It's podcast day again... From my experience, most companies that have created their brand story, then struggle to use it. They have the words they need to communicate what they do, but they have no idea how to take them from paper and bring them into real sales and marketing conversations. A quick win I recommend is to use them to tell your story in social media. Stop posting lost of random pictures of office parties or links to white papers, and start talking to readers about the things that they care about. The Problem, Want and Transformation sections of the brand script are perfect for headlines to stopping people scrolling. Then use the Guide, Plan and CTA sections to generate the main content. I go into this and far more in my latest podcast episode. Listen now on Apple Podcasts, Spotify or directly! https://hubs.la/Q02w7bYy0 HubSpot For Startups #storybrand #storytelling
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There's plenty of bad #marketing advice out there, so we've made it our mission to only bring you the good stuff! In our new blog, Ashley Przybyla shares 7 #marketingtips for #startupmarketing teams from our #FiredUp! podcast guests. Read here: https://lnkd.in/gSzmR8ss
Prospects Ghosting You? Blame Your Content - Firebrand
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Hello everyone, I recently listened to an insightful podcast Featuring Ali Abdaal (Doctor, Youtuber, Entrepreneur) and Eric Siu ✓ (Founder @ Growth Marketing Agency - Single Grain | Start Growing) where they discussed about Building a $10M+ digital marketing agency from Scratch 🌟 Eric mentioned his different stories, from where he learned a lot. A really good questionnaire from Ali Abdaal, which helped me to solved my numerous Doubts. They Also discussed about various strategies which will help you to build a strong Foundation: ✔ Selecting a Specific Niche ✔ Building a Team ✔ How to Cold Pitch ✔ How much to charge ✔ Networking ✔ Branding and Marketing ✔ Focusing on the Long Run And You need to check this out Now ! I made a Blog, sharing all my learnings and Strategies that I got from this Podcast, Here's the access Link for it : https://lnkd.in/d8u726fd #DigitalMarketing #Entrepreneurship #Podcast #AliAbdaal #EricSiu #MarketingAgency #BusinessGrowth #Learning
Podcast Decoded 01 : Building a marketing agency from scratch | Ali Abdaal & Eric Siu
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So there are numerous compelling reasons why technology startups should use press releases. Press releases can help capture journalists' attention, expand reach beyond the current customer base, build trust among consumers, and garner interest from potential investors. For more insights on how #pressreleases can benefit your technology startup, listen to our latest podcast episode https://bit.ly/3VPWwmT #mediacoverage #pressreleases #marketing #startupmarketing
Why Press Releases are Important for Technology Startups (Podcast) | Crackerjack Scribe
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So there are numerous compelling reasons why technology startups should use press releases. Press releases can help capture journalists' attention, expand reach beyond the current customer base, build trust among consumers, and garner interest from potential investors. For more insights on how #pressreleases can benefit your technology startup, listen to our latest podcast episode https://bit.ly/3VPWwmT #mediacoverage #pressreleases #marketing #startupmarketing
Why Press Releases are Important for Technology Startups (Podcast) | Crackerjack Scribe
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I’m only new to marketing, but here’s what I have learnt… as a social media manager. Social media marketing is like throwing a party, you want people to come, right? 🎉 Marketing isn’t a game of who uses social media best or who can create the prettiest most aesthetic content, it’s about who can understand the purpose behind the content, who are you targeting? can people engage with this? Social media management is about strategy, analysis, and staying ahead of the curve. 📊 We monitor trends, analyze data, and tweak our approach to ensure your business shines in the digital landscape. Want to know more or are ready to take your business to the next level? Get in touch with either myself or head straight to Gambit Collective to reach social goals that ARE effective. Founder of Gambit Collective Hayley Westoby has also just launched her podcast Top Of Mind Podcast that further dives into marketing, social media and personal branding. Check out on Spotify, Apple Podcasts or watch on Youtube🎙️
