“Jordan Brand’s gamified AR Lens brings a nostalgic twist to the AJ11 release, giving Snapchatters a unique way to connect with the brand and even earn early access—showcasing the power of AR in reaching highly passionate audiences." - Sharon Silverstein, VP Americas at Snap We partnered with Air Jordan to offer Snapchatters an innovative new way to experience a sneaker drop. Participants can explore a retro, 90’s-inspired AR Lens and complete a series of missions for the opportunity to get early access to the AJ11 Legend Blue! https://lnkd.in/eKjmwr6v
Snap for Business
Technology, Information and Media
Santa Monica , CA 48,193 followers
The latest product updates, announcements, and insights empowering you to achieve your business goals on Snapchat.
About us
With Snapchat, you can reach a unique audience, grow your business, and drive the results that matter most to you. Get started now: snapchat.com/business We share the latest news, advertising tips, and best practices so you can find success on Snapchat. Here are some of the topics we cover: 👻 Snapchat Ads tutorials 💻 Viewing and editing advertising campaigns 🤔 Assessing ad performance using Snapchat Ads Manager 📱 Latest innovations in augmented reality advertising technology 📈 Advertiser success stories ‼️ And so much more Whether you’re just getting started with Snapchat for your business or are looking to learn about our advanced advertising tools, we’re here to help! Snap Inc. is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. We contribute to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.
- Website
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http://snapchat.com/business
External link for Snap for Business
- Industry
- Technology, Information and Media
- Company size
- 1,001-5,000 employees
- Headquarters
- Santa Monica , CA
- Founded
- 2011
- Specialties
- Snapchat, Snapchat for Business, Advertising, Digital Marketing, Marketing, Snapchat Ads, Augmented Reality, AR, AR Shopping, Virtual Shopping, and Software as a Service
Updates
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Snapchat recorded Fospha’s lowest Paid Social CPA in H1 2024 and offers attractive ROAS year-round, even reaching 8x earlier this year! Check out Fospha’s new go-to guide for how to “diversify and dominate with Snapchat.” 👻 ➡️ Explore massive opportunity, including our game-changing 7-0 ad model ➡️ Master your setup for success before launch ➡️ Unlock winning creative strategies and predictive scaling techniques ➡️ Learn privacy-safe measurement practices for accurate performance tracking ➡️ Read Helpful case studies from Cove, Jaded London and Oh Polly https://lnkd.in/ef2JzZRu
🌟 Introducing Fospha’s Ultimate Snapchat Playbook! 🌟 Snapchat has transformed into a must-have channel for forward-thinking marketers, boasting: 📈 8 ROAS potential 💰 The lowest Paid Social CPA in H1 2024 🚀 174% YoY spend growth since 2023 At just 1% of the average brand’s wallet, Snapchat is an untapped growth frontier, ready for brands to scale profitably. This is the go-to guide for mastering Snapchat from launch to scale. Here's what you'll learn: ✅ How to implement privacy-safe measurement for accurate performance tracking. ✅ The proven setup and creative strategies that drive success. ✅ Scaling techniques to unlock Snapchat’s full potential while maintaining efficiency. Featuring insights from Snap Inc. and leading agency New Engen, Inc., this playbook combines data-driven guidance with real-world success stories from Cove, Jaded London and Oh Polly. 📥 Download the playbook now! Link here: https://lnkd.in/et56JgYw
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Snap partnered with LA Fashion Week this year on immersive AR experiences including a bespoke #LAFW Lens and a series of interactive Lenses that celebrated presenting designers THEOPHILIO and Sergio Hudson! Check them out: 👉 LAFW Lens: https://lnkd.in/e9M9_GNN 👉 THEOPHILIO Lens: https://lnkd.in/eNRhmfnJ 👉 Sergio Hudson Lens: https://lnkd.in/eGVxwZeT
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Wicked star Jonathan Bailey greeted millions of Snapchatters yesterday with a personal message encouraging them to get tickets to the film. Read more about our first-ever Sponsored Snap via Variety: https://lnkd.in/eJ8KXdgu
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Today, we’re introducing branded handbags for Bitmoji in partnership with Prada Group and Miu Miu, allowing Snapchatters to unlock timeless handbags and must-have looks from these two iconic brands. Read more from WWD: https://lnkd.in/eEnaqH6W
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New research from Snap in partnership with dentsu and Kantar highlights why two screens are better than one when it comes to driving brand outcomes. Read more: https://lnkd.in/eDt-Z2KQ:
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Snapchat’s Lead Gen Ads are delivering real results for small and midsized businesses! We’ve recently made improvements to our Lead Gen Ad suite — resulting in a 69% reduction in cost per lead. Our very own Kathleen Gambarelli talked with AdExchanger about ways we're helping SMBs build their customer base and drive lower-funnel conversions: https://lnkd.in/eNcj3GzZ
Snapchat’s New Lead Gen Tools Help SMBs Seal The Deal With New Customers | AdExchanger
adexchanger.com
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This Halloween, Snapchat is enhancing storytelling with Phantom House 2 — where four creators face their deepest fears in a spine-chilling, first person experience. By blending entertainment and cutting-edge AR, we’re creating a whole new level of interaction. We’re also excited to partner with iconic brands like State Farm and Hulu to deliver exclusive Halloween Lenses, branded content, and much more — all at your fingertips on Snapchat. Dare to step into twisted realities? All episodes are now streaming here: https://lnkd.in/ecxQzRwM
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Snap for Business reposted this
Today, we announced our earnings results for Q3 2024. This quarter, we delivered $1.37B in revenue and our community grew to 443M DAU! Learn more at investor.snap.com.