Check out FreeWheel's new report examining the State of Programmatic Independent Demand! Take a deep dive into how this dynamic market segment (agencies and buying entities not owned by a holding company) is activating programmatically on premium video and the forces driving growth. #EffectvEmp
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Check out FreeWheel's new report examining the State of Programmatic Independent Demand! Take a deep dive into how this dynamic market segment (agencies and buying entities not owned by a holding company) is activating programmatically on premium video and the forces driving growth. #EffectvEmp
FreeWheel's State of Programmatic Independent Demand Report
-
Check out FreeWheel's new report examining the State of Programmatic Independent Demand! Take a deep dive into how this dynamic market segment (agencies and buying entities not owned by a holding company) is activating programmatically on premium video and the forces driving growth. #EffectvEmp
FreeWheel's State of Programmatic Independent Demand Report
-
Check out FreeWheel's new report examining the State of Programmatic Independent Demand! Take a deep dive into how this dynamic market segment (agencies and buying entities not owned by a holding company) is activating programmatically on premium video and the forces driving growth. #EffectvEmp
FreeWheel's State of Programmatic Independent Demand Report
-
Check out FreeWheel's new report examining the State of Programmatic Independent Demand! Take a deep dive into how this dynamic market segment (agencies and buying entities not owned by a holding company) is activating programmatically on premium video and the forces driving growth. #FreeWheelEmp
FreeWheel's State of Programmatic Independent Demand Report
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Team builder, strategist, collaborative problem solver. Director of Omnichannel Marketing Strategy at Spectrum Reach.
Balancing scale, data, reach and measurement are key to combat fragmentation. Michael Kuntz and Jackie L. Perez provide insights in this episode with FreeWheel: https://lnkd.in/e-FcHmKj
FreeWheel helps pull together the entirety of premium supply to match it to the viewer, powering national advertiser activations to ensure clients get the most out of their campaigns. In the latest episode of our #FWInnovators series, Jackie L. Perez, Director of Programmatic Sales, and Michael Kuntz, National VP of Programmatic Sales discuss how Spectrum Reach is able to navigate – and thrive – in the increasingly fragmented multiscreen universe through their partnership with FreeWheel: https://bit.ly/45OSNcz
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Q1 marks a good start to 2024 with recurring revenue growth of 14%! In Q1 2024 revenue grew by 8% to 95 mEUR with EBITDA at 29 mEUR – as expected this was down 13% due to the extraordinary performance last year and with our continued revenue share transition in the US. Recurring revenue grew 14% to 53 mEUR. During the quarter we continued investing in future proofing our business with a focus on developing our Adtech platform AdVantage and several interesting AI projects, all while developing and producing new content formats that excite sports fans worldwide. Our co-founder & CEO Jesper Søgaard presents the highlights of the quarter in this video. If you would like to dive deeper into our Q1 report, a link can be found in the comments section.
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Check out COO & Co-Founder Adam Chorley on SPO. In the rapidly evolving digital landscape, ensuring the quality and visibility of ad inventory has become a critical challenge for marketers and publishers alike. Discover how Supply Path Optimisation (SPO) is reshaping the ad ecosystem. Dive deeper into industry insights by subscribing to our newsletter today! https://bit.ly/4bd8jRr #AdTech #IndustryInsights
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Want to sell even more? 🛍️ Learn from North America's success with OLV! North America's dominance in online video platforms shows how high ad recall and likeability translate into real conversions. Get the full picture👇🏻 #OLV #SalesGrowth #AdTech #BrandEngagement #VideoMarketing #MarketingStrategy #NorthAmerica
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In today's digital landscape, sometimes publishers become too fixated on optimizing revenue streams and overlook the actual user experience. If you are struggling to strike a balance between these two factors, fret not, with Geniee Header Bidding, publishers can simultaneously offer their ad space to multiple demand sources, drive competition, and maximize revenue potential. Stay tuned as we explore how Geniee Header Bidding can push your monetization approach and propel your business forward. #GenieeInternationalGroup #HeaderBidding #AdTech #AdMonetization #DigitalMarketing
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💡💰 Ready to skyrocket your revenue? 💰💡 Hey Publishers! 🚀 Ever wondered if you're fully unleashing the potential of your revenue streams? Let's ensure you're firing on all cylinders with these essential steps: Update ads.txt: Boost transparency, boost earnings! ✅ Integrate partners into CMP: Simplify consent, and unlock opportunities! ✅ Strategize Ad Format Selection: Drive better results with smart ad format choices! ✅ Feeling unsure? No worries! We're here to be your revenue-boosting wingmen. Let's soar to new heights together! 💼✨ — #HBAgency #YourAdtechCompany #AdTech #Monetization #AdRevenue #Optimization
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