SOFTtalk Translations’ Post

This Swedish phrase is an idiomatic expression meaning that there is no immediate danger, or need to worry. It is similar to the English phrase “There’s no cause for concern”. The imagery comes from a time when cows were vital to farming communities in rural Sweden and expresses the dangers of a cow walking on ice; i.e. if it was to fall through the ice, it would be a big problem because cows are large, heavy, expensive and difficult to rescue. If there is no cow on the ice, there is no immediate problem to deal with. Over time, the phrase evolved into an expression used to reassure people that there is no cause for concern. The success of any localisation project depends on the ability of the localisation company to understand the cultural and linguistic nuances, and technical requirements of the target market. We have a deep understanding of language, culture and the technology landscape. We provide effective localisation solutions that are tailored to the needs of your target audience, SOFTtalk, the company that does the localisation, which makes the difference! #Localization #LanguageLocalization #CulturalLocalization #Geolocation #LocalizationStrategy #GlobalLocalization #Multilingual #Transcreation #LanguageAdaptation #TargetMarketLocalization #Localization #L10N #Translations #Multilingual #LanguageSupport #Globalization #CulturalAdaptation #Internationalization #i18n #localization #translationservices #multilingual #globalmarket #languageadaptation #culturalexpansion #targetaudience #linguisticsolutions #languagebarriers #culturalawareness #localizeforimpact #translationservices #l10n #globalisation #internationalisation #localisation🌍 #localizationservice #локализация #languageserviceprovider #traduzioni #xl8 #bureautra

Hè hè This expression from the Netherlands is often used to convey a sense of relief or satisfaction. In English we might say “oh finally" or “phew”, when we have been waiting for something to end. It is used both with the two sounds separated by a space and also as one word with no space. The words in Dutch are an example of reduplication - a linguistic morphological process in which the root, or stem of a word (or part of it) is repeated exactly, or with a very slight change. The first part is an interjection, often used to seek confirmation or attention. A little like the English language might use "eh?" or “hey?” The second "hè" doesn't add a new meaning, but intensifies the expression. Hèhè, het is weer droog! - Finally, it stopped raining! When localising your services and products make sure they are always seen in the right context, talk to us at SOFTtalk, the company that does the localisation, which makes the difference! #Localization #LanguageLocalization #CulturalLocalization #Geolocation #LocalizationStrategy #GlobalLocalization #Multilingual #Transcreation #LanguageAdaptation #TargetMarketLocalization #Localization #L10N #Translations #Multilingual #LanguageSupport #Globalization #CulturalAdaptation #Internationalization #i18n #localization #translationservices #multilingual #globalmarket #languageadaptation #culturalexpansion #targetaudience #linguisticsolutions #languagebarriers #culturalawareness #localizeforimpact #translationservices #l10n #globalisation #internationalisation #localisation🌍 #localizationservice #локализация #languageserviceprovider #traduzioni #xl8 #bureautra

🌮 Sal, tequila y limón! 🌮 The call for papers for Vamos Juntos 2025 in Ciudad de México is now open. Don't miss the chance—submit your paper as soon as possible! #vamosjuntos2025 #vamosjuntoscdmx #languageservices #interpreting #translations #languagesolutions #languageservices #bilingual Bilingual

The third edition of the first conference dedicated to the language industry of Latin America and the Caribbean, Vamos Juntos, is coming to Mexico City in 2025. From March 13 to 15, 2025, attendees will have the chance engage in insightful presentations and meaningful networking while enjoying their tequilas and mezcals. Do you have any insights, experience, cases, or good news to share with our audience and help us raising the bar for the language industry of Latin America and the Caribbean? That is the perfect moment — the call for papers is open to  language service providers, language professionals working in localization departments, technologists, academia, and anyone else in the globalization, localization, translation and interpretation arena. Click on the link below and submit your proposal. https://shorturl.at/t3ka6 #languagejob #languagesolutions #languageservices #interpretationservices #interpretingservices #language #translation #localization #translationservices #translationagency #translationcompany #localise #translators #translator #translatorslife #projectmanagement #localizationagencies #localize #machinetranslation #projectmanagement #networking #quality #team #localizationservices #standardsmatter #standards #leaders #globalization #qualityassurance #qualitycontrol #quality #qualitymanagement #qualitymanagementsystem #qualitymanagementsystems #continuousimprovement #continuousimprovementculture #businessdevelopment #sustainability #sustainable #culture #mexicocity #cdmx #associations #StrongerTogether #translation #localization #l10n #xl8 #l10ncommunity #translationservices #languageserviceprovider #LSP #languageservices #leadership #language #sales #growth #business

