
-0.172 2019-2018
-0.178 2018-2017
-0.267 2017-2016
-0.243 2016-2015
-0.028
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Interpretation:
It is observed from the table that the Heritage Foods India Limited Cash Ratio is not
satisfactory. The company has noted a maximum ratio of 0.213 in the year of 2018-2019.
We observed the ratio of the company; it is decreasing gradually. i.e. 0.181 in the year
2020-2019 So it is a bad sign for the company
Interpretation:
The net working capital computed above resulted in a negative amount. It
means that the company does not have sufficient current assets to meet its
current Obligations.
Debt-equity Ratio
The relationship describing the lenders contribution for each rupee of the owner’s
contribution is called debt-equity (DE) ratio is directly computed by dividing total
debt by net worth.
Debt-equity Ratio= Total Debt/Shareholders Equity
Table showing Debt equity ratio of Heritage Foods India Limited during the
period of
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Debt Turnover
Debt Ratio
Equity Ratio
3000
0.6 2681.11
0.53 2613.45
2500
0.5 2343.68 2380.58
2273.4 0.44
0.4
2000
0.31 0.31
0.3
1500 0.23
500 345.09
0
2020-2019
3.800 2019-2018
2.486 2018-20147
2.301 2017-2016
3.123 2016-2015
6.898
0
2020-2019 2019-2018 2018-2017 2017-2016 2016-2015
(All amounts are in cr)
Interpretation:
A less than 1 ratio indicates that the portion of assets provided by stockholders is
greater than the portion of assets provided by creditors. The financial position i.e.
D/E of current year is high i.e. 0.53.
Interpretation
From the above table, it is observed that the Heritage Foods India Limited
debtor’s turnover ratio shows a good singh. The company noted a maximum ratio
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Working Capital Turnover Ratio
3,000.00 2,681.11
2,482.35 2,343.68 2,380.58
2,500.00
1,870.56
2,000.00
1,500.00
1,000.00
500.00
0.00
1 2 3 4 5
-6.490
-500.00 -52.220
-51.343 -45.464
-54.600 -27.579
-84.980 -31.932
-58.580
-366.807
of 6.898 in the year 2016-2015 and the minimum ratio 2.301 in the year of 2018-
2017.
Present year it is 3.800 i.e on 2020-2019.
Interpretation:
From the above table, It observed that the Heritage Foods India Limited working
capital turnover ratio shows a bad sing. The company noted a maximum ratio of
(27.579) in the year 2018-2017 and the minimum ratio in the year of 2016-2015.
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Net Profit Ratio
3000
2681.11
2482.35
2343.68 2380.58
2500
1870.56
2000
1500
1000
500 292.6
83.44 3.361 60.38 2.576 15.642 56.8 2.386
0
2020-2019
-5.968 2019-2018 2018-2017 2017-2016 2016-2015
-160
-500
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CHAPTER-V
FINDINGS
CONCLUSIONS
SUGGESTIONS
BIBILIOGRAPHY
FINDINGS
1. The Heritage Foods (India) Limited net working capital is negative for
all years ,since it shows decreasing trend, but after that it is in declining
position.
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3. The quick ratio of Heritage Foods India Limited is not good though the
quick ratio is showing maximum value of 0.393 in the year 2019-2018 and
then it is declining to be deal.
CONCLUSIONS
1. The Heritage Foods India Limited Net Profit Ratio is showing profit in
the year 2016-17. This event is an expected one, because since the
previous years it is showing the decline stage in Net Profit Ratio.
2. The Heritage Foods India Limited Gross Profit Margin of Heritage
Foods India Limited increases & decreases due to the increase in sales.
3. Profit Margin of Heritage Foods India Limited is decreasing and
showing negative profit because there is increases price.
4. The Heritage Foods India Limited Net Working Capital Ratio is not
satisfactory.
5. The Heritage Foods India Limited return on Total Assets ratio shows a
negative sign in the year 2019-20.
SUGGESTIONS
1. Improve position funds should be utilized properly.
2. Better awareness to increase in the sales is suggested.
3. The investment on raw material should be made as per the requirement.
Unnecessary investment may block up the funds.
4. The raw material should be acquired from the right source at right quality,
right quantity and at right cost.
5. The process that was being used by Heritage Foods India Limited with
the purchasing department should undergo changes; so that, it seeks
enhance the celerity of the delivery of a product without compromising its
quality by improving the utilization of materials, labor and equipment.
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BIBLIOGRAPHY
BOOKS
www.retailindia.com
www.investopedia.com
https://www.moneycontrol.com/financials/heritagefoods/ratiosVI/HFI#HFI
https://economictimes.indiatimes.com/heritage-foods-ltd/balancesheet/companyid-
8582.cms
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