13secrets Business Book
13secrets Business Book
13secrets Business Book
This great business book has changed many lives since its first edition in
the year 2013.
For 90% of people who have read this book since 2013, this is one of the best
business books they have ever read.
The first man to read this book in 2013 was Mr. Tim Ononai. This is what
he said;
“The first time I read this book I had tears in my eyes but I didn’t shed
it….the book has inspired me in a lot of ways“ Mr. Tim Ononai
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Listen to what the above woman said;
“I am short of words. I don’t know how to thank you people for giving me
more courage to be on my own” __ Mrs. Obiageli Azubuike
“I never knew how blind I was about business and education till I met the
ABC. This book has changed my thinking faculty. Am now a productive
and creative thinker”…
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Mr. Faith Philemon
And maybe you don't know; this book was NOT a free book.
One of the reasons why we're giving this book out to you free, is to celebrate
our 10th anniversary. Our organization, Africa Business Classroom
(ABC) is 10 years old and this is our gift to the world.
(If you don't know about the Africa Business Classroom before, kindly
click HERE to get to our website and learn from our wealth of business
knowledge)
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We post on our blog, at least, 2 times a week, so you’re missing if you’re
not visiting the www.AfricaBusinessClassroom.com every week.
WARNING.
If you like yourself, don’t ever (ever) think of dropping this book, until you read
the last word!
Switch of the TV. Log out of social media. Go to a lonely place because your life is
about to encounter a transformation you’ll never forget.
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SPECIAL DEAL!
If after reading this book your life remains the same, call us on 08100446044
(+2348100446044) and we’ll will give you #10,000.
However, if this book changed your life, kindly send it to 3-5 of your best
friends so that it could change their lives too.
If you read and share this book with 3-5 of your best friends, send us an E-
mail at [email protected] and we'll give you another
life-changing business book, How to Be
Rich in This Bad Economy for FREE
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quickly join our ongoing 9-Day Intensive Business Training.
Click Here to join other Nigerians who are serious about being a successful
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Let's get started with the 13 Secrets School Did Not Teach You
about How to Be Rich by thewww.africabusinessclas
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Secret No.1
"Education is a private
matter between the word of
knowledge and experience,
and has nothing to do with
school or college.”
Lillian Smith
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“Education is a private matter between the world of knowledge and
experience, and has nothing to do with school or college.” Lillian
Smith
Well, he was just being blunt. We were raised to believe that school is the source
of education.
It's a LIE!
School makes children to love and believe in B.sc, PhD, etc. So many people
even define education as certificate.
I know one man, who cannot speak correct English for five minutes yet, he's
always proud of being ``educated`` that he always say it in public.
There are so many people like that. Why do they think they are educated,
anyway?
Because they attended University, Polytechnic etc., and they have B.sc Hnd, you
know.
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It has everything to do with your brain, your mind.
Wait a minute!
Please read the above definition again and write it down on your
note. Note the statements I underlined (in the above dictionary
definition of education) – developing the power of reasoning and
generally of preparing oneself for life's journey.
How I wish school prepares people for the real world! Yet that is what
education must do.
This is like, your father calls you on one Thursday morning and says, ``my son,
there will be a war very soon in this country and I want to prepare you for the
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battle``, then your father starts teaching you how to fight with arrow and sword
in 21 century.
You might think something is wrong with your father. You will think your father
is outdated. You will not take your father serious, will you?
Knowing how to fight with arrow and sword was a great thing in 14/15 century.
But not again because life has become more sophisticated.
What school is teaching was very good. Going to the university and having good
grade was enough to make you rich (or at least make you live conveniently)
some 100 years ago–not now.
What was good–is no more good–because life has changed (we'll discuss this
fully as we move on).
Let's check the dictionary verb meaning of the word education. Dictionary.com
defines ``educate`` (which is the verb form of the word education) as;
Oh, my God! Would you please read the above definition again?
To develop the faculties (plural) and powers (plural) of a person– that's
education.
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An educated person is that man/woman who has developed his/her faculties
(plural), his mind, and who has possessed power to get whatever he/she needs
in life (in a legal way) An educated person is a powerful person.
Now you can see, if truly our universities and polytechnics give education,
multitudes of graduates will not be unemployed as it is in our continent today.
Because they would have been prepared and given power to create their desired
lives in the real world. With the above points, you now see what a learning must
contain before it will be called ``education``.
It must develop mind (in the right way, not as a father who is teaching his son
how to fight with arrow in 21 century)
It must give power (the courage, strength and wisdom to face life) “It must
prepare children for the real world”.
Education is the transition of wisdom from an older (or wiser) person to the
young generation.
Tell me, why do we depend on the older people to teach us something? Why do
we take time to listen to the wiser people?
It`s because we trust them that they know more than us. Because we want them
to teach us from their experiences.
Now let me ask you, why do lecturers in the universities, after knowing the truth
that no good job out there anymore yet, continue teaching students how to get
good job?
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I am angry! I am furious! I am feeling as if I should kill somebody– Mrs. School.
People who we trusted (when we were children) to give us education have failed
to give us the right one.
They are our fathers. They promised to teach us how to fight in the battle.
Unfortunately, they trained us to use the outdated weapons– arrows and
swords. We deserve their apology.
When I was on campus, many people believed that I was a genius, because I was
the only person who got to Distinction (first class) out of about 720 students of
my level.
But wait!
Am I crazy?
Maybe.
But you see, I have realized early in life that my certificate is my brain, my
mind. I work extremely hard to build my mind.
Then about Marriage, God and spirituality Just to build my mind up for success.
At a point in my life, I felt so much loaded that I said to myself, ``nothing on
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Earth can make me poor`` Nothing– not bad government, not bad economy,
NOTHING! Not even if someone throws me to an unknown country where I
cannot speak their language.
When you get to that point in your life, you know you have built a wonderful
mind. School makes children to believe that good certificate will make them rich
and successful.
Does Bill Gates have any certificate? Did Mark Zuckerberg (who
founded Facebook) finish school?
Behind all these men and other successful people, are well built minds, well
prepared for riches and success.
What does that mean? It means if all you know (about money, life and success)
is what school taught you, you know nothing, nothing at all. I'm sorry if my tone
is too harsh!
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Let's ask ourselves, if certificates really matter in life, why are most professors
poor?
Don't you know that many Lawyers and Doctors are now earning as low as (#50,
000) $150 a month?
That is not up to what some brick-layers earn. Then, who can prove the golden
worth of certificate in 21century?
Certificate may earn you big name (B.sc, M.se, Pd.D., Prof. etc).
It can also earn you (a living) what to eat and drink, but only your mind will
earn you riches.
How do you build such a wealth attracting mind? Just as you build your body:
what you 'eat' with your brain.
When you eat well and exercise your body, you`ll become healthier. When you
read good books, you become smarter, wiser and eventually richer. Read less of
sport news, start reading financial books.
Reduce your hours on movies and games, start reading good books. Watch less
of football matches– you need to read some good financial books.
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Sit down today and fish out two-six hours out of your hours a week. Use this
period to read good financial books.
Read, read and read financial books. Read motivational books, wonderful books
soon you'll have a mind that attracts wealth.
