Co-Founder @ Smytten | Co-Chair IAMAI, Digital Native Brands Committee | Angel Investor | Xoogler | ex-McKinsey | Xleverite
Super excited to launch our new " Brand Track" product under Smytten Pulse. This is true power to modern marketeers and to new age brands. It's just 3 clicks to set up your brand track now where you have absolute control on audience recruitment with our strong behavioural filters going way beyond just the demographic mix. Our AI completely automates your waves starting from an unbiased recruitment to survey administration to a detailed analysis. As a brand you have the flexibility now to create any sub-track on the go based on your media activations, cross tabulate and compare the results with any ongoing or completed track. No more bulky PPTs or waiting to see data cuts..With our advanced filters and data visualisation you can see any data cut on the fly. So instead of blind guessing how your TOM Recall is improving or did your last ad campaign had a better Spont Ad Recall, set up your Track through Smytten Pulse in 3 clicks. Goes without saying this is much faster and much cost -effective compared to any other way you would find in the market today !!!! More details at : https://lnkd.in/gR_HwKA6
Speaking with Marketing Mind, Swagat Sarangi, Co-founder of Smytten, highlighted that their recently introduced 'Brand Track' tool, tailored for modern marketers, seeks to empower them with the necessary tools they need to foster significant connections and drive growth. This tool also facilitates a deeper understanding of the varied spectrum of consumer interactions. Swagat Sarangi | Smytten Pulse | Smytten #TrackingTools #MarketingMind #Smytten
