Sudeep Karigonnavar’s Post

📢 Swiggy vs Zomato: The Battle for Your Next Meal - Who Are You Choosing? 🍽️ The Indian food delivery market is dominated by two giants: Zomato and Swiggy. With both platforms competing fiercely, every new feature, discount, or service expansion keeps customers and investors watching closely. 👉 Zomato: Known for its restaurant discovery roots, it has evolved with cloud kitchens, Zomato Pro, and even international expansion. Higher Average Revenue Per User and larger restaurant partnerships give it a strong edge in core food delivery, making it a favorite for long-term investors. 👉 Swiggy: Starting with food delivery, Swiggy has diversified into grocery delivery (Instamart) and local errands (Swiggy Genie). Its efficiency in customer acquisition and emphasis on quick commerce provide unique advantages, but profitability remains a challenge. Both companies face ongoing competition and regulatory pressures but are well-positioned as consumer demand rises. While Zomato has shown impressive revenue growth, Swiggy’s efficient customer acquisition strategy keeps it in the game. 💼 Investment Insight: Zomato’s focus on revenue and high-margin services makes it a more compelling long-term choice, but Swiggy’s diverse services continue to attract a broad customer base. Stay tuned for an in-depth breakdown on the future of food delivery in India! #SwiggyVsZomato #FoodDeliveryBattle #InvestmentAnalysis

🔥 The Battle of Food Delivery Giants: Zomato vs Swiggy - A Market Analysis In India's dynamic food delivery landscape, two titans are shaping the future of how millions get their daily meals. Let me break down this fascinating market rivalry with some compelling numbers. Market Leadership Zomato stands tall with a remarkable valuation of $29.44 billion, more than double Swiggy's $12.4 billion1. With 57% market share and 20 million active users, Zomato currently leads the space1. Operational Excellence Both players show impressive operational metrics: Zomato processes 1.5 million daily orders with a swift 30-minute delivery time Swiggy handles 1.4 million orders daily with a 30-40 minute delivery window1 Growth & Revenue What's particularly interesting is the growth trajectory: Swiggy demonstrates stronger order volume growth at 26% YoY Swiggy leads in revenue with $1.5 billion (F.Y.E March 2024) Zomato follows with $1.3 billion revenue and 21% YoY growth1 This competitive dynamics showcases the robust nature of India's food delivery ecosystem. The question remains: Will Zomato maintain its market leadership, or will Swiggy's aggressive growth close the gap? #FoodTech #StartupIndia #DigitalIndia #BusinessStrategy #FoodDelivery #MarketAnalysis Thoughts? Let's discuss in the comments below. 👇

The Untold Reality of Swiggy vs. Zomato In the ongoing rivalry between food delivery giants Swiggy and Zomato, a closer look reveals why Swiggy may struggle to surpass Zomato in the competitive Indian market. Key Insights: Strategic Moves: Swiggy’s decision to remove Zomato CEO Deepinder Goyal from the Shark Tank India panel was a distraction tactic. This move may backfire, as Zomato’s brand loyalty under Goyal remains strong. Copycat Culture: Swiggy often mirrors Zomato’s strategies, such as partnerships with content creators. This lack of originality raises concerns about Swiggy’s long-term market viability. Market Share & Profitability: Zomato holds approximately 60% of the market share, compared to Swiggy’s 40%. Zomato’s diverse services, including grocery delivery and restaurant reviews, contribute to its balanced revenue stream. Service Delivery Comparison: Zomato often excels in speed and reliability, with positive customer feedback on timely deliveries. Swiggy faces criticism for late deliveries and service issues. The Path Ahead: To compete effectively, Swiggy must focus on unique value propositions. Innovations in service delivery and customer experience are crucial for growth. While the rivalry is ongoing, Zomato's established brand loyalty and innovative strategies give it a significant edge that Swiggy may find difficult to overcome. #SwiggyVsZomato #FoodTech #DeliveryBattle #MarketShare #Profitability #ServiceDelivery #CopycatCulture #Zomato #Swiggy #DeepinderGoyal #SharkTankIndia #ContentCreators #Innovation #CustomerExperience #FoodDelivery #IndiaFoodMarket