Your environment will gradually turn to green. You know what that means? You
will start seeing business/wealth opportunities you never saw before. You will
become loaded and unstoppable.
This works, no matter what your current financial situation is, believe me! Never
forget this words from Isaac Asimov:
If for any reason you cannot educate yourself, you`re an illiterate, even if you
have PhD.
As I am writing these words to you, I have acquired knowledge from over 750
business and financial related books and probably over 200 other nonfinancial
books. That`s what makes me. I don`t care about my certificate. I care about my
mind.
SUMMARY
Education does not have anything to do with certificate or school
It is your mind that makes you rich
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You have to build that mind of yours by feeding it with the right
knowledge through readings of good books, magazines and articles.
Thank you.
……………………………………………………………………….
(Dear fellow African, don't forget to share this book with your best friends. You
may just do someone a great favour that he/she will never forget you for.
You can attach this book to a mail and send it to 5 of your best friends.
You can go to Facebook now (Click Here to get to your Facebook profile) or
Twitter (Click Here to get to your Twitter handle) or Nairaland and tell your
friends to go to; http://bit.ly/000ABC
As a means of appreciating you, we'll give you another great business book, for
FREE.
Yes, if you finish this book and share it with 3-5 of your friends, we’ll give you
this one;
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(Don't forget you can also get our help about your poultry, piggery or fish
farming business.
Our experienced farmers could train you and even help you to set-up your own
poultry, piggery or fish farming business at anywhere in Nigeria. Get detail
HERE
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Secret No.2
How old were you when you finished university or polytechnic? Especially in
developing countries, an average man/woman gets first degree at age 27-30.
One problem about this is that, the daring spirit that is in us at 25 isn't the same
at 31. We all know, don't we? That when we crossed 30, we become more
conscious and less daring.
It is time people want you to get serious, "behave mature". It is time your
mother wants you to get married and your father wants you to bring something,
so there are some pressures on you.
That was never a problem, until a few decades ago, because many good jobs
were still available.
If many good jobs are available for our graduates today, what is bad is
graduating at 32? Nothing much. But as we all can see it in our continent today,
a guy graduates at age 28. He is much excited.
He travels to Lagos, Accra (or the commercial city of his country) in search of a
good job. He attends many interviews and keeps on hoping.
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After one year, he gets a job, this time not good one but just to keep himself
busy. After working six months he has discovered that life is red.
If good jobs are available, I dare not call the time spent in school a waste.
But as it is not, I believe school is wasting young people's time, teaching them
to prepare for the yesterday`s world.
For instance, I was 21 years old when I had to carry fire wood on my head,
because I needed capital for my business and I was 24 when I was desperate for
capital that I had to beg people to allow me to hawk for them. At 27 I would
have considered such things as messes.
What is my point?
We can do 'ugly' things needed to raise capital, we can endure the pains of
running a startup businesses easier, when we are young.
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Unfortunately, those precious years are spent in school, packing facts and
figures into our heads, instead of using our brains to think and create our
desired life.
Most rich people you see today didn't start the journey to wealth at 40. Warren
Buffet started investing when he was only 13 years old. Steve Jobs started his
Apple vision before he was 15. Mark Zuckerberg started Facebook when he
was about 19 years old. The year Dangote started business he was only about
20 years old.
Research about Bill Gates, Jimoh Ibrahim, Mike Adenuga, etc.
You will notice a common trend.
What do I mean?
Do I mean to say that it is too late for anyone who is above 30? No! I'm only
saying, it's easier to run a marathon at 20s than at 60s.
Most people who will read this book will not find this chapter favourable for two
reasons. First, because some are over 30 and out of school.
Second, because others are in their 20's, but still in school. What then should I
do? Is your likely question.
Do just what many of the above-mentioned billionaires did. Steve Job was in the
University yet, he continued pursuing his business vision.
Are you in school? I started becoming business minded since my school days. I
had business team (my friends) as far back as school days.
We read business books, talked business, attended business seminar and used
our little cash to start businesses. We made mistakes. We lost money.
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You're over 30 unemployed or working a job already? Let me tell you this truth.
Entrepreneurship journey starts from the mind–your mind.
It is like being a soldier. The secret work and preparation of the battle is greater
than the battle itself.
You may read financial books at nights or early morning. Read good online
articles (google whatever you intend to know about capital, business etc).
You may attend financial seminars (not get-rich-quick because there is nothing
like that) such is a good way to start.
You can go on market survey on weekends. You can negotiate capital with
people at your free time; you can start doing something, now. Once again, I
need to restate that I'm not teaching that if you're over 30 it is over for you.
No! I'm only pointing out the harm school had done to us by keeping us in the
prison rooms (sorry, class rooms) for many years, only for us to come out and
discovered that we have been deceived. We have learned little or nothing.
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out at last with a bag of wind, a memory of words, and
do not know a thing."
We wasted many years (actually the most important part of our lives) in the
classroom, learning nothing meaningful. But it`s not too late for us. We can
start to get it right NOW.
Start running when your bones are still strong! That is my message. School has
wasted our time, which is our life.
This happened to all of us. However, most people never knew this fact. They
continue worshiping school. Some people know, yet they do nothing about it.
The objective of this course is that you may know the truth and for the truth to
set you free. That you may know that school has wasted a part of your life, so
you may do something urgently about it.
You must have seen many of them. After they finished B.sc or Hnd, they search
for job for two years and no job. So, they think that they don't have enough
certificates, so they get back to school.
Some to get Masters, others to get professional certificate (ICAN, etc.) These
people think that the problem is with the certificate they are holding. That's
wrong.
The first problem is; the world has changed. The second problem is that, nobody
seems to tell us that the world has changed.
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Nobody seems to be telling us that the truth that what made our forefather rich
can no longer make us rich. Now I am telling you the truth.
You don't need more certificate. You only need more of financial education. You
must educate yourself and you must start running, in order to recover many
years school has wasted.
__________________________
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I’m the founder of the BCV, a company operating from Lagos and doing
business in many states of Nigeria.
After spending almost all my adult life in the business world, I can't stop being
ANGRY that I live in a generation where school brainwashes everyone about
job
Our goal at the ABC is to liberate Africa from poverty. But we alone cannot do
it. We need you to be part of this vision.
Thank You.
I love you!
I love you!
We love you!
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If you have read this book so far, you must have been perceiving that the 9-day
intensive business training would be a bomb.
Yea. It is.
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Secret No.3
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Think deeply about the following quotation. It was said by R.G Risch:
I know this will shock so many people who worship school and think schooling
makes people wiser. When we were in school, we thought we were in the best
place.
School will never let you know it's out of date. Until when some of us get into
the real world and have the courage to question many wrong assumptions and
myths that school made us to believe.
In fact, most people will die without discovering this truth. John Taylor said,
“The truth is that schools don't really teach anything except how to
obey orders."
I wrote some things against school on our page sometimes ago (when ABC is
still using Facebook page) and one of our fans commented. He asked
something like; "People do say that anyone with B.sc is a hidden millionaire.
Are you going against that saying?" I laughed.
But I decided not to reply him because some other people who commented
after him had replied him well.
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Let me ask you; is it true that a degree holder is a hidden millionaire? I'm
feeling like laughing as I'm writing these words. But unfortunately, I have no
one here to see me laughing.
