SAURABH DHARIYA’s Post

In a world where consumers are constantly connected across devices, whether they’re scrolling through social media, watching YouTube, or checking emails, your brand needs to be everywhere! 👀 Omnichannel ensures your message is consistent and seamless, no matter where your audience interacts with you. 📲 Here’s why you can’t afford to skip omnichannel 👇 #BidBalance #ProgrammaticAdvertising #digitalmarketing #advertising #programmatic #adtech #digitaladvertising #digital #media #onlineadvertising

📊 Curious about measuring the real impact of your DOOH campaigns? Join us for the **Attribution for DOOH Advertising** webinar tomorrow morning with then one and only Ryan Pogy! (Register even if you can't make so you can watch later!) Topics you won't want to miss:   ✅ Key attribution models for DOOH   ✅ Best practices for omnichannel integration   ✅ Real-world success stories 📅 Register now: https://lnkd.in/gP-N6NwD #DOOH #pDOOH #Measurement #Advertising #Programmatic #Attribution #Webinar #Data #MediaMeasurement

3. Reach Your Audience Everywhere with Performance Max 🌍 Ready to reach your audience across all Google platforms with just one campaign? Our new post explains how Performance Max allows you to target users on Search, YouTube, Gmail, Maps, and more, all from one place. 📈 👉 Discover how to expand your reach and elevate your omnichannel marketing efforts! #OmnichannelMarketing #GoogleAds #PerformanceMax #WolfOfRealWorldMarketingAgency

📈 As #DOOH continues to expand and evolve, measurement and attribution is more accessible than ever. Advertisers want metrics beyond ad plays so they can understand the true impact — and value — of their #DOOH campaigns. In fact, according to a recent DPAA omnichannel study, the top concern among respondents was the lack of ROI data for #DOOH. While there's a perception that DOOH lacks sophisticated measurements, many of the advanced tools available today offer in-depth insights. These solutions help advertisers analyze campaign performance and optimize future strategies. Want to learn more? Then be sure to join Broadsign's Data Partnerships Director, Ryan Pogy, for a live webinar this Thursday at 10 a.m. ET, as he explores the best #DOOH attribution strategies for your campaign. Attendees will gain practical knowledge on how to use industry-standard tools to report on campaigns and gain brand and audience insights. 💻 Haven't registered yet? There's still time! Sign up 👉 https://lnkd.in/eqfjrnrh We hope to see you there! 👋

Your brand deserves the same strategic approach as top businesses. At Yodemap, we help you build a cohesive and impactful presence across multiple platforms through omnichannel marketing. From creating a unified message and engaging content to leveraging diverse channels like social media, blogs, and email, we ensure your brand stands out and resonates with your audience. Let’s help you amplify your reach, build meaningful connections, and showcase your expertise everywhere that matters. Ready to take your brand to the next level? Let’s connect! #PersonalBranding #OmnichannelMarketing #Yodemap #BrandStrategy #CareerGrowth

🚀 New Blog Alert! 🚀 Are you looking to boost your promotions and create more personal and engaging content for your audience? Check out our latest blog: 'The 6 Best Practices for Personalising Promotions in Digital Marketing' https://hubs.li/Q02PY0gp0 We've hand-picked real-world examples from major brands like Nike, Spotify, Boots UK, and Expedia Group to demonstrate how personalisation such as segmentation, dynamic offers, and omnichannel engagement can level up your digital marketing game 🎯 Don’t miss out on insights that can take your promotions to the next level! #MarketingStrategy #PromotionPersonalisation #CustomerExperience #DigitalMarketing

𝗜𝗻𝘀𝗶𝗴𝗵𝘁𝘀 𝗳𝗿𝗼𝗺 GrowthSchool 𝗣𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗪𝗼𝗿𝗸𝘀𝗵𝗼𝗽 🌟 Just had an insightful performance marketing workshop led by Aanchal Jain, courtesy of GrowthSchool School! 🚀 Explored key strategies like understanding target audience, tracking marketing efforts from the start, crafting a strong value proposition, and building an effective marketing stack. 💡 Discussed optimizing accounts, planning acquisition channels, and creating high-performing ads. Also dove into the benefits of an omnichannel approach and enhancing conversion rates. 📊 Excited to implement these learnings! #PerformanceMarketing #DigitalMarketing #MarketingTips

Data enrichment is essential for modern marketing strategies. It drives better business outcomes through targeted, effective, and personalized efforts. Learn how data enrichment can amplify your audience reach, strengthen omnichannel campaigns, and deliver personalized messaging that resonates. Read the full blog here: https://t.ly/EoCVR With data enrichment, you can achieve: - Increased audience reach 📈 - Strengthened omnichannel campaigns 🌐 - Expanded marketing reach 🚀 - Improved campaign effectiveness 💪 - Make better, data-driven decisions 📊 #factori #dataenrichment #marketingstrategy #audiencereach #customerinsights

Maximizing marketing engagement goes beyond content creation in today's fast-paced digital world. It involves a holistic approach where every touchpoint is an opportunity to build lasting connections with your audience. Here are 3 key strategies to consider -🙂 - Personalization at Scale: Tailored content that speaks directly to individual needs and preferences by leveraging data. - Omnichannel Presence: Being present where your customers are, creating a seamless experience across platforms for a cohesive journey. - Community Building: Going beyond being a brand to foster a community through authentic conversations and customer feedback, driving loyalty and growth. Remember, engagement is an ongoing effort to connect, resonate, and evolve with your audience. How are you enhancing your marketing engagement strategy? #MarketingStrategy #CustomerEngagement #OmnichannelMarketing #DigitalTransformation

🚀 Retail Media Trends to Watch in 2025 🚀 As we look ahead, retail media is set to redefine brand-consumer interactions. Here are the key trends: 🤖 AI-Driven Personalization Enhanced targeting and personalization at scale through AI-powered recommendation engines and automated creatives. 📹 Shoppable Video Content Direct purchases from engaging video content, with interactive shopping events that merge commerce and entertainment. 🏬 Omnichannel Retail Media Integration of digital engagement into physical stores, offering real-time promotions via digital displays and kiosks. 🔐 First-Party Data Focus With privacy top-of-mind, retailers leverage first-party data for richer insights, enabling precise, consent-driven ad strategies. 📊 Enhanced Attribution and Measurement Advanced attribution models provide clearer insights into media ROI, supporting data-driven decisions. ⚙️ Programmatic Retail Media Buying Programmatic ad placements streamline processes and enable real-time optimization, leveling the playing field for brands. The future of retail media in 2025 will combine technology, personalization, and actionable insights to create impactful, value-driven experiences.