Zomato Surpasses Swiggy: A Market Share Surprise! For years, Swiggy and Zomato were closely in this race of food delivery business in fact in 2020, Swiggy was ahead with 52% market share, but Zomato has turned things around. In 2023 Zomato's market share went up to 54%, and in the latest report, it's now around 60%, leaving Swiggy behind at 40%. Zomato's smart moves and hard work have pushed it to the top of the food delivery game. Every year, it keeps getting stronger, changing how things work in the industry and showing others how it's done. Not only does Zomato lead in food delivery, but it is quick commerce too, Zomato's Blinkit has a comfortable lead with a 45% market share. Others like instamart and Zepto follow behind with 27% and 21% respectively. This shows Zomato's strength not just in delivering food but also in quick shopping, making it a top choice for many. Even in Bangalore, Swiggy's stronghold, Blinkit has surpassed Instamart in market dominance. so why is this happening? First, Zomato is in more cities—over 800, compared to Swiggy's 580. This means Zomato can reach more places and serve more people. secondly, Zomato's strategy of focusing on food delivery and and quick commerce as distinct businesses sets it apart from Swiggy. While Swiggy offers both services within a single app, Zomato's separate focus allows for targeted strategies and enhanced customer experiences to each segment's unique demands. Also, Zomato keeps improving. They're always coming up with new ideas and making sure deliveries are fast and food is good. Plus, Zomato is really good at letting people know about them. They have strong ads and people trust them. Zomato is winning because they're everywhere, they focus on what they do separately, they keep getting better, and they're good at telling people about it. What are your thoughts? which app do you prefer most for ordering food online? ✅ Follow Naresh Purohit 🇮🇳 for more insights! 😀 LinkedIn Guide to Creating Guide to Networking for LinkedIn LinkedIn Guide to Networking LinkedIn News India LinkedIn #Zomato #Swiggy #FoodDelivery #MarketLeadership

Exciting double update from India’s food delivery giants! Both Swiggy and Zomato have introduced a group ordering feature that makes ordering food for large groups a breeze. We’ve all been there, someone trying to gather everyone’s orders by either going around the room or passing their phone. It might seem simple, but it often turns into a juggling act! Now, Swiggy and Zomato have made this easier. With their new group order feature, just share a link or scan a QR code, and everyone in the group can place their order in the same cart from their own devices. Zomato’s founder and CEO, Deepinder Goyal, shared on LinkedIn that this feature is being gradually rolled out. Meanwhile, Swiggy, which launched it a few days ago, has already seen impressive results: 6% of all orders in the first weekend used this feature, with the average order value being 3.7 times higher than usual. It's inspiring to see companies in India delivering innovative, user-friendly solutions! To learn more about this feature, check out the article linked in the comments. #Swiggy #Zomato #UrbanPiper #RestaurantTech

Zomato just made my day with their shout-out to Swiggy. In case you missed it, Zomato called themselves and Swiggy the ‘Jai-Veeru of delivery’—I mean, come on, who doesn't love a good Bollywood reference? Even in a cutthroat industry, Zomato’s showing that there’s always room for some good old-fashioned camaraderie. This marketing move is all about brand personality. Zomato isn’t just selling food; they’re creating moments we can all laugh at, relate to, and share. It’s proof that even rivals can have each other's backs (while still trying to beat each other to the next delivery, of course 😉). Zomato India What’s the quirkiest brand moment you’ve seen recently? Drop it in the comments—I’m all ears for some fun brand stories! #MarketingWithPersonality #FriendlyRivalry #BrandHumor #JaiVeeruOfDelivery Image Courtesy: Zomato

Is it possible to be profitable on Swiggy / Zomato? A typical restaurant has the following cost structure for food delivery: 👉 25% for Food cost 👉 5% for Packaging 👉 29% Commission taken by aggregators** 👉 20% for Discounts (Without this its extremely tough to grow) 👉 10% for Ad spends on the platforms (This can be reduced as you become more popular on the platform) **Commission is usually a base % of 22-23%, a payment collection charge of 1.5-2% and a GST of 18% on both. Since the industry does not get input credit, the GST is a cost in the P&L. On top of this, Swiggy charges commission even on the GST collected from customers 😞** You are then left with just 11% out of which you need to account for all your fixed costs like rentals, utilities, salaries, miscellaneous charges, wastage and your MARGIN. Its a tough tough business to be in. According to me if a restaurant / cloud kitchen is dependant soley on Swiggy & Zomato for their orders, its extremely difficult to sustain, especially if you're starting now. The older and bigger players like a Dominos, Rebel Foods, etc. have the bargaining power for a better commission structure due to their scale. At Food Darzee, we have started Swiggy & Zomato in Mumbai but it is an extremely tough business in terms of unit economics. We are grateful that all our fixed costs our leveraged by our subscription business. Would love to hear from others and what their views are wrt above !!!! #Food Startups #Food Delivery #Cloud Kitchens