What does this imply? If school gives you first class certificate, it's your brains
and mind that will matter at the long run, especially in 21 century.
It was really a smart thing to go to school. How? Think about this. Just about
89 years ago (1927), the world population was only 2 billion.
What did this mean? First, jobs were more than people. Second, human beings
did more than 90% of the jobs, because we had only few technologies.
That is why the employers would be begging our fathers for job. Now, things
have changed!
By October 2012, it was estimated that the world population has grown beyond
7 billion, (almost four times of the 1927 population). That would not have been a
great problem. This is the greatest problem; New technologies come up
everyday that are doing men's job.
The more the technologies to do what men are doing, the louder the cry of
employees. Why? Layoff (sack letters).
Let me use an example you see every day. In the year 2004, if you needed to
withdraw money in most Africa countries, you needed to enter bank hall.
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Bank halls would be filled with customers who needed to cash their savings.
Because of this, banks employed hundreds of thousands of graduates.
Many bankers cried home. Banks (and other companies) need to cut cost,
reduce expenses and maximize profit for their shareholders, don't you think so?
If you're the owner of a company, will you employ 20 people to do what you can
purchase a machine to do?
Since machine doesn't ask for salary, it is always a good business decision to
layoff staffs; if any technology has been invented that can do what 10 or more
human beings are doing.
Earlier today I was reading some things from the website of Eco-bank, a bank
that has branches in over 35 countries. I read the total numbers of their staff
and I had to read again. Why?
Because the numbers of their employees I saw seems to be what in the past
would have be the staff for just Nigeria branches alone.
If I am correct, a bank now employed the numbers of staff they would need in
a single country for 35 countries. Why? Because technologies now do the
work men used to do.
It goes like,
“In the next world, the only things we will need for our industries will be
machines, a dog and a human being. The work of the dog will be to keep man
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from touching the machine. The work of the man will be to give food to the dog,
while the machine will be the true 'employee'” Let me seriously warn you.
More and more crazy technologies are coming which will lead to many more
layoff.
If you are an employee today or in search of job, I seriously pity you, because in
the next few years, increase in population and more technologies will send more
people out of their “good jobs”
I was in a UBA bank sometimes ago when my banker friend asked me whether I
know about mobile money (Internet banking) or not.
I use bank extensively because that is what is easy for all of us to see. It happens
everywhere.
At the beginning of this century (year 2000) if you were living in Lagos, Accra
(or anywhere far from your family) and you gave birth, built house or graduated
from school, you would have to travel home, to tell your parents and family
members, so helping transport industry to boom.
If your mother also wanted to tell you that your 79 years old uncle is dead, she
would have to travel to you. Then, a new era of affordable telecommunication
arrived.
Technologies changed the way we behave and transportation business for that
matter and of course led to layoffs of thousands of transport workers. Think
about it.
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You now communicated, cheaply with anybody anywhere in the world. If you
give birth now, you'll only call your mother. If anything happens at home now,
they may just send you an SMS.
If you miss any of your sisters or friends now, must you travel to them? You only
need to get to Facebook, Whatsapp or Twitter.
In the past, people traveled for almost everything. Now we travel for only very
important things.
This has led to less business for the transportation industry and less worker, so
added to our unemployment rate. In the past, you would need a whole lot of
workers to work on your farm (if you were a farmer).
Now we have many machines and chemicals. What happens to your employees?
You send many of them home with no apology.
In the past, you needed some specially treated genius to maintain your business
website. You treat these guys like gods, since they operate with html, CSS, and
many coding you are fearful of.
Now a dumb person can build a website in 10 minutes at least I, (as novice as I
am about technologies) learned and built a little website that some pros gave
pass mark.
Anybody now can maintain his business website himself. Technology has made
all that easy and cheap. I can go on and on to show you how our world has
changed with various technologies.
Why these technologies are here to help us, they are as well here to take away
our jobs.
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This would never have been a problem, if we had a good school system that can
easily amend to cope with emerging threats.
We all know this. Everybody is aware of this. But I keep on asking myself; Why
does school keep on teaching children how to get good jobs when a bad job is
even scarce?
This always make me angry! If school were a human being, I would have loved
to sue him for a criminal offense!
Why should we pay costly fees to train our children to find jobs that are no more
existing? Why?
I need answer and I seriously want to know. Tell me if you know. Why do we
have to continue teaching our children how to get job when job is no more
available?
The truth I'll love to tell you is this: most people have realized that school
cannot help anyone to be rich. They just do send their children to school
because they don't know any better way.
What are we saying here? Do we advise you not to go to school? No. But we are
crying out loud, never trust certificate to make you rich.
School is outdated.
You just must register yourself into the school of wealth. Reading this course
shows that you're ready to grow. And your life will never remain the same after
you finished this course.
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Please, get me right! Certificate can be a starting point to wealth. Job can be a
starting point to raise capital.
Yet, school doesn't change. It keeps on teaching our young generation to love
job. You have now discovered another hidden truth. We are gradually
preparing your heart to be entrepreneur.
You see, the reason why many people consider the entrepreneurial journey as
painful is because their mind is still hoping for a good job.
They have a small business. Instead of them to devote their lives and see that
they grow (or transform) their business, they are still hoping that one day they
will get a good job. So, they are never committed to their entrepreneurship
vision.
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This is because they still have hope in job.
Listen to this; there is NO more hope in job. Close your eyes to job. Open your
mind to entrepreneurship.
The purpose of this book is to reveal the realities of the present world to you and
to show you the reasons why you MUST become a business owner.
Once again we appreciate you for sharing this book with your friends and family
on Facebook, Twitter, Google+, Nairaland, E-mail, etc.
Just copy this link; http://bit.ly/000ABC and ask your friends and family to
go and download this book, FREE.
Over the years, I have received calls and messages from people who came across
this book or the ABC just because their friends told them about us.
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You may just help someone that will never forget you his/her entire life.
Send us an E-mail at
[email protected] so that we can appreciate you for
sharing this book by giving you another FREE powerful business book; "How to
Be Rich in This Bad Economy"
We love you!
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Secret No.4
That is, you get job, get salary for 35 years and retire.
Then, after your retirement, your employer continues feeding you with what
they call pension till you die. That sounds interesting. Isn't it?
Capital Bullshit! There is opposite to that, and that is freedom. Freedom is what
you earn after you succeed as a business owner.
Which will you choose? Freedom to work when and how you want or security to
earn salary whether your employer has problem or not?
Freedom to live the way you want or restrictions of work place and time to
work? Are you deceived to believe in security job promises? Let's read what
Benjamin Franklin said,
“Those who surrender freedom for security will not have, nor do
they reserve, either one."
But if you forgo freedom and pursue security, you're simply avoiding the price
for the greatness you desire. I even love to ask you, is job security real? Is there
anything you can call security in this world?
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"Life is either a daring adventure or nothing.
Security does not exist in nature... Avoiding (risk)
danger is no safer in the long run than exposure."
Those who avoid the risks of business world eventually find themselves with the
risk of losing their jobs any time.
Those who love the ease being an employee promises later endure the pain of
layoff. Many months ago, a bank intended to layoff many of its staff. Giving
letter was too expensive.
