Sean M. Lyden’s Post

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Founder & CEO, Systematic Selling | Helping Growth-Minded SMB Founders Scale Their Sales (Without the Chaos) |🎙️Host of the Systematic Selling Podcast

One Discovery question that disproportionately improved my conversion rate: - "Why now?" - "Why not wait and see how things shake out?" This question is a "pattern interrupt." Prospects expect you to push and sell them on why they should "do it now." But you've flipped the dynamic. They're now selling YOU on why their project should be an urgent priority. It's much easier to close a prospect who's selling you than the other way around. #SystematicSelling

The Stoic Citadel

Ancient Insights - Modern Solutions.

3mo

As Dale Carnegie, the master of human relations, wisely said, "Ask questions instead of giving direct orders." Your post emphasizes the power of this approach in sales, highlighting how a simple yet strategic question like "Why now?" can subtly shift the dynamic, empowering the prospect to become the driver of the conversation.

Heidi 💡 Araya

Hire my AI Sales Assistant | Tired of losing leads? I help service businesses to accelerate growth through AI-powered process improvements | ex-NASA | Patented Inventor | Keynote Speaker

3mo

Sean M. Lyden love this post. Got any other pattern interrupts you like?

Kam Hossieny

CRO To Make Your Bank Account Dance 🕺🏼 | Scaling D2C Brands | $30 Million In Incremental Revenue Added Through CRO | 400+ Websites/Landing Pages Average CVR 5.37% | Co-Founder @ Solvexmedia | We Are Hiring |

3mo

That's a fascinating insight! Does it really lead to more in-depth discussions about their needs and priorities?

John Hesch

CEO | 20 Years Optimizing DTC Conversion Rates

3mo

Wow, great advice!

Patrick Mulligan

Helping organizations drive world class employee engagement and performance.

3mo

One of my absolute favorite discovery questions. Great stuff, Sean!

Barby M.

🌼 Voice Over Actor, Narrator, Podcast/Radio Show Guest Warm. Natural. Friendly. Versatile. Medical Narration | Commercial VO | Corporate Narration | Explainers | eLearning Faith-Based & Non-Profits

3mo

Genius Sean! ❣

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