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The mobile gaming industry is thriving, and it’s not slowing down anytime soon! As more gamers turn to their phones for entertainment, the opportunities for innovative advertising and brand exposure are skyrocketing. Brands integrating smart strategies into mobile gaming—such as in-game ads and sponsorships—are tapping into a rapidly growing audience. Ready to level up your marketing? #MobileGaming #DigitalAdvertising #GamingTrends

Discover how Acxiom's predefined audiences can help your brand reach gamers with the perfect message:

Who said gaming isn't a social experience? 🎮 🕹 More than half of mobile gamers enjoy playing in social spaces during the day, a prime opportunity for brands to engage with their audience 🤳 Check out our whitepaper on the IAB for more insights on how brands must adapt to changing gamer behavior: https://lnkd.in/eu3egQC5

Discover how Acxiom's predefined audiences can help your brand reach gamers with the perfect message:

Discover how Acxiom's predefined audiences can help your brand reach gamers with the perfect message:

Great paper by James V. Moore 👏 5 Quick Reasons to read this: 🎧 The Growing Trend of Mobile Gaming Audio Ads 🎯 Contextual Targeting Advantages 🚀 Engagement-Boosting Interactive Formats 📈 Data-Driven Measurement Strategies ⚖️ Balancing Ad Integration with User Experience

Discover the untapped potential of #gaming as a marketing accelerator with IAB’s Gaming 360 Course! With over 237 million gamers in North America alone, learn how to bridge the gap in advertising spend and connect authentically with this passionate audience. Equip yourself with actionable insights and best practices to drive measurable results, start the course: https://bit.ly/3U0xUqB

The Dos and Don’ts of Promoting NFTs in Game Marketing Dive into the dynamic world of NFTs in gaming marketing! Discover essential strategies and pitfalls to avoid in our latest blog post. From leveraging digital assets to engaging your audience, we break down the Dos and Don'ts for successful integration. Level up your game marketing tactics today! LinK:https://lnkd.in/ebs2s5rA #NFTs #GameMarketing #GamingCommunity"

🎮 Ready to level up your gaming campaigns? 🎮 Join our exclusive gaming webinar and discover how to unlock the full potential of Snapchat and supercharge your ROAS. 📅 Date: 12 December 2024 ⏰ Time: 10:00 AM CET / 11:00 AM EET 📍 Location: Online What’s in it for you? 1️⃣ Snapchat What's New: Explore the platform’s unique features, audience insights, and ad formats tailored for gaming. 2️⃣ Winning Strategies: Learn how to craft high-performing campaigns that deliver results for gaming. 3️⃣ Success in Action: Get inspired by real-world case studies of gaming brands smashing their targets on Snapchat. 👉 Don’t miss out—register now to start building your winning strategy: https://lnkd.in/dtGTatvT

🕹 It's not just about playing the game anymore; it's about becoming a part of the game-changing narrative, and brands are stepping into the immersive world to connect with their ideal consumers like never before. 🎯 Through innovative technologies and creative engagement strategies, iion is helping brands tap into the power of gaming culture to foster meaningful connections and drive impactful experiences. Let's connect at ad:tech India 13-14th March, New Delhi. #gamingindustry #BrandsInGaming #EngagementEvolved #GamingCulture