Sending mail (as a bank has earlier done with its staff) was not going to be fast.
A man simply called from the head office, introduced himself and told the
manager; ``as from so date, only so and so remain our staff in that branch”.
Unfortunately, the manager who received that call was also to later leave the job.
Then, where is the place of job security?
In today`s world, where even the government is unable to pay salaries of its
employees at appropriate time, who tells you that the “good job” you`re
searching for is truly good? In the real life, dear friend, security doesn't exist.
You have a business idea? Start little, now. Fear is in your heart, I know. But I
have good news for you.
Those who win and become rich eventually are those who act despite the fear in
their hearts. Instead of enduring the pains of job, what if I prove to you that you
can be an entrepreneur?
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I will do that soon.
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Secret No.5
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Apart from the fact that “job security” that school brainwashed us to believe,
love and dream of is a lie, you cannot even become rich as an employee, even if
you have the so call “good job” and the “job security”.
The question I keep on asking people is, how many employees do you know who
are millionaires?
Check the list of the 1,000 richest people in the world and show me who among
them is an employee. Let`s forget that for a minute and think about some who
are truly earning so much money, as employees.
Yes, some employees are receiving very huge amount of money as salary, but
you know something? Becoming thoroughly rich goes a little beyond having
much money.
I cannot imagine myself leaving home as early as 5:30 am, getting to work and
start working from 8am to 6pm, in the job I probably don`t like, almost nonstop
and then you will call me “rich” because I'm getting #250,000 each month.
Aside from the fact that, even the so call “good jobs” cannot make you rich, it
will take life out of you__ because most time, you will have to work like a slave.
I heard about a man who was having a very “good job” and at the time when he
wanted to get married he needed the company he was working for to give him
honeymoon leave.
Never months. Not even weeks. He was given Thursday and Friday that led to
his wedding date.
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The meaning of that is that, he would have to go back to work on Monday,
somebody who got married on Saturday.
I don`t care how much such person is getting as salary, he`s a slave, don`t you
know?
For near three months after I got married, though I was working in my business,
I was still in “honeymoon” because I could wake up on Monday and decide to be
with my wife all the morning, or not to work at all.
I have no boss to threaten me. I have no file I “must” sign. To me, that`s the true
wealth.
School is dumb when it taught us to fall in love with “good job”. The only thing
that makes you truly rich is whatever you have control over and that`s why I'm
challenging you to do all you can, to be a business owner.
Your business will not just give you money, when successful, its gives you
freedom.
Because so many people have been deceived by our school system, we just have
to do something, URGENTLY.
That is the reason for giving this book out free and that is the reason why you
have to get this book to the hand of every of your friends and family members.
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Then, send us an E-mail at [email protected] so
that you can get another life-
changing business book, How to Be Rich in This Bad Economy, for FREE.
Now that you have discovered the truth that you can NEVER be rich as an
employee, what would you do?
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Secret No.6
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Years ago, when I was still a little guy, I started thinking, “what if I was an
animal?”
Look at the kingdom of animals. They don`t have government. They don't have
employer.
In fact, their parents don`t care about them except for their first few days or
weeks on earth. Do you ever see a chicken that is expecting a “government” to
take care of it?
Do you ever see a goat that`s begging anyone to employ it? Do you ever see a
snake that is expecting it mother to feed it (except for the first few days or weeks
of it life)?
If animal, as weak as they are could be independent, why are we, humans not?
You have to answer this question! If you don`t answer this question, I will be
angry with you.
We were conditioned into it and one major agent of this destructive condition is
school. One of the hidden objective of our forefather who started school was to
have an institution that will train children to be “obedient”.
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In their honest determination to have a peaceful society, they thought it`s good
to build dependent men and women.
They calculated right because dependent people are easier to rule and control,
than independent people. Don`t you know?
To be honest with you I will say that one major reason why our world is easy to
live in today is because above 90% of people are having dependence spirit. I
can`t imagine a world where everyone thinks independence!
How will such world look like? Can you imagine a world where everyone will not
depend on his parents? Can you imagine a world where every citizen creates an
idea of his desired life? Can you imagine a world where everybody wants to be
an entrepreneur?
So, I think our forefathers were right to have given us an institution that is
responsible for gently, slowly but heartlessly train us to be dependent. But here
is my argument. Must you be dependent?
Though it`s good (for the peace of the world) the way most people in the world
are dependent, but must you?
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If animals could be strong enough to provide for their daily needs without the
help of any other animal, I think you`re one thousand times stronger than
animals, aren`t you?
I`m telling you – it`s a bullshit. You`re strong enough to create your life. You
don`t need government. You don`t need any employer. You don`t need
anybody (except God). You`re strong. You`re strong.
You`re strong to achieve whatever you want.
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Secret No.7
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“Whether you think you can, or you think you can't...you're
right.” Henry Ford
When a child is born, he is like water. He is pure and neutral. He doesn't know
anything and he is open to any influence from anywhere.
We were told often by our parents and teachers that the best way to life is to be
a banker or an oil company worker.
Not our parents alone.
The movies, the music, the television– all work against us to set our minds on
what they assume is the best – being an employee.
Did you ever see a man telling his son, ``my son, as you are growing up, the best
you can do with your life is to be an entrepreneur. You Can. Dangote did it. You
can do it``? Ever heard a statement like that from a father?
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They told you how sweet it will be, for you to get good grade and good job.
Do you know?
If you have 10 children (just for instance), and you always tell these children;
Even if you don't know anything about business, you are giving your children a
dream to pursue.
They will nurture the entrepreneurial dream in their hearts, and we will not be
surprised if eventually 3 or 4 of your 10 children end up being successful
business people. What am I saying here?
A mere insight and encouragement from people who are older than us about
entrepreneurship would have helped our continent better. You and I know,
don`t we? Wherever you see someone who believes in you, you tend to believe
much more in yourself.
I remember as a little child. I was a sickly boy (because I was born with a strange
genotype, SC).
I would fall sick many times in a year. Everybody stigmatized me. But my
mother would draw me near herself and tell me, ``my son, you are very brilliant
and beautiful``
As a boy, I always believe that I was brilliant. At a time when I was performing
poorly in school, my father said, ``he is brilliant, but too playful``. I stopped
being playful. At age 14/15 I started reading at night. I stopped wasting time
watching football and movie (and never since then love them anymore).
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I had one of the most outstanding performances all my school days. Do you
think I am brilliant more than my mates? I don't really think so. The difference I
could see is that I had someone near me to tell me, ``Stephen, you can``.
Those period, even when I was a sickly boy and everybody saw me as a
disadvantaged boy, I always remember the words of my mother.
I tell you again; If as children we had someone to enlighten us, and to encourage
us about entrepreneurship, many of us would today be employing 50, 100 or
1000 people.
Think about Jews people; the Israelites. They are only 2% of the US population,
yet, they are 25% of the top richest Americans.
Of the recent list of 1,426 Forbes lists of the richest men, Jews alone boasts of 17
people. Think about the Jews that are ruling the world.
Dell Computer? He is a Jew. Do you know Sergey Brin and Larry Page Who
founded google? They are Jews.
