Marks and Spencer leveraged Performance Max to boost their lingerie's shopping revenue. The results? See below ⬇️ Full case study: https://lnkd.in/eXg53zeb #MSASuccessStories
About us
Connect with people at the right moments across work and life, reaching audiences who are ready to engage and purchase online. With Microsoft Advertising, build smarter customer journeys using rich audience intelligence and open solutions that help you improve campaign performance. Follow ➡ #MSFTAds for official Microsoft Advertising updates • Digital Advertising • Marketing with Purpose • Audience Targeting • Strategic Trends and Insights. 📣 Official Microsoft Advertising blog → https://MicrosoftAdvertising.com/blog 👥 Sign up to Microsoft Advertising blog Newsletter → https://about.ads.microsoft.com/en-gb/blog/microsoft-advertising-newsletter-sign-up 📘 Microsoft Advertising Learning Lab → https://learninglab.about.ads.microsoft.com
- Website
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http://about.ads.microsoft.com
External link for Microsoft Advertising
- Industry
- Advertising Services
- Company size
- 10,001+ employees
- Headquarters
- Redmond, WA
- Specialties
- search engine marketing, digital marketing, search engine advertising, search advertising, mobile advertising, PPC, pay per click advertising, advertising, big data, Artificial Intelligence, AI, analytics, Advertising Technology, Ad Tech, Marketing Technology, Martech, digital advertising, online marketing, and online advertising
Updates
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Check out our final product roundup of 2024!! Full post here: https://lnkd.in/eHHwWD7c
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Looking to boost your return on ad spend this holiday shopping season? 🚀 Drive the campaign results you’re seeking with Performance Max. Our industry-leading #AI ensures your ads are tailored for each individual shopper, helping you maximize your #ROI and achieve your goals. Read more in our comments. ⬇️ #MSAHoliday
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Premium ad inventory meets a new era of transparency, brand safety, and direct access. 🤝 This is how Trusted Web leads the way: In recent years, our partner DPG Media België has expanded its reach through acquisitions across Belgium, Denmark, and the Netherlands, thereby increasing its scale and appeal in the market. DPG Media used Microsoft Monetize ad server’s versatility to enable a deal-driven monetization strategy, significantly increasing revenue by combining a direct sales strategy with the launch new ad products and self-serve platforms. DPG launched their AdManager product in Denmark under the Trusted Web brand as part of Danish media landscape, in collaboration with Berlingske Media and Concept X. Trusted Web offers a self-service ad platform that empowers advertisers by providing unprecedented transparency, brand safety, and direct access to premium ad inventory, serving as a trustworthy and transparent solution for the Danish market. Under new ownership, Trusted Web remains committed to the technical setup and anticipates anticipates a broader rollout in the Nordics, including Sweden and other markets, according to Christine Liv Nielsen, CEO of Trusted Web Denmark. “We are committed to helping you deliver the best campaign through new targeting opportunities with specific first-party data,” she states."
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Microsoft Advertising sets itself apart by leveraging Azure’s secure cloud infrastructure to boost privacy and performance. Hear from Paul Farrow on how Microsoft is dedicated to building a secure, scalable ad ecosystem for the future. #MSAdnv #Thoughtleadership
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💪 Start 2025 strong! Align your brand with consumers committed to health and fitness goals. Our Winter Seasonal Moments package is perfect for brands looking to connect with New Year's resolution makers! Reach out to your contact at #MicrosoftAdvertising to find out more.
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Holiday Sprint Alert! 🛍️ There's still plenty of volume to be gained in the days following Cyber 5, with clicks and conversions projected to stay above the Q4 daily average. Increase your reach by launching Shopping Audience campaigns, now with the added feature of product group creation. Shop our holiday season resources today:https://lnkd.in/eJYb2-wJ #MSAHoliday
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We are excited to announce that you can now automate insertion order placement in the Microsoft Advertising Platform through our latest integration with Prisma, the advertising infrastructure platform by Mediaocean. 💡Thoroughly tested with trusted partners 💡Simplification and Efficiency Hear from Nathalie Krup on this exciting announcement and get started here: https://lnkd.in/eNBs3kqB
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📍 Last stop for our Microsoft Advertising Partner Awards for 2024 -- Beurs van Berlage, Amsterdam. We’re so proud to recognize the exceptional work of our partners in person this year. A huge congrats to all the winners! Diginius Omnicom Media Group UK GroupM SOWESPOKE AG Assembly Global 11880 internet services AG Labelium Accenture Mediaplus Group Publicis Groupe Fosby EPROFESSIONAL GmbH #PartnerAwards2024
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We asked the winners from our Microsoft Advertising Partner Awards in Sydney, Australia, "What does your partnership with Microsoft Advertising mean to you." Click through for more. 🤩 Congrats again to all! Pattern® Sparro Thryv Yoghurt Digital #PartnerAwards2024
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