Det er ugler i mosen A Norwegian idiom which literally translates as "there are owls in the moss”. The meaning is similar to the English expression "something is fishy”, or "there's something suspicious going on”. It implies that something is not quite right, or that there is a hidden problem or deception. The phrase has roots in old Scandinavian languages, where "ugler" (owls) symbolised something mysterious or ominous, and "mosen" (moss) represented an obscure place; suggesting that something unusual or suspicious was lurking beneath the surface. Never get lost for the right words when localising your products and services, talk to us at SOFTtalk, the company that does the localisation, which makes the difference! #Localization #LanguageLocalization #CulturalLocalization #Geolocation #LocalizationStrategy #GlobalLocalization #Multilingual #Transcreation #LanguageAdaptation #TargetMarketLocalization #Localization #L10N #Translations #Multilingual #LanguageSupport #Globalization #CulturalAdaptation #Internationalization #i18n #localization #translationservices #multilingual #globalmarket #languageadaptation #culturalexpansion #targetaudience #linguisticsolutions #languagebarriers #culturalawareness #localizeforimpact #translationservices #l10n #globalisation #internationalisation #localisation🌍 #localizationservice #локализация #languageserviceprovider #traduzioni #xl8 #bureautra

🌍 Why do some countries have official languages while others do not? 🗣️ Language shapes identity, culture, and communication, but when it comes to official languages, the story gets complex. Some nations embrace multilingualism as part of their identity, while others stick to a single official tongue to unify diverse populations. What drives these decisions? And how do they impact global businesses and content localization efforts? For those of us in the language and localization industry, understanding these nuances isn’t just fascinating, it’s essential. It influences how we approach translations, localize content, and connect with audiences across borders. What are your thoughts on this? How do official languages shape your work in localization or multilingual content strategy? Let’s discuss! 👇 #localization #translation #multilingual #language #broadcastmedia #recordingstudio

What is Localization?  It's closer to home than you might think! Simply put, localization is adapting your product or content for specific cultures and languages. This includes: ·        Translating text ·        Adjusting images and design ·        Adapting to cultural norms and preferences ·        Ensuring local regulatory compliance Why it matters? ·        Your country likely has diverse language communities ·        Immigrant populations often prefer their native language ·        Regional dialects might require special attention Example: A US company localizing for Spanish speakers in California, Creole speakers in Louisiana, and French speakers in Maine. Your brand can find a home in markets across the globe and in local neighborhoods alike, thanks to localization. Want to connect with all your customers in their language? Let's talk localization! #Localization #Inclusion #DiverseMarkets #CulturalAdaptation

“Pūst pīlītes” is a Latvian idiom which literally translates as “to blow bubbles” in English, though in use the meaning is closer to wasting time, or doing something pointless, or unproductive. Blowing bubbles is a fleeting, temporary activity. “Pūst pīlītes” conveys the idea of engaging in something that doesn't have long-lasting value or importance, activities which are seen as trivial or not leading to any meaningful result. It can literally be translated as “to blow little ducks”, because “pīlītes” is the diminutive form of “pīles”, which means ducks. The “little ducks” is playful and whimsical, and best understood as “doing something insignificant”. This phrase can also be used to refer to telling lies, or exaggerating stories in a playful or lighthearted way. In English you might say someone is blowing smoke, or spinning stories which aren't entirely truthful; someone who is making things up, in a harmless or humorous manner. Make sure you always connect with your customers when localising your products and services, talk to us at SOFTtalk, the company that does the localisation, which makes the difference! #Localization #LanguageLocalization #CulturalLocalization #Geolocation #LocalizationStrategy #GlobalLocalization #Multilingual #Transcreation #LanguageAdaptation #TargetMarketLocalization #Localization #L10N #Translations #Multilingual #LanguageSupport #Globalization #CulturalAdaptation #Internationalization #i18n #localization #translationservices #multilingual #globalmarket #languageadaptation #culturalexpansion #targetaudience #linguisticsolutions #languagebarriers #culturalawareness #localizeforimpact #translationservices #l10n #globalisation #internationalisation #localisation🌍 #localizationservice #локализация #languageserviceprovider #traduzioni #xl8 #bureautra

This phrase is an Australian idiom, describing someone or something behaving in an energetic, chaotic, or wildly unpredictable manner - imagine a frog trapped in a sock, jumping and wriggling around in a frantic, uncontrollable way! "He was so excited about the party, he went off like a frog in a sock!” Animal themes are popular in idioms and slang ("mad as a cut snake”, "flat out like a lizard drinking"). The idea of something small and energetic (frog) being confined to a small space (sock), lends itself to describing chaotic or unpredictable behaviour. Many languages and cultures across the world turn everyday occurrences into exaggerated expressions as a lighthearted way to express an idea. Make sure you are never stuck for the right words, no matter what language, culture or script, when localising your products and services; talk to us at SOFTtalk, the company that does the localisation, which makes the difference! #Localization #LanguageLocalization #CulturalLocalization #Geolocation #LocalizationStrategy #GlobalLocalization #Multilingual #Transcreation #LanguageAdaptation #TargetMarketLocalization #Localization #L10N #Translations #Multilingual #LanguageSupport #Globalization #CulturalAdaptation #Internationalization #i18n #localization #translationservices #multilingual #globalmarket #languageadaptation #culturalexpansion #marketing

Successfully enter new markets by mastering cultural adaptation. This guide provides strategies for adjusting your messaging, branding, and products to align with the cultural nuances of your target audience, ensuring relevance and connection on a global scale. Check out our blog to know more: https://lnkd.in/g_SZRauv Reach us at [email protected] to know more about our translation and localization services #qualityservices #bestpractices #translation #userexperience #localization #CulturalBridges #Language #GlobalCommunication #bestprices #translation #translationproblems #naargmedia #solutions