There are so many Jews like that at virtually every field of human Endeavour,
taking lead and succeeding. But why is it so? Are Jews smarter than the rest of
us? Do they have different brains or opportunities? I bet no.
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In fact, they are probably the most disadvantaged in the world because they
have suffered from wars and oppositions than any other single nation on earth.
Jews are always in battle with this or that nation, right from the days of their
forefathers. They are unrest. They are not at peace. But they are great. Why?
Because an average Jew is trained to create his world, himself. They are focused
on being creative and creating opportunities.
Independence is the watch world many of them run after.
That by the way is not your fault. You chose the path you are right now, not
because that is the easiest path.
You chose that path just because that was what you were trained to choose.
School teaches that the best you can do with your life is to get a good job in a
good company.
Bullshit!
School encourages us to look up, instead of teaching us how to grow up. School
teaches us how to get fish from a boss, not how to catch fish ourselves.
"I believe that school makes complete fools of our young men..."
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- Petronius (S atyricon).
Read the above quotation again. You may not write it down, but think deeply
about it. School makes complete fools of our young men.
How?
School made fools of us by teaching us that it is better we work for the rich than
to be rich. School never taught us how to build our own businesses, instead, how
to help others make their business succeed.
Do you ever ask yourself, why does school teaches every child to seek job? By the
time every child loves job, who will create job? That is what is happening all
over the world today.
If you interview these one million young adults about their dream, (except very
few) they will tell you that they love to get "good job".
If all of our youths are trained to love to be employees, who will be employer?
The last time I asked someone this question, his answer was something like,
``some people will``
Let me tell you this truth. There is no meaningful reason why we should have
more Medical Doctors than we have successful entrepreneurs.
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There is no genuine reason for our continent not to have multiply by 5 of the
number of the scientists as entrepreneurs.
Orientation.
Young people are wrongly oriented – by the school, television and the society. If
you observe diligently, you will find that most of the successful business owners
are not product of formal school.
Instead of waiting for job, they choose to create it, for themselves and for others.
I studied Accounting in school. For years, I was learning how to calculate
money.
Why will you be teaching me how to calculate millions, yet never taught me how
to start my own company and make millions? If you'll believe me, I will tell you
the truth.
Othman Benjelloun, the richest man in Morocco is not in any way better than
you! Mike Adenuga, a billionaire Nigerian or Bill Gates, are not luckier than you.
They only got different orientation.
They were orientated that they could be entrepreneurs while you were
orientated to be employee.
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Adenuga was born poorer than most of us. In fact, he was once a taxi driver and
a security guard. You are where you are because that is the orientation you got.
If you change your orientation, you can change your life. Tell yourself, I can be
an entrepreneur. This seems too simple to follow, but the truth is, we are who
we believe we are.
Anyone who believes he/she is having what it takes to run his business, though
he has nothing yet, he will end up having the strength and the resources needed.
Belief is powerful!
Check out any great thing anyone has ever achieved. Belief comes first, not
resources. Henry Ford never knew how a car would look like yet, he believed he
would design one.
Hillary believed he would climb the tallest mountain, Mount Everest, even
when no one has ever succeeded trying it.
Did Nigerian 30 years old Isaac Durojaiye first believed or first saw resources
to start the first mobile toilet manufacturing company in Africa? He first
believed, then, his belief made it possible.
“It's what you choose to believe that makes you the person you are"
–
Karen Marie.
The person you are today is the product of what you chose to believe few years
ago. If you had believed something else, you would have pursued something
else and become something else.
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Now is the time to start believing that you can be an entrepreneur.
That is the first step, as this chapter had shown. Capital isn't the first thing;
resources aren't` the first thing – but believing you can.
Through this chapter, we've been able to convinced you that you can be a
successful entrepreneur.
You Can!
Yes, you can! The reason why you may be unemployed or an unhappy employee
today is because you were never oriented or taught how to be a business owner.
Now you have met with me and I am here to encourage and teach you the road
to business success. This book is the first step. It`s written with the purpose of
showing you the hidden truth about the 21century world and to inspire you to be
in charge of your life… to be a business owner.
As noted above, this book alone is sufficient to set so many people free. I mean,
the truth in this book alone is enough to liberate many people in our world
today.
In fact, after reading this book, a woman by the name Mrs. Bassey advised us to
get it across all the university and polytechnic students, so has to liberate their
mind and set their vision straight, from the early age.
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That`s it. This book alone is enough to get you to the world and create your life
with your mind.
However, because we really care about you and want to stay by your side till you
are successful in business, about two years after we released this book, I sat
down to write, in detail, step-by-step, what and what you have to know and do,
to start, grow and make money from your business in Nigeria.
I wrote this business training and shot the videos out of my over 20 years’
(fulltime and per-term) practical experience being part of more than 11
businesses, out of which 7 are my personal businesses and business skills I have
acquired by reading from over 750 business books.
Now you have the grace of being part of a 9-day business training that will hold
you by the hand and take you through step-by-step, things you have to do to
start, grow and make money from business in Nigeria.
You will learn from my mistakes and learn how you can succeed in your own
business.
Let’s move on …
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Secret No.8
"Don't be afraid to be
who you are..."
– Mandy Hale
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“Don't be afraid to be who you are...”
The truth in this chapter alone, if well understood, will lead you to rise above
80% of the world population. If after I have convinced you to believe that you
can become a successful entrepreneur, I needed to write just two words and
conclude this course, those two words will be: Be Different!
And unfortunately, school encourages children to do just the same thing: get
job. If you make any attempt to show your “geniusity”, you may be tagged
"arrogant" and will be penalized for it. No wonder Emerson said,
To succeed at school, you have to drop your real self at home. You have to follow
every dos and don'ts your teachers tell you, even when they make zero sense.
However, it is entirely opposite thing in the real world or in the business world.
You have to think different. You have to be creative. You have to change the
rules and challenge the status quo. Think deeply about the below quotation.
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"Middle school is for being like everyone else; middle age is for
being like yourself"
– Victoria Moran
Many of our today's unemployed multitudes would have become great, rich and
successful– if only school had taught them that they are different and unique.
Not only that, that there are certain things they can do better than other people.
What will happen in your life if you know and believe that you're different from
every other person on earth?
You will start doing things abnormally. What? You can read me again:
Abnormally
What do I mean? Doing things the way other people consider ``normal``
simply means you will end up like others end up.
You never can become rich like that. When we wanted to start our Facebook
page (when Facebook page was still raining), our first watch word was;
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We taught entrepreneurship and inspired our fans. It was strange and new to
them. Many were wondering, ``who are these guys?`` Because what we were
doing stood out, so many people fall in love with us.
The level of success we had was beyond that of any person I know who had
Facebook page then.
As at the time we had 8,000 fans, we have made more money than most people
who had 100,000 fans.
Don't be surprised; we were not even posting as much as many of them. While
most of them would post 10-15 times every day, we would post 2-3 times.
They had 12 times more fans than us, yet we made money than them. Why?
Because our fans love us. Why do people love us? Because we are different.
And I must let you know this business tactics; our being different was not by
accident (and yours too will not be).
Let me tell you this. We later decided to be updating our students through their
emails. Here is what I want you to learn. Before we started using email, I took
time to study as many people as I could find who are also sending mails in
Africa.
