Hitting Across The Pavilion: Swiggy's T-20 Ad Campaign

Swiggy is back with a bang to deliver something outstanding this T-20 season with its trio of Gulab Jamun, Harsha Bhogle commentary, and Uncle and Aunty. 

The campaign features three bite-sized ad films that artfully depict the brand's commitment to on-time delivery, allowing the uncle to enjoy his gulab jamun without any interruptions. The humorous elements of the campaign are Uncle's presence of mind, Harsha Bhogle's on-the-point commentary, and Aunty's expressions. 

Although a very challenging format to master, Swiggy delivers it smoothly and efficiently. The clever comparisons between the scenes in advertisements and cricket make the campaign a hit amongst cricket fans.