Exciting times are unfolding in the food delivery industry as Swiggy steps up to the IPO plate, signaling ambitious growth! Meanwhile, Zomato is close on its heels, showing how healthy competition between these giants drives them to continually raise the bar in innovation and service. With both brands pushing boundaries, this moment marks a powerful expression of brand confidence and industry camaraderie. Zomato's thoughtful acknowledgement of Swiggy’s milestone struck a chord with audiences, humanizing the brand and emphasizing values of respect and shared progress. By reframing competition as a collective advance for the industry, Zomato demonstrated that growth in the food delivery sector benefits everyone. Without overt self-promotion, Zomato seized this trending moment to reinforce its positive brand image and subtly redefine competition—proving that lifting others can elevate a brand as well. It will be exciting to see how each platform’s storytelling and value differentiation shape the future, as they continue to redefine customer expectations and set new market standards. The journey ahead is one to watch! #SwiggyIPO #FoodDeliveryTrends #StartupIndia #BrandStorytelling #HealthyCompetition #BusinessGrowth #InnovationInFood #MarketLeaders #FutureOfFoodDelivery

Zomato's revenue grew by staggering 700x in just 10 years, with 5 simple strategies. How? Let's understand the key factors that fueled this success: 👉🏻 Riding the Digital Food Delivery Wave: ✅ Market Context: The Indian online food delivery market was valued at $17.7Bn in 2023. It is projected to reach a mammoth $43.9Bn by 2028, i.e., CAGR of 19.7% ✅ Zomato's Dominance: Zomato boasts an extensive network of 2 lakhs+ restaurants across 1,000 Indian cities, capturing a significant market share. 👉🏻 Technological Edge: ✅ Seamless Platform: Zomato's user-friendly app, has over 150Mn downloads. It facilitates 20Mn+ monthly orders, with an average order value of ₹450. ✅ Data-Driven Personalization: They leverage user data to generate over 100Mn personalized recommendations daily, enhancing user engagement & driving repeat orders. 👉🏻 Hyperlocal Focus: ✅ Catering to Diverse Tastes: Zomato offers a widest-in-industry range of 500,000+ dishes across various cuisines, catering to the diverse palates of its pan-Indian user base. ✅ Strategic Collabs: Partnership partnered with 1Mn+ local restaurants, enables them to reach a wider audience and expand their reach, fostering a mutually beneficial ecosystem. 👉🏻 Adapting to Evolving Needs: ✅ Innovation Beyond Delivery: It ventured beyond core food delivery, introducing cloud kitchens, grocery delivery through Blinkit (acquired for $1 billion), & nutraceutical offerings through HealthKart. This diversified portfolio caters to the evolving needs of its over 50 million active users. ✅ Constant Experimentation: Zomato invests heavily in R&D, constantly exploring new business models and features to stay ahead of the curve. 👉🏻 Robust Team: ✅ Building a Strong Delivery Network: Zomato's robust network of over 3 million delivery partners ensures efficient order fulfillment, contributing significantly to customer satisfaction. ✅ Focus on Brand Building:Zomato's brand recall stands at 82%, a testament to its successful brand building efforts by its marketing team. By effectively combining these elements, Zomato has carved a unique niche in the Indian food delivery landscape. What are your thoughts about Zomato's success? Let's grow together - #TheFinKid #zomato #businessstrategy #startupindia #innovation #india

Swiggy and Zomato, two giants in the food delivery industry, have announced a notable 20% increase in platform fees across their crucial markets. This strategic adjustment, effective immediately, marks a pivotal decision aimed at bolstering financial sustainability and operational capabilities amidst a competitive and rapidly evolving landscape. The decision to raise platform fees comes as both companies navigate escalating operational costs, including delivery logistics and technology investments. By implementing this fee hike, Swiggy and Zomato aim to maintain service standards, improve delivery efficiencies, and sustain profitability amid continuous market challenges. Consumer implications may include potential adjustments in delivery fees or pricing structures, as platforms seek to streamline operations and maintain quality service standards. The decision by Swiggy and Zomato reflects broader industry trends towards sustainability and efficiency, with a focus on leveraging technology to optimize food delivery logistics and enhance customer experience. As Swiggy and Zomato continue to innovate and adapt to market dynamics, stakeholders across the food delivery ecosystem will closely monitor the impacts of these fee adjustments on service levels, pricing, and overall market competitiveness. Swiggy Zomato #Swiggy #Zomato #PlatformFees #FoodDelivery #CostIncrease #BusinessNews #RestaurantPartners #MarketAdjustment #EconomicImpact