I can't estimate how many hours or days or months (if it was up to that) I spent
on this research. I could easily see that 90% of them are simply doing the same
thing. We changed the game. What am I saying here?
This is the number one business lesson you can learn anywhere. Nothing else
will ensure your entrepreneurial success faster than this.
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For the past 10 years, I've started out on this entrepreneurial journey, I am yet
to learn anything more important in the business world than this.
Stand out!
How do you apply this in your own business? Wherever you wish to start
out on a business, your first assignment is to get out of your room.
Find as many people as possible, who are doing the same business you want to
do. Move close to them as much as possible. Be their customer, if the need be.
What you are doing here is called spying in the military terminology and it is
the same thing we call market survey in the business world.
Here is how it works in the military. Wherever an army wants to fight a battle,
their first assignment is to spy, to know their enemies` weaknesses and
strengths.
The same thing is what we do in the business world. You will relate with those
that have being doing the business you are doing. If you want to start a mini
supermarket (for instance), you will have to visit every single supermarket in
your town or area.
Pretend as a buyer. Walk around, speak with the sales reps, buy a little thing and
go out.
What are you doing? You are detecting their weaknesses and strengths. If you
do your homework diligently, you will find out that certain people in certain
business are doing most things in certain way. Did you get what I mean here?
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Most people are morons. They merely copy the existing system. They never had
grace to be trained as entrepreneur (as you are being trained now). After
discovering these common weaknesses, half of the battle is won. Your next task
is to walk against the crowd. Build your strengths on their weaknesses. Do
better what they are doing poorly.
Be caring where they are bulling. Be neat where they are dirty. Love your
customers where they are exploiting them.
Because you're doing things differently, you will stand out and people will see
you as scarce.
Everyone appreciates and loves scarce things or person Don't you know? We all
appreciate and love people who do things differently.
Whatever you want to do, wherever you find yourself, any business you intend
to start, you must do things differently.
Wait! Did you observed that I have started teaching you some “secrets” you need
to be a successful business owner?
Let`s continue.
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Secret No.9
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You Need an Eye inside Your Head
To be a successful entrepreneur, you need a third eye inside your head. This
third eye is to see what is invisible to your two eyes
The other time when I wrote that money is invisible, some people sent
comments to ask, how can money be invisible? Yes, money is invisible.
Nobody could imagine a media where five hundred thousand people will be.
Today however, we have a social media where over one billion people are
registered, talking about Facebook.
For a 19 years old Zuckerberg to create a platform for over one billion people,
it's a great thing!
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Now tell me, did Mark Zuckerberg (Facebook founder) get the Facebook's idea
from heaven? Why hasn't anyone seen the idea that turned him to a billionaire
before he, a young man saw it?
That idea was 'invisible'. Your physical two eyes are not capable of seeing a
worthwhile business idea. Many at times you have to think 'out of box', thinking
against the norms.
Most people have been complaining ever since in Nigeria, about government's
inability to provide public toilets to public places– that's normal for citizen, you
know.
But here was a young, 30 years old man, Isaac who thought differently. Isaac
Durojaiye then came up with an idea of mobile toilet.
They started small and later proceeded to a level where they are manufacturing
mobile toilets, the first mobile toilet manufacturing company in Africa.
If you're living in Lagos, Ibadan or any other big city in Africa, I'm sure you've
seen or use these mobile toilets I'm talking about.
It was invented by someone who could see invisible, a man who could see
beyond blaming government for everything instead, solve peoples' problem and
be rich through that.
The last time I read about that company, I learned that they were working on
how to be producing gas from human feces. The gas you will buy next may be
from your body waste.
Imagine that!
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That is beyond two eyes, my friend! What people with two eyes do is complain.
It is people with an eye in the brain that create. Your hidden eye is your power
to see beyond today.
The eye inside your brain is responsible for seeing invisible. So in what other
people call rubbish, you see prosperity.
In what others call trash, you see treasure. Until you train your invisible eye
(which some call vision), you can't really come up with any business idea that is
revolutionary.
What most people are carrying about that they call business idea is a mere
buying and selling. Who cannot do that? Who will raise capital for you to merely
buy and sell? I know you're asking me deep within your heart, how can I see
invisible?
First, stop complaining. People who are complaint addict are usually
irresponsible people. They are usually bitter people.
They complain about their president, their governor, their mother and father.
They complain about everybody and everything.
"It is not my fault, it is because we have bad leaders in this country" "It is not my
fault, it is because I was born into a poor family" "It is not my fault, if I can
travel out to America, I will be rich``
These people are not having a clear head. Their brain is clustered with
negativism so it can't work properly to create a meaningful business.
Should you don't know, this chapter is about discovering a good business idea. It
all begins when a man discovers a need to be satisfied.
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Business starts when you discover certain area where you can provide solution
to human problems. We are still talking about seeing invisible (business idea).
I have told you, you must stop complaining. People who always complain
never move ahead.
Second, you must understand the science behind business creation. How do I
mean? There is a formula for business creation.
The formula is; find a human problem you can solve better than those who are
solving it right now and solve it strategically.
Find– that is your primary assignment. No business exists, except for solving
some human problems.
Third, to see invisible, awaken your childhood strength! Become creative again.
“Men are born ignorant, not stupid; they are made stupid by
education (school).”
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We (as babes) were ignorant; we didn't know a lot of things. But we were not
idiots. We had senses. It is school that turned us to idiots. How? We were
trained to follow a certain designed way.
Friend, from today, think opposite of other people around you. Don't follow
public opinion. Wherever people are complaining about anything, always think,
how can I solve this problem? Because you know there is money in solving
people's problems.
When you walk on the street, stop seeing what government has failed to provide.
Start looking for what you can provide. In fact, always think against the
multitudes and keep asking yourself, how can I solve this problem? How
can I provide better, easier or cheaper product/service than these business
people?
Asking brilliant questions will activate your invisible eye and you'll start seeing
wealth.
You need an eye in your brain. The good news is that, that eye is already there.
You only need to activate it.
We Love You!
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(Don't forget to share this book with your friends and family and then send us
an E-mail at [email protected] so that we can send you another
wonderful business book, How to Be Rich in This Bad Economy)
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Secret No.10
I keep on asking, how many employees have you seen who are millionaires?
Maybe 1 out of one million. You will know why it is near impossible to be a
millionaire employee today.
Employees are using only two hands to work for money. School teaches you how
to use your two hands and brains.
Unfortunately, two hands and brains are too small to make you rich. Not only
wealth, your two hands and brains cannot do anything worthwhile.
Let me come a little practical. God, even God is working with teams. He does
things and created things with His Heavenly Beings and Angels.
Let me ask you, if you want to create or achieve anything today, where is your
team? Did you even have a team for your present business? School never
taught you the importance of a team.
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Even if you eventually meet yourself in a team at your work place, that team is
not yours. It is your boss' team. You must correct this training and learn to work
with other people to achieve your financial goals.
Your two hands are too little to overcome poverty. Why? Because it's a tough
journey.
I never started anything meaningful alone. In the year 2007, when I had the
vision to start the organization that produced the book you`re reading right
now, the first question I asked was; who and who will achieve this with me?
