We at ZUZU Hospitality are doing exactly what Dharmesh Shah said HubSpot's product and GTM strategy was - Broad featureset and SMB focus. We just happen to do it for Hospitality. One more thing, we are doing it with an added layer of services components to take away the more complex bits such as Revenue Management. Thanks you Dharmesh Shah for articulating this strategy. Gives us early builders more confidence in what we are going for.
Deeply researched product, growth, and career advice
Inside HubSpot's contrarian early GTM strategy: "We're going to be many miles wide, and only inches deep. When we measure each of the product categories we're playing in, are we in the top 3 in that market category? If yes, we've invested too much in that category."
