Wildstone’s Post

AD AGENCIES: We are change agents. We are paradigm disruptors. We are advertising mavericks. We are a culture of innovation. We are creativity unbound. We are the antithesis of expected ideas. We are the enemy of normalcy. ALSO AD AGENCIES: Johnson, Edwards, & Smith is merging with Thompson, Evans, & Robinson to create Johnson, Edwards, Smith, Thompson, Evans, & Robinson: The holistically complete one-stop, multi-discipline, omnichannel independent solution for our clients. #advertising #agencies #agencylife #mergers

✨ The Power of Strategic Partnerships in M&A: How Smart Pairings Drive Success” We’ve all seen clever marketing stunts, like Pepsi pairing itself with pizza. But what’s the real takeaway? It’s rooted in a principle that’s just as powerful in M&A as it is in advertising: strategic partnerships. In Pepsi’s ad, they leverage “classical conditioning”—pairing Pepsi with the universally loved pizza to create a mental shortcut. Every time we see pizza, Pepsi’s in our thoughts. But this principle isn’t limited to marketing. In mergers and acquisitions, strategic partnerships play an equally vital role in driving growth. When merging or acquiring a business, consider: • Who or what do they naturally partner with? Acquisitions are an opportunity to align your brand with partners whose audience, values, or products create an immediate, intuitive connection. • Where does their brand already resonate? Just as Corona wants to be paired with the beach, your acquisition targets should align with experiences or needs that foster instant familiarity and trust. • How can partnerships drive impact? By connecting your brand with complementary products or services, you build memorable partnerships that drive ongoing engagement and loyalty. This tactic gives both marketing and M&A a powerful advantage: staying top of mind when it matters most. Echo Eight Investments, we use these strategies to create lasting impact and maximize growth opportunities for our partners. #MergersAndAcquisitions #StrategicPartnerships #BusinessGrowth #BrandPartnerships #sme #exitstrategy #businessvaluation #businessexpansion #marketinggroup #manda #crosselling #horizontalacquisition

In the wake of talks around the potential merger considerations between Hanesbrands and Gildan, a critical reflection is warranted in the business community. #BusinessStrategy #MergersAndAcquisitions Merging two companies, each grappling with their own management challenges, does not inherently create a path to success. The recent contemplations in the industry highlight an essential business axiom: two wrongs do not make a right, especially in the context of failed management strategies coming together. The merger of #Hanesbrands and #Gildan, as speculated, serves as a poignant reminder that for any merger to succeed, it must be built on a foundation of solid management from both entities. Anything less, and the merger risks amplifying existing issues, rather than resolving them. As the business landscape evolves, this potential merger underscores the importance of strategic alignment and robust leadership as prerequisites for success. Link to the article in comments #Leadership #CorporateGovernance

🚨 New Brand Acquisition? Here’s What You Need to Do Next 🚨 Your company’s portfolio just grew, and now a new brand is yours to manage. Depending on your role, you may feel exhilaration, or maybe panic. ✅ How do you identify what's working, and quickly pivot what’s not? ✅ How do you make your mark and scale? ✅ What’s next for the people, products, and processes you’ve inherited? 👉 Start with audits—category, competitive, and audience—to understand your new brand’s landscape. We've guided top investors and CMOs through acquisitions. Need a roadmap? Let’s connect. 📎 Learn more here: https://lnkd.in/g8GCZYGC #brand #branding #cpg #strategy #fmcpg #food&beverage #acquisition #new #davidlemley #retailvoodoo

🚨 New Brand Acquisition? Here’s What You Need to Do Next 🚨 Your company’s portfolio just grew, and now a new brand is yours to manage. Depending on your role, you may feel exhilaration, or maybe panic. ✅ How do you identify what's working, and quickly pivot what’s not? ✅ How do you make your mark and scale? ✅ What’s next for the people, products, and processes you’ve inherited? 👉 Start with audits—category, competitive, and audience—to understand your new brand’s landscape. We've guided top investors and CMOs through acquisitions. Need a roadmap? Let’s connect. 📎 Learn more here: https://lnkd.in/gENdSNpk #brand #branding #cpg #strategy #fmcpg #food&beverage #acquisition #new #davidlemley #retailvoodoo

🚨 New Brand Acquisition? Here’s What You Need to Do Next 🚨 Your company’s portfolio just grew, and now a new brand is yours to manage. Depending on your role, you may feel exhilaration, or maybe panic. ✅ How do you identify what's working, and quickly pivot what’s not? ✅ How do you make your mark and scale? ✅ What’s next for the people, products, and processes you’ve inherited? 👉 Start with audits—category, competitive, and audience—to understand your new brand’s landscape. We've guided top investors and CMOs through acquisitions. Need a roadmap? Let’s connect. 📎 Learn more here: https://lnkd.in/giUR4SGr #brand #branding #cpg #strategy #fmcpg #food&beverage #acquisition #new #davidlemley #retailvoodoo

The Omnicom- Interpublic Group (IPG)'s merger is the talk of the town. The multi-billion dollar deal is set to be one of the biggest strategic moves in the advertising industry. Read on as OOH Industry experts share their view on how this merger will impact and change the industry. For full article: https://lnkd.in/d7nayxet Subscribe for more such insights: https://lnkd.in/dnPFykNk Rohit C. | Abhijit Sengupta | Pramod Bhandula | Times OOH | OAP Mediatech | JCDecaux #OOH #Merger #OOHCampaign #AdvertisingIndustry #OutofHome #MergerandAcquisition #IndustryLeaders #OmnicomIPGMerger #Omnicom #IPG #IndustryInsights #Advertising #AdvertisingIndustry

"Redefining the Industry's Future! Mr. Rohit Chopra, COO of Times OOH, dives deep into the biggest merger in advertising history, offering a balanced analysis of its pros and cons. Read his comments in detail below! Rohit Chopra #TimesOOH #OmincomIPG #merger #advertising #branding #news #headlines

Our March review of PR pitches and mergers & acquisitions in the UK PR scene with Andrew Bloch, discussed the biggest, most seismic pitch wins and mergers and acquisitions in March. As always, we asked Andrew for a review of the current PR market: “It’s not a bed of roses for everyone, but there is still business out there. “You have to show resilience and dig deep. Running an agency is always a bit of a rollercoaster. It’s often a question of how quickly you come out of the dips. It's not plain sailing. Anyone who runs an agency and tells you it's a piece of cake, I’d call them a liar.” Big congrats to some great wins last month, which included: Pukka Herbs appoints Grayling Global Brands Limited (who own VK and Hooch) appoints Prohibition PR PepsiCo appoints Hope&Glory PR Taco Bell appoints Earnies popeyes appoints The Romans PizzaExpress appoints Pretty Green Cook appoints Don't Cry Wolf Carlsberg Group appoints Richmond & Towers for a global PR and social media strategy for Brooklyn Brewery brand National Hockey League (NHL) appoints Mischief Casio appoints Kingdom Collective - (Part of Splendid group.) Nobu Hotel appoints W Communications Frank's Hot Sauce appoints Pangolin If you’d like to hear myself and Andrew talking through these pitch wins, as well as the M&A activity in March, have a listen on Apple Podcasts here:  https://lnkd.in/e2TAAAwi If you like what you hear, it does really help the podcast if you subscribe or leave a review and it’s always appreciated too.

The Omnicom and IPG Merger will be a Hit , Super Hit or a Miss?? Only time will show the developments and progress . In the mean time here's what OOH experts have to say about this Merger. Read on Media4Growth While some chose to not quote and wait for time to show its effects, thanking Abhijit Sengupta Rohit C. Pramod Bhandula for your quick responses .