Because I know I can't do anything great alone, I shared my vision with those I
knew could achieve it with me.
Not just anyone, people who have what it takes. People who could supply
solutions whenever we encounter problems. (Of course, you will meet some
problems on the way). What is the outcome?
Though we started with just two people on the 27th September, 2007, by the
time I am writing these words, we have reached thousands of people in over 21
countries. If I had started and worked all alone, you probably would never have
heard of the Africa Business Classroom.
I am here to tell you. What you know now as ABC (Africa Business
Classroom) would have been a mere dream– impossible to achieve– if not
for people around me. But why?
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By working with people, I could use the skills, energy and time I don`t have. You
get my point, don`t you? As I started out fully in business, though I had not
enough resources, I always struggled to have employees/team mate. Why do you
need a team?
I've come to discover that I have some weaknesses (everybody has some). To
cope with the negative effects of these weaknesses, I must work with others who
are having strengths in my weaknesses. But school never taught you the
necessity of this.
Someone will start thinking, “how can I afford team, I am just starting out?”
First, start from today, make friends consciously. I mean, choose your
friendship wisely. Select only those who have something meaningful in their
heads as friends.
Why this? Because our friends are the best, free team. You meet often. You
exchange ideas and share life. If they are great, they will influence your life
greatly.
Second, wherever you have an idea or a challenge, use your team. If you're
serious in making and keeping good friends, by the time you want to start a
business or achieve something, great, one or two of them will be qualified to
stand as your starting team.
That is what Paul Allen did for Bill Gates to found Microsoft.
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That is what Steve Wozniak did with Steve Jobs to found Apple computer. That
is what Sergey Brin and Larry page did together to found google. Always have
people around you are working with.
Sell your business vision to people (I mean, convince them to support you).
Show them how they will profit by going alongside with you. Let them journey
with you.
School taught you to be rich by working with your two hands and brains. I say
no. You must go with others if you want to be rich. Make friends with
meaningful people. Approach people who have expertise you don't have.
Negotiate with them and journey with them. Employ and engage people.
This is not to say that you must not have a shop. This simply means you know
you are going higher than that. That is why you need people to help you grow.
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Secret No.11
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In the previous chapter, we discussed that your two hands are too weak to make
you rich. You must learn how to use hundreds of hands, starting from 4, 10 etc.
Another angle to see it is that__ you cannot be rich working for money. You
must learn how to “manufacture” money. Yes, you must learn how to
manufacture money.
Bill Gates could sit down and write a single software. This software could be so
powerful and valuable that he could sell it for $250 or #50,000 in Africa.
What is in software? Nothing, air, except for what it does. This “air” could sell
thousand and millions of copies and Bill Gates don`t have to work to produce
the next copy.
What do I mean by air? It can easily be duplicated, into thousands and millions,
without the need for any labour from the maker.
Another example, some years ago, one of the richest people in Africa (Mike
Adenunga) had problem with his country`s president (Obasanjo) and had to fly
away from his country for about 18 months. When he came back, he was richer
than when he left. Why? Because he was not working for money.
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This is how to manufacture money. If you must work for every money you earn,
you are working for money.
If your income stops when you stop working, you`re working for money, you`re
not manufacturing it. You cannot be rich working for money.
Unfortunately, all school taught you is how to work for money. Let me assume
that you`re an employee of an oil company.
You have been working for this company for 10 years. You just wake up this
morning and feel like spending six months in France, will you still earn income
if you leave this job for six months?
Successful business owners are not working for money. They are manufacturing
it.
Though school taught you how to work for money, I'm telling you that`s not
going to make you rich. Starting today, you may be working for money, as a
beginner in the entrepreneurial journey.
However, your goal is to grow to a point where you`re no longer working for
money. Instead, you`re manufacturing it
(Copy this link; http://bit.ly/000ABC and share it with your friends and
family on Facebook, Twitter, Nairaland, Google+, E-maill, etc. Then send us an
Email at [email protected]. We'll give you another
powerful FREE business book, How to Be Rich in This Bad Economy)
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Secret No.12
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“We are on Earth to run”
If you have read this course so far, sure, you've learned some
wonderful things about, money, life and business.
However, at this junction, it is the best for you to know that life is never as you
see it in movies. It is tougher, harder and more challenging!
You know in movies, you'll see someone achieving success within minutes.
Movies show the picture of a successful man without showing us the step-
bystep actions, pains and tears that led to his success.
I am of the opinion that that is more reason why people are expecting cheap
success. No success is cheap.
Success is costly, and that is why only few people ever attain it. Riches is not
free, it has a red side. When I started studying success.
I read for the first time in my life that: Life Is Hard. Reading that book
(Maximum Achievement by Brain
Tracy) was the beginning of a new life for me. I had spent many years in school
and no teacher ever taught me that life is hard.
All they did was to come to class, force me to listen to them, compel me to write
their tests and exams, even for the subjects I hated. You know, all of us actually
hated school
when we were young. H.L Mencken said,
“School days, I believe, are the unhappiest in the whole span of
human existence."
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“I loathed every day and regret every moment I spent in a
school."
You must have heard or read about that great hero and world shaker, Winston
Churchill. Churchill said,
Why do we all hate school? Because we were forced to do what we hated doing. I
was only about 20 when I read Maximum Achievement, and ever since then, I
handle life's issues differently from my mates.
I was amazed! Every good financial book I ever opened had taught me again
and again that, "It is hard and tough".
They have tried few things and failed. Then, they blame Government,
background or ill-luck.
This is so because the B.sc, HND, PhD. they hold never taught them that success
comes only after you have failed, sometime terribly and severally.
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Life is hard. Life is tough. Life gives you test (problems, obstacles, etc) before it
teaches you what you need to succeed. I started from nowhere and I've failed
many times Some little, others bitter and few terrible. I continue because I have
been educated through the readings from successful people, that, the road must
be tough and rough.
I've been trained through several readings from rich men that I must fail, fail,
fail and probably fail again before I'll cross over.
I'm convinced that job is popular, not because it makes people rich or because it
gives them the freedom they desire.
In fact, according to a research, over 92% of employees are not happy with
their jobs. But because being an employee seems to promise ease and no
headache as compared to running business which is full of headaches,
people admire job.
Some research has found that the major difference between the rich and the
poor is the fear that keeps the poor from acting.
Business idea could flash through the minds of 100 people. Some will
believe they can't. Some will give excuses. Some will pursue it and fail, then
turn back.
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Here comes a man who makes millions: he
who never gives up. Though school never
taught you that life is Red and Green.
Have you failed in business before? Learn from it and do what? Try again!
You may cry and rest, but don't allow people around you to tell you that
“you can't” Try again. I mean, again and again till you win. "Wherever
there is danger, there lurks opportunity; wherever there is
opportunity, there lurks danger. The two are inseparable." –
Earl Nightingale.
If anyone is enjoying anything in life which he didn't pay for, it means someone
had paid for it.
There is a price for any prize. Let me explain with one analogy. When you see a
beautiful baby, you will love to carry him/her. There is one thing you will
notice, and that is, mothers are usually happy about their children.
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But you know something? Children are costly.
Children are not free to get, children are expensive. For a mother to carry
pregnancy for nine months, you think about the pains, the troubles and the
sleepless nights.
