Simpsons Beverages’ Post

As two-in-five drinkers (42%) believe drinking a flavoured sparkling water is as enjoyable as a carbonated soft drink (Mintel '24) This offers a significant opportunity for innovation within the flavoured waters category, particularly given the successes enjoyed by competing categories like carbonated soft drinks and juices where new product development and launches have been much higher. At Simpsons Beverages we are always at the forefront of the very latest trends in the beverage industry. Our team are equipped with market insights enabling you to make informed decisions when it comes to selecting your next flavour range. Read more about the latest trends and insights from the UK flavoured water market: https://hubs.ly/Q02-6yBt0 #beverageindustry #flavourperfected #beveragetrends #nolo

  • Flavoured Water Opportunity 2024

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