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Hey LinkedIn community! Today, I'm diving into a topic that's been buzzing in the digital marketing hive: TikTok for Business. Now, before you scroll past, thinking it's all dance challenges and lip-syncs, let me share a little secret: TikTok is a goldmine for visionary entrepreneurs, just like you! Imagine a world where your business isn't just a name but a story that resonates with millions. That's TikTok – a vibrant stage where authenticity, creativity, and connection blend to create marketing magic. Picture Facebook and Instagram as the reliable friends we've always known, while TikTok is the exciting, unpredictable new buddy who's full of surprises. 🚀 The TikTok Galaxy: More Than Just Dance Moves Did you know TikTok has over a billion active users? It's not just for Gen Z – it's a melting pot of ages, interests, and cultures. As a business owner, this is your playground to reach a diverse, engaged audience, eager for fresh, innovative content. But here’s the twist: Succeeding on TikTok isn’t about polished pitches. It’s about being real, raw, and ready to ride the wave of trends. If Instagram is a polished magazine, TikTok is the spontaneous vlog that keeps you hooked. 🔥 Your Brand, TikTok Style Let's talk strategy. TikTok is about storytelling, but not the kind you're used to. It's about narrative, emotion, and connection. Share your journey, the highs and lows, and watch as your brand transforms from a logo to a living, breathing entity. And let's not forget the power of trends and challenges. Join in, add your twist, and watch as your brand becomes part of the TikTok conversation. This isn't just marketing; it's becoming a part of a global narrative. 👩💼 For the Visionary Entrepreneurs This is a call to all the forward-thinking female visionaries out there. TikTok is your canvas to paint a brand story that's authentically you. It's not just a platform; it's a community where you can grow, share, and connect. 💡 Your TikTok Takeaway So, what's the key takeaway? Embrace TikTok's fast-paced, creative environment. Be authentic, be fearless, and most importantly, be you. This is your chance to make your brand not just seen but felt. 🎙️ Tune into the Full Story Intrigued? There's so much more to this TikTok tale. I dive deep into these strategies and share even more insights on my latest podcast episode. Tune in to unravel the full potential of TikTok for your business. Let's embark on this exciting journey together! Remember, every great story starts with a single step. Let TikTok be yours. 🌟 Let's Make Magic Happen on TikTok! 🌟 Dive deeper with me on the podcast as we unveil the magic of turning passion into profit, strategies like sponsorships, the essence of affiliate marketing, and so much more. You might just discover a goldmine you never knew existed 💰👀 🎧 Catch the full episode here: https://lnkd.in/gmEwcp8g
Under the Influence Podcast: 137. Eckis Edge: How to Use TikTok for Business on Apple Podcasts
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So there are numerous compelling reasons why technology startups should use press releases. Press releases can help capture journalists' attention, expand reach beyond the current customer base, build trust among consumers, and garner interest from potential investors. For more insights on how #pressreleases can benefit your technology startup, listen to our latest podcast episode https://bit.ly/3VPWwmT #mediacoverage #pressreleases #marketing #startupmarketing
Why Press Releases are Important for Technology Startups (Podcast) | Crackerjack Scribe
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So there are numerous compelling reasons why technology startups should use press releases. Press releases can help capture journalists' attention, expand reach beyond the current customer base, build trust among consumers, and garner interest from potential investors. For more insights on how #pressreleases can benefit your technology startup, listen to our latest podcast episode https://bit.ly/3VPWwmT #mediacoverage #pressreleases #marketing #startupmarketing
Why Press Releases are Important for Technology Startups (Podcast) | Crackerjack Scribe
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🤫 The DIRTY SECRET ad format that is converting better than everything right now and so few people are using it! Podcasts are a powerful medium and naturally we're seeing video clips of the best quotes end up on Tiktok, Instagram reels, and X. If you have a great soundbite from a founder interview, push it out in your paid campaigns. And if you CAN'T get your founder on to a reputable podcast, or the selling points aren't being delivered in a way that fits perfectly into a 15s ad... JUST. FAKE. IT. 🤯 Get a mic, headphones, film in a podcast setting, talk off camera and the audience will register all these visual cues as organic content before they even realize it's an ad many seconds later. Smart UGC creators are already on to this, go record yours now! Follow me new TikTok channel @cmopop.com for more startup marketing tips 🪩
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Who do you follow for marketing wisdom? Been spending more time on LinkedIn these days as I venture farther into entrepreneurship. Looking for recommendations from my network on who y'all follow for insights into the big bad world of marketing (especially in the B2C social space) here on LinkedIn. Me? Lately I've been digging (in no particular order): Mariya Spektor Janky Patel Josh Rangel Christina Le Robyn Nissim And for good measure Andrew Tindall (cause he always has such great insights on ads that are/aren't working for big brands, regardless of social) and 🍁 Glenn Schmelzle (cause he's a local boy with a great marketing analytics podcast) Thanks the whole lot of you for the daily brain expansions, smiles and inspiration. So, who do y'all follow?
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Marketing Manager | Strategic Marketing & Communication
6moAbsolutely, I completely agree with your observation. Crafting a compelling brand story is just the beginning; the real challenge lies in effectively leveraging it across various marketing channels.