Plus, the fact that these women know that it is risky to be pregnant.
They know fully well that thousands of women die every year as a result of
pregnancy related crisis. Yet, over 21 million women give birth to children in
Africa every year.
The day a woman enters labour room is the most painful day of her life, yet,
she would be pregnant again.
Why? Because women have accepted their responsibility on child bearing and
joyfully take those risks and pains. Do you learn something in my above
analogy?
Becoming pregnant is Red for a woman, breast feeding and training the child is
also Red. However, when a child becomes a man, it is joy unlimited for the
mother, then the Green. In life, green only comes after red. As an entrepreneur,
you must get this right from the onset. From here and now.
You will succeed, you will excel, you will be rich. But always remember, all these
are the green side of life. There is a red side.
Why failure precedes every success, media don't talk much about people's
failure. Why red comes before green, school did not teach us anything about the
red side of life. That is why an average Africa youth believes in luck
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This is because they think all these guys who are millionaires today are simply
lucky. They could not see the red side of their life. They think Dangote is a
billionaire.
They don't think of when he was a sales boy.
They think Adenuga owns glo. They never taught of when he was a driver and a
security guard. There is a red side you must willingly and joyfully pass through
just as women willingly and joyfully carry pregnancy– even though it is painful
and risky.
I was a very famous person when I was in school. This was so because I was
the best student in my class and a political leader of thousands. I was known
almost everywhere in my department and by many people from other
departments.
But when I left campus, I had a need to carry fire wood with my head (Read
that again and you`ll think I'm crazy) I had a need to beg people to allow
me to hawk for them I had a need to be doing dirty things while my mates
were looking for bank jobs.
Can you just imagine that? A brilliant and famous guy like me?
Forget that.
I understood what my mates did not understand. I know there is a red side of
life and I was willing to joyfully endure the necessary pains– just as women do
in pregnancy.
Life is Red and Green. And the very funny thing about life is, if you avoid red
today, it is coming to you tomorrow .
If you fail to do some ugly things you should do today, you will be forced to do
uglier things tomorrow. So, cheer up! Face life. Start that little business. Pay the
price. Joyfully endure the Red side of life.
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Your mates will serve you tomorrow.
Let`s continue!
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Secret No.13
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If you have read this book till this point, you have probably got your brain
working.
You have probably got inspired by this book, and you have probably had some
regrets, such as, “why did I commit my life to school?”
“Why did I have to waste so much energy in schools?” “Why did I have to waste
so much money to acquire useless certificates?” No.
Don`t regret the error you were never responsible for. We were all brainwashed,
when we were too young to know the truth.
Now that you have discovered the truth, the next thing is for you to act. What
should you do? Give me some minutes and let me show you one more evil
school is doing.
School is now teaching entrepreneurship. But Stephen, how is this evil? I will
explain.
You see, the best way to deceive someone is to lie in such a way he/she can never
know that you`re lying.
What is the second-best way? When he/she is about to catch, you lying, tell
him/her that you`re only joking.
For many decades, school has focused extensively on teaching children how to
be employees, but in recent time, when it`s becoming obvious that such
teaching is stupid, school started introducing “entrepreneurship” courses for
most of it victims (students).
There is nothing bad here except the fact that, it`s a deception of another
degree. Why? Because university Profs and polytechnic lecturers can NOT teach
entrepreneurship.
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They cannot teach entrepreneurship because it`s not a theoretical subject. You
have to have practical experience in the business world before you can be qualify
to teach anybody how to be a business owner.
Believe me, 99% of our school teachers and lecturers are not qualify to teach
entrepreneurship.
Some people may want to argue this with me, so let me win them straight away.
Around year 2012 I needed some employees for my business so I wrote some
advert. Many graduates applied to work with me but one particular man caught
my attention, not really for good.
This man was having B.sc and Master Degree in business administration. You
have probably seen what actually caught my attention.
The first question I asked myself was, why will a man like this need a job? If at
all he will ever need a job, why will he need a job from someone like me who is
an “illiterate”? (you know I don`t have any certificate. Laugh)
If somebody spends so many years and money in school to study and earn the
“prestigious” B.sc degree and even move further to get Master Degree in
business administration and such a person cannot start a successful
business, what do you have to say?
If school cannot train people who go to school to fully study business, how to be
successful business owners, how can school train our youths to be
entrepreneurs, just by forcing them to offer one or two theoretical elective
entrepreneurship courses?
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You see what I am saying, don`t you?
But, why is it that the university Profs and lecturer cannot teach students how to
be successful entrepreneurs? I have told you earlier, but let me repeat myself
since you asked again.
Can anybody teach you how to drive a car, if he himself doesn`t know how to
drive a car? Can anybody really teach you how to be a husband, if he has never
been married?
How can university lecturers teach our youths how to start, run or succeed in
business, when they themselves rarely ever start a business?
Today, I'm teaching thousands of people business not just because I love to, but
because I have years of practical experience in the business world and because, I
have read hundreds of books about the subject of starting, running and making
money from business.
Don’t fall for such lie. If you desire to become a successful business owner,
don`t go to school to learn business.
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You need these people in two ways.
First, it will be good to have them as your mentor. Second, it`s important (even
a must) that you read their books.
The first thing you have to do (getting an experienced person as your mentor) is
very important, but extremely hard to achieve.
This is because business people are usually very, very busy and most of them,
even though they know so much about business, they don’t usually have time to
teach people what they know.
Though I love to teach people what I know, I have many things to attend to that
I cannot give my time to everybody, except for extremely serious people.
The second thing you have to do (reading books by those who have practical
experience in the business world) is very easy to do and I will advise you (beg
you or even pay you if I can) to start investing your time in reading very good
books about business.
It will be good for you to read as many books as you can read about business
and money, but it will be great if you can read some good books from
people who have practical business experience in your country or continent.
Get me right.
You have to commit yourself to reading business books written by people all
over the world, but you will as well need to read some books written by people
who have business experience where you want to start your own business.
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This is important because, though most business principles are universal, an
African business expert who writes a business book will likely write base on
Africa`s situations and environments.
He will likely “speak the language you understand” I think I’m qualified in this
area.
I have spent most of my adult life doing business in Nigeria, making mistakes in
business, failing in business and making money in business.
This is the reason why I teach people business tactics, tips and strategies, just as
if I was born with them.
I have written about 9 business books which have changed many lives in Africa.
I’m sure you won’t think I’m exaggerating here (if you truly read this book you’re
reading now.).
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I teach business very well because I know business. I know business because I
have spent over 20 years (directly and indirectly) in the business world, trying,
making mistakes, observing, learning, failing and succeeding and because I
have read from hundreds of books about business.
You will forever be grateful to God if you’re able to be part of any of our 9-day
intensive business training.
A Nigerian doctor who is based in the united states told me after attending this
training;
The following people only read a book format of this training (not the complete
training) yet, read what they said;
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This 9-day business training would be more valuable to your life than 4 years of
University education.
Nothing in the world should stop you from joining the training.
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To join the 9-day intensive business training ===> Click
Here
If you have any questions kindly call the ABC CEO on 08100446044
or 09058252288 (from
outside Nigeria; +2348100446044 /
+2349058252288)
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