Sanna Reunanen’s Post

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Interim CEO at Koivunen Oy (Koivunen, Fixus, Mekonomen) ♦️ HHJ ♦️ Board, Advisory ♦️ Growth, Transformation, Strategy, Leadership, Execution, Digital & AI

🚗 A Crash Course in the Automotive Industry continues – From EV Markets to Automechanika! 🚗 My deep dive into the automotive world just keeps getting more interesting! Last week, I had the chance to attend Automechanika Frankfurt, a massive event that brought together 4,200 exhibitors from 80 countries, welcoming international visitors from across the automotive aftermarket—workshops, industry professionals, and trade experts. 🌍🔧 Fun fact: Nearly 900 visitors from Finland attended—8% more than in 2022. It’s clear the aftermarket is thriving, and personal connections remain vital in this industry. Some key takeaways from the event (besides the impressive amount of spare parts): 📊 Data, Analytics & Platforms: While data and systems have become central in many industries, this event seemed very product-focused. There’s still plenty of room for growth in how data and digital platforms are used in the automotive aftermarket. 🚘 Chinese Cars: Even though it was a spare parts fair, Chinese EV manufacturers were highly visible, with nearly a whole hall dedicated to their future driven vehicles. 🎤 Keynotes & Industry Leaders: While there was a strong focus on products, I would have loved to hear more about the future of the industry, especially around key topics like sustainability. Given its growing importance, it could be worth dedicating an entire keynote stage to sustainability in the coming years, as the automotive sector shifts towards greener practices. 🏭 Scale: The sheer volume of products and manufacturers was staggering—12 massive halls packed with spare parts. 🍻 After Hours: And, of course, no German event would be complete without Brezels and beer! The evenings were just as full of energy and connection as the day’s events. I’m excited to continue this journey in such a dynamic and evolving field. I’m also proud to work at MEKO, where we aim to be leaders in the industry in many fronts, #sustainability being one of our top priorities. 💼🌟 #automotiveindustry #EVmarket #Automechanika #spareparts #aftermarket #sustainability #networking

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2mo

If i have understood it right, the EV market is dead in the US and dramatically slowing down also in Europe. Of course, in Finland, we are still living in the boom with heavy support from the government, and Norway, well, they have oil 😅. I think it might have something to do with the challenges of EV infrastructure in other countries. Beer sounds good though 🙌

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