Yaron Dishon’s Post

We talk about CX. We talk about NPS. And yes, Personalized Video helps with happier customers. But we know you've got a bottom line, so in our latest post, we're talking about that other important acronym — ROI.

We talk about CX. We talk about NPS. Yes, Personalised Video is a great way to get happier customers. But we know you've got a bottom line to look at, so in our latest post, we're talking about that other important acronym — ROI.

My article was featured on StrategyDriven: Leveraging Personalized Customer Experiences to Increase ROI https://buff.ly/3z23A6V #personalization #ROI #MarTech #marketingstrategy #strategy #marketingtechnology

My article was featured on StrategyDriven: Leveraging Personalized Customer Experiences to Increase ROI https://buff.ly/4gIltZP #personalization #ROI #MarTech #marketingstrategy #strategy #marketingtechnology

Wondering how real-time personalization can revolutionize your customer interactions? 🤔 Learn how to deliver unique, instant experiences that boost engagement and drive conversions. 🚀 The key is simple: personalize in real-time, and watch your customer satisfaction soar. 🌟 Discover more in our latest blog! 📖 #Personalization #CustomerExperience #MarketingStrategies #RealTimeData #SaaS

🌟 The Power of Perception: How Marketing Shapes the Customer Journey! 🛍️ Let's talk about the journey from first glance to loyal advocate: Marketing doesn't just sell a product; it sculpts the entire customer experience. 💼 🔍 Before Purchase: From eye-catching ads to persuasive content, marketing lays the groundwork for the impression customers form. It's our chance to spark interest, build desire, and position our offering as the solution they've been searching for. 🚀 💳 During Purchase: In the heat of the moment, marketing guides the decision-making process. Clear messaging, seamless user experience, and compelling calls-to-action nudge customers toward that final click or swipe. It's where we seal the deal and turn interest into action. 💡 🤝 After Purchase: But our job doesn't end at the checkout. Post-purchase, marketing continues to shape perceptions, reinforcing the value, and ensuring customer satisfaction. Whether through personalized follow-ups, stellar support, or engaging content, we cultivate lasting relationships that breed loyalty and advocacy. 🌟 In every stage of the journey, marketing isn't just about selling—it's about crafting meaningful experiences that leave a lasting impression. Let's embrace the power of perception and elevate every touchpoint of the customer journey! 💪 #CustomerExperience #MarketingMagic #JourneyMapping

How prepared is your business? The future of manufacturing is digital and 2025 is just around the corner. From AI-driven marketing to hyper-personalised customer experiences, we’re sharing the 8 trends you need to know to stay competitive. 👉 Don’t wait- discover the tried and tested tactics that will set your manufacturing business up for success. https://bit.ly/3YiSbKc #manufacturing #UKMFG #digitalmarketing

Dive into the Evolution of Marketing: How CX Drives the Modern Marketing Transformation! Get ready to explore the dynamic journey of marketing from its roots to the cutting-edge strategies of today. This article delves deep into the pivotal role of Customer Experience (CX) in shaping the modern marketing landscape. Discover how CX isn't just a buzzword but a game-changer that fuels business growth and fosters lasting customer relationships. Be sure to check out the captivating infographic that visually narrates this transformative journey from historical roots to contemporary approaches. Follow the link below to uncover the insights and strategies driving success in today's marketing world! https://lnkd.in/dMMUkWDR #CX #CustomerExperience #MarketingTransformation #BusinessGrowth #ModernMarketing #DataDrivenMarketing #CustomerCentricity #CXOInsights #DigitalMarketing #MarketingStrategy

The team at Red-Fern are constantly working alongside manufacturers, their internal marketing teams and Csuite. The last 12-18 months we’ve seen very established manufacturers adopt creativity, marketing and technology faster than previous years. The team at Red-Fern have put this article together with some very valuable insights and trends in Manufacturing. #ukmfg #ukmanufacturing

♻ The Importance of Product Marketing Throughout the Customer Lifecycle Product marketers understand that an exceptional customer experience leads to long-term success. A well-crafted product story resonates with the audience and highlights product value, forming a connection beyond the business transaction. When touchpoints throughout the customer lifecycle reflect the narrative created, product marketing makes a substantial impact. Here are a few reasons why this is important. 🏅 You only get one chance to make a first impression, so the post-purchase experience needs to live up to the messaging. If you tout that implementation and time-to-value are seamless and quick, operations should reflect that. Here, product marketers can collaborate with customer experience teams to examine processes and identify areas that could be improved. Sending customers a survey around 30 days after implementation is also an excellent way to gain insights. 🔎 As customers interact with the product, there may be additional opportunities to gain insights to gauge effectiveness, ease of use, and other attributes against the value prop. Does the product genuinely live up to how intuitive you say it is? Are features performing as expected? Mechanisms to collect feedback via customer support, account management, advisory boards, and in-product surveys are some options. Analysis of this feedback can be shared with product management to help identify product enhancements. 🏢 Product marketing and customer experience are interdependent and can elevate or fall short of the company brand. Product messaging is seamless and more compelling when elements of the brand story are weaved in. A leading product without an exceptional customer journey may fail to deliver what the brand advocates. On the flip side, a spectacular customer experience can enhance a mediocre product. When both align, the brand builds trust, fosters loyalty, and transforms customers into raving fans. 😁 Raving fans are one of the greatest assets for a company and product marketers. They become a resource that can be used for testimonial statements, case studies, and joint presentations. Since authentic customer content is valuable for sales and marketing, cultivating a fan base is essential and much easier when the entire customer experience is exceptional. Tightly integrating product marketing and customer experience can be a significant differentiator that propels a brand and is difficult for competitors to duplicate. As businesses strive to stand out in crowded markets, curating memorable end-to-end customer experiences is key to higher customer satisfaction and retention. #customerexperience #productmarketing